1 TATA GeMS: The TATA Group Essentials of Management Seminar

2 Agenda – Induction – Tata GeMS – 4 th ( ) batch Welcome note from Milind Pandit – Director Tata GeMS Introduction to Faculty Mr. Prantosh Banerjee - Marketing Ms. Gunjan Shroff – Human Resources Mr. Praphul Gaikwad - Finance Presentation by Milind Pandit Questions/Answers

3 Tata GeMS Overview TATA GeMS is a 3 month long online development program It is designed to equip Tata executives with the skills, knowledge and perspectives essential to working effectively in managerial roles. The programme is structured as a combination of approx. 30 online classes and 2 days of physical classroom sessions to impart softer skills that cannot be effectively transmitted online.

4 Objectives Of The Program Objectives Of the Program Introduce Business Functions Introduce Mgt Principles Coach Participants On Comm Skills & Build Interpersonal Rapport Develop Confidence to Apply their learning to business problems Use Interactive Tool & Assignments

5 Structures as a combination of 30 online classes (Held 2 times a week,1.5hrs/ Session) + 2 days of physical classroom sessions Blended online + physical delivery model Areas to be covered Marketing Management Finance Human Resources Interpersonal & Analytical Skill Team building Program Design MDP Nominations Registration Induction Online phase Physical phase Convocation December 25 January 20 February 1 st to May 16 th 2 nd &3 rd June

6 Program Content Summary Marketing Introduction Customer Value & Satisfaction, and the 4Ps Segmentation & Targeting Positioning the brand New product development and product life cycle Pricing and promotion strategies Distribution and channel management Services Marketing, CRM, and internet-based marketing HR Basics of HR Job Design & Employee Participation Recruitment and Selection Performance Management Compensation and Rewards Career Management Training and Development International HR Finance Introduction to business finance Understanding financial statements Good financial management – Profitability Management Good financial management – Cash Flow Management Working capital management Understanding of Managerial costing principles Risk-return analysis and understanding of leverages Evaluation of projects or new ventures (NPV, IRR) 2 Days of contact classes – Team building, Presentation skills, business case analysis, Convocation +

7 Participant Assessment SubjectGradedEvaluationWeight Marketing managementYesOnline Assessment70% Financial ManagementYesOnline Assessment70% Human Resource ManagementYesOnline Assessment70% Final Case Analysis or ExamYesAnalysis and answers on a given case 30% Participants will be assessed based on the following Note – Participants need to score minimum of 50% in each of the three modules and attend 80% of the sessions to successfully complete this program and receive a certificate

8 Key Elements of Tata GeMS: Time Effective, only twice a week No travel required except for contact classes No need to take a Sabbatical to do this program. Certificate Program by TMTC & SIBM. Course structure designed by TMTC and SIBM. Reinforces Organization's Commitment to L&D

9 The nominating companies – February 1 st (4 th Batch)

10 TATA GeMS Website

11 Since e-learning is a new way of learning, here are a few points to remember There will be a time delay – Faculty presentations (ppts) and their speeches will not reach you instantly. Also, when you ask a question, there will be a slight delay before it reaches the faculty – so please be patient Please make sure that you are in room where there is no background noise Please “log in’ into each session 10 minutes early If system kicks you out during the session, please click on the link that has been sent to you for that session and you will be able to get in Please use your headsets and not your computer speakers as far as possible You need a regular broadband connection to attend these sessions. Wireless connection will give you poor performance For any technical difficulties, please contact Tata Communications at After each of the on-line class, the presentation used, will be uploaded on to the Tata GeMS website for your reference

12 Tata GeMS certificate

13 Q and A session Questions?