Issues With Starting and Maintaining a Web Site For Your Farm Don Day Ag. Eng./Info. Tech. Spec. University Outreach and Extension.

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Presentation transcript:

Issues With Starting and Maintaining a Web Site For Your Farm Don Day Ag. Eng./Info. Tech. Spec. University Outreach and Extension

Top ten reasons for having a web site: 10. I don’t have enough to do otherwise. 9. My neighbor has one. 8. Sales have been down lately. 7. My grandson did it, why can’t I? 6. I wanted an excuse to update my computer.

Top ten reasons for having a web site: 5. I wanted an excuse to purchase some neat equipment. 4. I have all the equipment, why not? 3. Everybody needs a web page. 2. The only way I can sell my cattle is over the web. 1. I can make a fool of myself faster over a wider area.

Starting the Web Site What type of web site? Information only Business Card Business Card Plus Advertising and Marketing Farmer’s Market ShoMe Farms Missouri Whitetail

Type of Web Site Catalog Hummert Auction Ebay Farm Auctions Selling Westerns

What Do You Need? Computer Internet Service Provider Software Web editing FTP Photo editing Digital camera Scanner

More Important Time Skills Design Page Editing

What Makes a Good Web Site? Design Useful Pages Know your audience - What will they use your page for? Content - Is it content that they want? Timely, current and relevant Accurate and trustworthy Appropriate links for your farm

What Makes a Good Web Site? Design for Readability Design for Attractiveness Design for Easy Understanding Design for Efficiency Design to Meet Your Goals Don’t Use Every New Development

Examples of Bad Pages Site 1 Site 2 Examples taken from: Webpagesthatsuck.com

Other Issues Domain name Marketing your site Search engine placement Are you prepared to handle increased business? International Sales? Respond rapidly

Do It Yourself or Hire Someone? Your Skills Your Time

Web Developer: What services Maintenance Fees Look at their work Experience Staff

Web Developer Content and graphics Host Statistics What if they go out of business? How easy are they to work with?

Top Ten Reasons to Have a Web Site 10. I want to have a presence for my business on the web. 9. I want to be listed with other like businesses. 8. I want to expand the area where I sell products. 7. I want share information on farming with others. 6. I think this might be a way to pursue a value-added enterprise.

Top Ten Reasons to Have a Web Site 5. I need to do this to remain competitive

Don Day Ag. Eng./Info. Tech. Spec. Boone University Outreach and Extension Center 1012 N. Highway UU Columbia, MO (573) , ext