1. Media – Press, Radio, Television (Média – tisk, rádio, televize) 1

2. Mass Media – Press, Radio, Television  Role of media  Types of media  Press  Tabloids  Broadsheets  Radio  TV channels  TV programmes 2

3. What is the role of media? Mass media are the means of communication, that reach large numbers of people in a short time. Mass media:  play a very important role in our everyday life  bring the newest information from the whole world 3

4. What is the role of media? Mass media:  are source of entertainment and relaxation,  are source of knowledge and education,  are means of promotion (advertisement),  influence the way people look at the world. Listen to: http://www.buzzle.com/articles/types-of-media.html 4

5. What types of media do you know? Print media (books, press) - from the late 15th century Recordings (cassettes, CDs, DVDs) - from the late 19th century Cinema - from about 1900 Radio - from about 1910 Television - from about 1950 Internet - from about 1990 Mobile phones - from about 2000 5

6. What kinds of print media do you know? Press – newspapers and magazines Books Brochures Leaflets Billboards 6

7. What is a difference between a newspaper and a magazine? Newspapers:  are published daily,  are larger in size to magazines,  are less colourful,  the quality of paper is lower,  are divided into tabloids and broadsheets. 7

8. What is a difference between a newspaper and a magazine? Magazines:  are published weekly or monthly,  are smaller in size to newspaper,  are more expensive than newspaper,  have more pictures,  are focused on special area (cars, living, fashion…). 8

9. Tabloids Newspaprers which:  focus on sensational scandals and gossips (klepy),  use attractive headlights on front page,  are smaller in size,  have shorter articles,  have a lot of pictures. Examples of tabloids in the CR: Blesk, AHA, Super, Spy Examples of tabloids in the UK: the SUN, the Daily Expres 9

10. Broadsheets Newspaprers which:  focus on serious information,  contain political, industrial and cultural reports,  there are reviews of new films or books,  are larger in size. 10

11. Broadsheets Newspaprers which:  have longer articles  have only a few black and white pictures Examples of broadsheets in the CR: - Mladá fronta Dnes, - Lidové noviny Examples of broadsheets in the UK: - the Independent - the Times 11

12. People connected with the press Correspondent Editor Journalist Publisher Reporter Paparazzi 12

13. What is in the newspaper? Advertisements Articles Business news Cartoons Crosswords Fashion page Foreign news Front page Headlines Home news Interviews Sports news TV programmes Weather forecast 13

14. Radio Broadcasting by radio started at the beginning of the 20 th century. It gives us a lot of information from the world, local events and also music. Types of broadcasting: ppublic broadcasting pprivate/commercial broadcasting 14

15. Public radio stations ČRo1 – Radiožurnál, ČRo2 – Praha, ČRo3 - Vltava  Regular news  Mostly pop music  Political discussions  Programmes on various topics  Weather forecast 15

16. Private/commercial radio stations Frekvence 1, Evropa 2, Blaník, Impuls  Short news  Focus on some kind of music  Competitios and quizes  Sports reporting  Discussions with famous people  Advertisements 16

17. Television In our country from the year 1953. Probably the most common type of media. Many people prefer watching TV to listening to the radio. Public TV channels – income from government. Private TV channels – income from advertisements. 17

18. TV Channels Public channels ČT 1 ČT2 ČT 4 ČT 24 Private channels Nova Prima Barrandov Fanda 18

19. TV programmes News -Televizní noviny, Události Sport programmes - Branky-body-sekundy Reality shows - Farmář hledá ženu, Výměna manželek TV competitions – Superstar Cookery programmes – Prostřeno Soap operas - Ordinace v růžové zahradě, Ulice Series - Gympl, Vyprávěj Films – Rychle a zběsile 19

20. TV programmes Fairy tales - Tři oříšky pro Popelku Cartoons - Simpsnovi Talk shows - Uvolněte se prosím Documentaries Educational programmes Do-it-yourself programmes Weather forecast Look at: http://en.wikipedia.org/wiki/Category:Television_genres 20

21. Films Action film Comedy Thriller War film Western Historical film Scihence fiction Horror film Adventure film Love story 21

22. What is your favourite TV channel? What types of programmes can you see on TV? Examples of sentences: When I don’t want to go out, I can stay home and listen to the radio or watch TV, video or DVD. 22

23. What is your favourite TV channel? What types of programmes can you see on TV? I listen to the radio every night when I go to sleep /every day in my car, my favourite radio station is………because………….. 23