News Kód ITMS projektu: 26110130519 Gymnázium Pavla Jozefa Šafárika – moderná škola tretieho tisícročia Vzdelávacia oblasť: Jazyk a komunikácia Predmet.

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News Kód ITMS projektu: Gymnázium Pavla Jozefa Šafárika – moderná škola tretieho tisícročia Vzdelávacia oblasť: Jazyk a komunikácia Predmet Anglický jazyk Ročník, triedy: IV.OA Tematický celok: Novinky Vypracoval: Ing. Diana Matisová Dátum:

MASS MEDIA Communication is a process of sending and receiving information Communication is a process of sending and receiving information Mass media – brings news about what happened home and in the world,spread news quickly, provides education and entertainment Mass media – brings news about what happened home and in the world,spread news quickly, provides education and entertainment

MASS MEDIA INTERNET TELEVISION RADIO PRESS NEWSPAPER MAGAZINES

THE PRESS 1.NEWSPAPER – the daily press – important – informing its reader about the latest news in political, cultural and economic life 1.NEWSPAPER – the daily press – important – informing its reader about the latest news in political, cultural and economic life sport Cultural achievements Editorial at the front page advertisements The hottest political issues Sport results reviews Interviews with famous personalities Some sad news – road accidents, robberies, murders Popular section

NEWSPAPER Newspaper buy in news stand newspaper delivery weeklies daylies Supplements are pages put inside the main newspapers Huge supplements – on Thursday or Friday – mixture of news and entertainment Huge supplements – on Thursday or Friday – mixture of news and entertainment Small supplements – one topic as hobbies, job, housing, advertisements – taxes in the spring, universities in the autumn Small supplements – one topic as hobbies, job, housing, advertisements – taxes in the spring, universities in the autumn

NEWSPAPER BROADSHEETS - quality paper, large in size with few black and white pictures, text – serious, reliable and unemotional In Britain – The Times – the oldest existing newspaper – was founded in 1785, The Daily Telegraph, The Guardian - quality paper, large in size with few black and white pictures, text – serious, reliable and unemotional In Britain – The Times – the oldest existing newspaper – was founded in 1785, The Daily Telegraph, The Guardian

NEWSPAPER TABLOIDS - smaller in size, shorter texts with many coloured picture, large headlines, not very serious, gossips and sensational news, information – subjective In Britain – The Daily Mirror, The Sun - smaller in size, shorter texts with many coloured picture, large headlines, not very serious, gossips and sensational news, information – subjective In Britain – The Daily Mirror, The Sun

MAGAZINES Provide entertainment or information, women prefer clothes, men – technical devices -are published weekly, forthnightly, monthly, quarterly – can not supply fresh daily news - all magazine articles come with number of photographs Provide entertainment or information, women prefer clothes, men – technical devices -are published weekly, forthnightly, monthly, quarterly – can not supply fresh daily news - all magazine articles come with number of photographs 1.JOURNALS - limites number of readers are inetersted – doctors, engineers, economists – the latest development in their field – quicker than through the books 1.JOURNALS - limites number of readers are inetersted – doctors, engineers, economists – the latest development in their field – quicker than through the books

MAGAZINES 2. HOBBY MAGAZINES - for motorists, nature lovers, fishermen, sportsmen – gardening, fashion, crosswords, animals 2. HOBBY MAGAZINES - for motorists, nature lovers, fishermen, sportsmen – gardening, fashion, crosswords, animals 3. CULTURAL MAGAZINES - for the lovers of theatre, museum, cinema 3. CULTURAL MAGAZINES - for the lovers of theatre, museum, cinema

RADIO Is a powerful thing, it may broadcast 24 hours a day, during the day you can turn on radio when you are cooking, working, driving Is a powerful thing, it may broadcast 24 hours a day, during the day you can turn on radio when you are cooking, working, driving music reports information advertisement interviews

TELEVISION - provides enteratinment and education Public service station – much less advertising, in Britain BBC1 – British Broadcasting Corporation (sport and current events), BBC2 – documentaries, travel programmes, music, foreign films Commertional station – sponsored by an independent company, supperted by advertisers, less serious, news – sensational, exciting, full of action, in Britain – ITV, Channel 4 and Channel 5

INTERNET The Internet is a global system of interconnected computer networks that serves several billion users worldwide. It is a network of networks that consists of millions of private, public, academic, business, and government networks, of local to global scope The Internet is a global system of interconnected computer networks that serves several billion users worldwide. It is a network of networks that consists of millions of private, public, academic, business, and government networks, of local to global scope entertainment TV radio Newspaper and magazines films latest news google E-books facebook education PC games Wiki

ADVANTAGES AND DISADVATAGES Try to think of advantages and disadvantages of different types of mass media Try to think of advantages and disadvantages of different types of mass media MASSMEDIAADVANTAGESDISADVANTAGES PRESS RADIO TELEVISION INTERNET

Mass Media in time Print : books, newspapers, magazines Recordings : music, games, movies Cinema Radio TV Internet Mobile s 1910s 1920s 1950s 1995s 2000s

Použité zdroje hp/2010/07/07/interesting-mobile-statistics- by-tomi-ahonen-mlearncon/ hp/2010/07/07/interesting-mobile-statistics- by-tomi-ahonen-mlearncon/