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The Marketing Plan ProductPromotionPlacePrice. Product What products will you sell? 1.Research the competition to determine what products customers want.

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Presentation on theme: "The Marketing Plan ProductPromotionPlacePrice. Product What products will you sell? 1.Research the competition to determine what products customers want."— Presentation transcript:

1 The Marketing Plan ProductPromotionPlacePrice

2 Product What products will you sell? 1.Research the competition to determine what products customers want. 2.Determine what products you will be able to offer considering you are a full-time student.

3 Price What will you charge for your products? 1.Conduct a cost analysis to determine how much money it costs to product your product or service. 2.Research competitors’ prices

4 Promotion How will you promote and advertise the products and services you offer? –flyers –print ads –brochures –business cards –e-mail newsletter –web site –billboards –direct mail

5 Place Where will the products and services you sell be created? –Your house –The customer’s house Where will the products and services you sell be delivered? –Your house –The customer’s house

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