More data on this topic available from:: How to Improve Email Blasts for Time-Limited Special Subscription Offers Norman Miglietta Advertising & Marketing.

Slides:

Advertisements

Similar presentations

Sports and Entertainment Marketing

Advertisements

4.01 Targeted s. Considerations for Effective E- mail Marketing Content of message Content of message Recipients of message Recipients of message.

©2010 House Party, Inc. All rights reserved. Windows ® 7 Launch Party ™

More data on this topic available from:: How to Get More Site Traffic to Convert to Free Trial Subscriptions with Credit Card Rick Anderson President &

More data on this topic available from:: Web 2.0 & Paid Content: A 5-Step Tour Anne Holland, President MarketingSherpa.

Social Media Marketing. Social Media Marketing / Viral Marketing.

Overview Our Company Founded in 2003, Opt-Intelligence operates a leading Opt-In Ad Solution built on our patent-pending Clear-Request™ technology platform.

Inbound Marketing Campaigns. Achieve Your Goals With Campaigns OfferLPCTABlogSM More Leads Blog SM More Traffic LP CTA LN Blog SM More Customers.

Live. Interactive. Timely. Be a provider of ideas and solutions…

Copyright © 2008 Constant Contact Inc. The Power of Marketing list practices for retention and acquisition of customers Presented by Richard.

“Why ?” The Case for Marketing. Works Source: Direct Marketing Association.

Shoe Number! Stef Pearson Gabby Flinchum Alex Tamez.

We chat million active users. Whatsapp million monthly active users. Instagram million monthly active users. © 2014 BrandYou.in.

4.08 Employ sales-promotion activities to inform or remind customers of business/product.

List Segmentation Courtomer Training Why should we segment our list? We currently mail 2.5 million s every day to subscribers who.

More data on this topic available from:: Mike Kane, CEO Dustin Mathews, Marketing Director ForeclosuresDaily.com Tuesday, May 8, 2007 B-to-B Panel: Selling.

More data on this topic available from:: How to Use Affiliate Marketing to Extend Your Subscription Marketing Reach Online Peter Figueredo CEO NETexponent.

More data on this topic available from:: How to Make Each Subscriber More Profitable – Cross-selling and List Revenue Ari Gersen Web Marketing Director.

Introduction to OpenXcell & AppN2O

More data on this topic available from:: How to Explode Your Subscription Revenue Through Testing and Strategic Pricing Julie Lohmeier Vice President,

Binghamton.edu Analytics Google +. Insights Provided By CEO of Zenith Marketing and Binghamton Alumni Dave Penski Recognized as one of the top 3 marketing,

©2010 GovDelivery GovDelivery Overview Digital Subscription Management for Mecklenburg County Government April 14 th,

Reveal Sales Secrets New Webinar Subscription App Publishers.

Smart enriching media NSDL Annual Meeting Advancing NSDL Networks November 8, 2007 online promotion project.

More data on this topic available from:: How to Make Each Subscriber More Profitable Retention From Trial Josef Mandelbaum President and CEO American Greetings.

Bell Ringer  List some reasons why you think that some new businesses have almost immediate success while others fail miserably. The main idea: Successful.

More data on this topic available from:: Search Marketing Panel: PPC & SEO for Subscription Sites in 2007 Katie Davis Director of Marketing Citrix Systems,

Auto Technologies Inc. Auto Technologies Call Cap Telemanagement System “ATTS”

ADFIT Mylon Co., Ltd..

We’re pleased to also offer this to our Municipalities Enhanced Public Outreach Dutchess County’s eNotify Service Using GovDelivery.

Overview WMC Global proprietary and confidential Do not distribute © 2011 Wireless Media Consulting, Inc. CTIA Monitoring Program.

More data on this topic available from:: How to Get More Site Traffic to Convert to Free Trial Subscriptions with Credit Card Ariel Yarnitsky CEO Speedbit,

The Official Bath App. Put your hands down if you haven’t downloaded the app on your phone or tablet.

1 B-to-B New 2007 Research on Effective Marketing Tactics Wednesday, February 7, Subscription Benchmarks Stefan Tornquist Research.

DIVE Europe European launch A project from October 2012 An overview for marketers.

Total quantity of message delivery into the users browsers Total quantity of mouse/pad clicks on delivered messages Expected to be done actions from.

International Builders’ Show e-Marketing Seminar Presented by: Paul Tourbaf VP Sales/Hanley Wood e-Media.

“A.T.T.S.” Never Miss A Call! Automated Tracking Telemanagement System.

Using newspapers’ topicality, speed and flexibility to connect with consumers Seize the moment.

