T- 1 Copyright©1997, Allyn & Bacon Newspapers Chapter 4.

Slides:



Advertisements
Similar presentations
ProQuest Historical Newspapers Please note that the Student Edition is available only to K-12 institutions Updated February 2006.
Advertisements

Assessing the feasibility of charging for online content.
Copyright © 2011 Pearson Education, Inc. Publishing as Pearson Addison-Wesley Chapter 18 Indexing Structures for Files.
Media Advance Organizer Advance Organizer is a learning technique used to determine knowledge competency (what you do know about a subject) and knowledge.
Newspapers. Newspapers Importance as Medium Major news source for most people 1 of 3 Americans reads one daily 1,480 daily papers in United States 56.
Newspapers in Decline. Declining Readership 54% of Americans read a newspaper during the week 62% read on Sundays 54% of Americans read a newspaper during.
How Technological Evolutions Affect the News Media Chia-Chi Claire Lin.
Chapter 15 Media Planning: Print, Television, and Radio.
© 2004 The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin.
Newspaper Economics Principal features. Firms and markets Newspapers a $59 billion industry Most dailies have monopoly markets Competition restricted.
Copyright © 2012 Pearson Canada Inc. Chapter 8 Print Media: Newspapers and Magazines 8-1.
“Knowledge will forever govern ignorance” James Madison, the fourth president of the USA “Congress shall make no law … abridging the freedom of speech,
The daily newspaper A fading institution that still drives the journalistic agenda.
Chapter Twelve Traditional Advertising Media. Media Vs. Vehicles Media The general communication methods that carry advertising messages e.g., television,
8-1 Copyright © 2009 Pearson Education Canada CHAPTER 8 Print Media: Newspapers and Magazines.
Chapter eleven Print Advertising McGraw-Hill/Irwin Essentials of Contemporary Advertising Copyright © 2007 The McGraw-Hill Companies, Inc. All rights reserved.
The Rise and Fall of Newspapers A Century of Power and Persuasion.
Jim جيم 吉姆 ג 'ים िजम ジム 짐 Джим
T HE W ALL S TREET J OURNAL. I N A FEW WORDS … American English language daily newspaper based in New-York city Created in 1889 by Charles Dow, Edward.
Newspapers--The Future Live forever? Or not for long?
Richardson-2006 “Newspapers” Dr. John V. Richardson Jr., Professor DIS 19 “Just Google It!” UCLA GSE&IS Department of Information Studies.
The Internet is a large group of computers that are connected to each other. The Internet is used to send information quickly between computers around.
Copyright © 2006 Thomson Business and Economics. All rights reserved. Chapter 15 Media Planning: Print, Television, and Radio.
Will the Online News Industry Be Able to Finance Quality Journalism? Vin Crosbie Digital Deliverance LLC
Metroland Media Group Ltd. is the largest and most successful publisher of community newspapers in Canada Metroland is Ontario’s leading community newspaper.
 Oi kwan Li :  Prangsuree Thasanatharakorn :  Zhimin Zhou :  Jiayi Wei : Wikispaces:MDIA5000task3.
Chapter 9 Print Media Outline Print media Newspapers Magazines
PART THREE THE PUBLICS CHAPTER NINE PRINT MEDIA RELATIONS.
Chapter 8: Mass Media and Public Opinion Section 3
Objectives Examine the role of the mass media in providing the public with political information. Explain how the mass media influence politics. Understand.
NAICU Meeting 2009 The Challenges Ahead for Colleges and the Media that Cover Them.
Introduction to New Media Dr. Burçe Çelik. The Introduction of the Net to Turkey In 1993 TUBITAK, METU (TR-NET) and DPT collaborate to bring this new.
Print Advertising Chapter 11 McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved.
chapter 15 Copyright © 2008 by the McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin Contemporary Advertising, 11e Using Print Media.
Media Planning: Print, Television, and Radio Chapter 15 © 2006 Thomson/South-Western.
Chapter 8: The Media. Part C: Trends in the Media 1. The three biggest newspapers: The New York Times, USA Today, and The Wall Street Journal, have provided.
McGraw-Hill/Irwin Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Chapter 13 Using Print Media.
1 Inventing LA: The Chandlers and their Times, Part 2 JAMM 445: History of Mass Media March 9, 2011.
Richardson-2008 “Newspapers: Past, Present, and Future” Dr. John V. Richardson Jr., Professor DIS 180 “Information Ecology” UCLA GSE&IS Department of Information.
Mass Media and Public Opinion Chapter 8. THE MASS MEDIA Section 3.
Chapter 14 Traditional Advertising Media. Advertisers attempts to select the media and vehicles whose characteristics are most compatible with the advertised.
chapter 11 McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved. Print Advertising.
Journalism Today Chapter 1. Traditional Media ► Traditional media make a strong industry. ► More attention is being paid to the Internet to gain and maintain.
The Role of the Mass Media
The Fall of Traditional Media Publisher  Like many of the nation's biggest newspapers, the Boston Globe is threatening to fire workers and cut costs as.
The Media Chapter 10 Candidate Centered Campaigns.
Chapter V Religion in the U.S.A.. I. General Information 1.There are over 3000 religious denominations and 60% of the population has religious beliefs.
INewspaper Ben Allen Jacob Cain Teresa Dunn Marcus Johnson Chris Keirns Kelsey Wright.
THE MEDIA.
The Media of Mass Communication CHAPTER 4 PRINT MEDIA: NEWSPAPERS /11/2015.
Chapter 8 section 3 “The Mass Media”
Chapter 6 describes the origin and growth of the media, assess their objectivity, and examine their influence on politics.
Newspapers in the 20 th century Highly profitable industry – 20% profit margins common Most revenue came from print advertising – display and classified.
8.3 Scientific Notation. Scientific Notation 8-3 Scientific Notation.
TIERRA DIGITAL MEDIA LITERACY Business Strategies of NY Times Magazine.
Journalism 1CP Chapter 1 Follow Up Questions. Chap. 1 Follow Up Questions (Entry #) 1.What is the traditional definition of journalism, and why is it.
Mass Media & Public Opinion Chapter The Formation of Public Opinion What is Public Opinion? – Suggests that most or all Americans hold the same.
NEWSPAPERS TO NEWS BLOGS BY PAMELA DRAKE. "Interactive: Radio through the Years." - Al Jazeera English. Web.
Introduction to Mass Media CMST 102 Chapter 3. Newspapers: The Rise and Fall of Modern Journalism The evolution of newspapers as a mass medium parallels.
Newspapers Welcome to Unit 2 Seminar. Tonight’s Agenda History of Newspaper Newspaper Advertising Newspaper Content.
Keeping Current Using Internet Services and Sites Maureen Cahill University of Georgia Law Library.
Chapter II The Media of U.S.A.. I. Radio and Television 1.There are more than 6 thousand radio and 1 thousand television stations, and more than 1 million.
How to Cite a Newspaper Article Steve Poppino CSI Library 6/12/2012.
Chapter 10 Using Newspapers
WELCOME TO My Presentation.
Sources of Financial Information
American Media.
The Immune System Second Edition
Who are the mass media? Traditional Media The “new media” Examples
Presentation transcript:

T- 1 Copyright©1997, Allyn & Bacon Newspapers Chapter 4

T- 2 Copyright©1997, Allyn & Bacon NEWSPAPERS Importance as Medium + Major news source for most people + 1 of 3 Americans reads one daily + 1,570 daily papers in United States + 60 million copies daily + Local advertisers’ preferred medium

T- 3 Copyright©1997, Allyn & Bacon NEWSPAPERS National Dailies + Wall Street Journal -Barney Kilgore reshaped WSJ 1940s -Part of Dow Jones + USA Today -Al Neuharth created Part of Gannett

T- 4 Copyright©1997, Allyn & Bacon NEWSPAPERS National Dailies + Christian Science Monitor -Mary Baker Eddy founded Church is publisher + National Editions: NY and LA TImes

T- 5 Copyright©1997, Allyn & Bacon NEWSPAPERS Challenges for Dailies + Circulation patterns -Sales declining -Young people aren’t buying + Advertising patterns -More competing media -Traditional advantages withering Portability, Diverse indexed content, Depth coverage, Low cost

T- 6 Copyright©1997, Allyn & Bacon NEWSPAPERS Challenges for Dailies + Newspaper Websites -Not yet turning a profit

T- 7 Copyright©1997, Allyn & Bacon Newspapers Chapter 4 END

Feedback: Privacy Policy Feedback
Do Not Sell My Personal Information
About project: SlidePlayer Terms of Service

© 2024 SlidePlayer.com Inc. All rights reserved.