We buy them primarily as a result of promotion. Promotion is a part of our daily lives. The clothes we choose to wear and the food we choose to eat are.

DATABASE MARKETING STRATEGIES II Prepared by Shumpei Ogata Lynn Raposo Turgut Tezir Da Shang Presented to Santo Ligotti August 8, 2006 On-line Computer.

Marketing 4.03 & 4.04 Understand promotional channels used to communicate with targeted audiences.

Product Trial The way a business persuades customer to try a new product or service. Can also build brand loyalty and repeat purchase.

Triton Digital Orkin Proposal 1. Orkin’s Campaign Goals 2 Orkin’s goal is to increase consideration for consumers to use a professional pest control service.

The Marketing Plan ProductPromotionPlacePrice. Product What products will you sell? 1.Research the competition to determine what products customers want.

Confidential, Copyright and Patent Pending, Ping4 Group, Inc. 1 Investor Summary Investor Summary.

Hanna Goes Social seeking or enjoying the companionship of others; friendly; sociable; gregarious. Social [soh-shuh l] - noun.

MRO Image IRWIN Tools Thank A Tradesman Sweepstakes NAME DATE.

Product Trial. 1.Think about some examples of products that you have tried for the first time – these can be a new or existing product. What was it that.

| | Ralph Bunche Road Elgon Court Block D1 Upperhill,Nairobi, Kenya SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES.

Connect and share in real-tinme. Add a ‘follow’ Add a ‘follow’ for Customer Service in Real-time.

Google Display Network. Targeting options.

Don’t forget: You can copy- paste this slide into other presentations, and move or resize the poll.

©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Smart Tips For Promoting Your Brand On A Budget. Tip# 1 Work on Business Collaboration When two or more businesses collaborate with each other the results.

Maximizing Marketing Success. marketing is directly marketing a commercial message to a group of people using . In its broadest sense,

This Plug-in creates the call to action for the WordPress website. It gives authority to site administrator to monitor and track conversion rates, run.

Digital Marketing Plan Template

Digital Media Opportunities

GROWTH VALLEYS A GROWTH HACKING AGENCY

Promoting Your Product

Go for GenF20 Discount Coupons and Offers on Don’tPayAll and Save Smartly

Shannon Renz, Director of Marketing Automation

Avi Kedmi President & COO Amadesa, Inc

Caryn Brown BNI – Centers of Influence 8 August 2013

Digital Marketing Offerings

Internet marketing.

Ribena The challenge What we did The results Ribena Mini

Presentation transcript:

More data on this topic available from:: How to Improve Blasts for Time-Limited Special Subscription Offers Norman Miglietta Advertising & Marketing Director Turner Sports New Media – NASCAR.com Monday, May 7, 2007

More data on this topic available from:: 2 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Campaign Overview In April 2006, NASCAR.com launched an campaign to promote their subscription-based product TrackPass Scanner.

More data on this topic available from:: 3 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Campaign Overview – Free Weekend Promotion  Pre-race notification to all of NASCAR.com’s subscribers  Informed of the free weekend offer  Sample audio clips of NASCAR’s top drivers directly from the

More data on this topic available from:: 4 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Creative Sample #1 – Free Weekend Non-Driver Specific fold

More data on this topic available from:: 5 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Creative Sample #1 – Free Weekend Non-Driver Specific

More data on this topic available from:: 6 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Creative Sample #2: Free Weekend - Driver Specific Listen to Dale Jarrett with Raceday Scanner at no cost during Talladega

More data on this topic available from:: 7 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Campaign Overview – Post Free Weekend, Buy Now Phase  s designed with each recipient’s respective Favorite Driver messaging and creative.  Immediately following the Talladega Race Weekend, recipients were delivered a “buy now” special discount.

More data on this topic available from:: 8 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Creative Sample #3: Buy Now Phase

More data on this topic available from:: 9 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Results  NASCAR.COM deployed one million s before and after the April 30, 2006 Talladega race weekend.  NASCAR.com is able to:  Monitor the performance of the s  Respond to customer feedback and optimize deliverability

More data on this topic available from:: 10 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Results  This campaign resulted in tens of thousands of Raceday Scanner free trials and a 72% increase in pre and post-race subscriptions.

More data on this topic available from:: 11 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Results  The free weekend campaign continues to produce higher conversion rates than visitors who just come to the site.

More data on this topic available from:: 12 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Results  The free weekend campaign continues to produce higher conversion rates than visitors who just come to the site.

More data on this topic available from:: 13 © 2007 MarketingSherpa, Inc. This presentation is not for distribution. Thank you. Credit/Thank you Norman Miglietta Turner Sports New Media – NASCAR.com Thanks to: Datran Media