Slovak Media By Lubomira Lukacova

After 1989 Long time only state owned media Long time only state owned media 1990 print media owned by private companies 1990 print media owned by private companies 1995 first private TV broadcasting VTV 1995 first private TV broadcasting VTV 1993 private Radio Station Twist 1993 private Radio Station Twist

Print Media Three biggest publishing houses: Three biggest publishing houses: RINGIER AG RINGIER AG PETTIT PRESS PETTIT PRESS PEREX PEREX

Daily Press More than 11 national daily newspapers ( Sport, Uj Szo, Korzar, Rolnicke noviny..) More than 11 national daily newspapers ( Sport, Uj Szo, Korzar, Rolnicke noviny..) 52 % of population is reading daily newspapers 52 % of population is reading daily newspapers Two most reliable influencing common repute Two most reliable influencing common repute Most read –popular daily tabloid (29%) Novy Cas (The new time)- owned by Ringier Most read –popular daily tabloid (29%) Novy Cas (The new time)- owned by Ringier Pravda (The Truth) is the one of four national dailies which have survived since communist times under the same title. Owned by Perex Publishing House (10%) Pravda (The Truth) is the one of four national dailies which have survived since communist times under the same title. Owned by Perex Publishing House (10%) SME owned by Pettit Press (9%) SME owned by Pettit Press (9%)

Magazines and Journals More than 1000 magazines and journals More than 1000 magazines and journals Most popular weeklies: Plus 7 dni (Plus 7 Days), Zivot ( The Life), Slovenka ( The Slovak Woman), Eurotelevizia, Life, Markiza, Bajecna Zena, Novy Cas Pre Zeny (New Time Woman) Most popular weeklies: Plus 7 dni (Plus 7 Days), Zivot ( The Life), Slovenka ( The Slovak Woman), Eurotelevizia, Life, Markiza, Bajecna Zena, Novy Cas Pre Zeny (New Time Woman) Most popular monthlies: Zdravie (The Health), Eva, Emma, Zahradkar ( The Gardener), Dom a byt ( House & flat) Most popular monthlies: Zdravie (The Health), Eva, Emma, Zahradkar ( The Gardener), Dom a byt ( House & flat)

Radio Stations Between per cent of the population aged above 14 years listen to radio broadcasts according to long-term research. Between per cent of the population aged above 14 years listen to radio broadcasts according to long-term research. The most widespread is Slovak Radio The most widespread is Slovak Radio More than 25 private radio stations More than 25 private radio stations Radio stations can be divided into multi- regional, regional and local ones. Multi-regional stations reach between 30 per cent and less than 80 per cent of the population. Radio stations can be divided into multi- regional, regional and local ones. Multi-regional stations reach between 30 per cent and less than 80 per cent of the population.

Slovak Radio Slovak Radio is a public service channel with channels: Rádio Slovensko (news and current affairs, national coverage, over one million listeners), Rádio Regina (three regional studios, regional information), Rádio Devín (arts and culture, 35 per cent coverage of territory and 49 per cent of population, plus via satellite), Rádio FM (youth programmes, pop and rock music, mostly live), Rádio Patria (broadcast for seven national minorities, in practice three quarters was broadcast in Hungarian in Radio Slovakia International (international broadcast in five languages, including Slovak language) and Radio INET (broadcasting via Internet) Slovak Radio is a public service channel with channels: Rádio Slovensko (news and current affairs, national coverage, over one million listeners), Rádio Regina (three regional studios, regional information), Rádio Devín (arts and culture, 35 per cent coverage of territory and 49 per cent of population, plus via satellite), Rádio FM (youth programmes, pop and rock music, mostly live), Rádio Patria (broadcast for seven national minorities, in practice three quarters was broadcast in Hungarian in Radio Slovakia International (international broadcast in five languages, including Slovak language) and Radio INET (broadcasting via Internet)

Market Share

Popularity of Radio Stations

Television DEVELOPMENT DEVELOPMENT 3. november 1956 Czechoslovak TV 3. november 1956 Czechoslovak TV 1993 Slovak TV, two channels STV1, STV Slovak TV, two channels STV1, STV VTV (2000 finished) 1995 VTV (2000 finished) 1996 TV Markiza (private family TV) 1996 TV Markiza (private family TV) 1999 TV Luna (2001 finished) 1999 TV Luna (2001 finished) 2001 TA3 (private news television) 2001 TA3 (private news television) 2002 TV JOJ (private) 2002 TV JOJ (private) 2004 TVA (real estate), Music Box (music) 2004 TVA (real estate), Music Box (music) 2004 STV Rebranding Jednotka (1), Dvojka (2) 2004 STV Rebranding Jednotka (1), Dvojka (2) 2005 TV IN, Moooby TV, TV Nautik (cable) 2005 TV IN, Moooby TV, TV Nautik (cable)

Market Share in Prime Time

Most Favourite Televisions TV Markiza TV Markiza -Markíza has been broadcasting since August It is de facto majority owned by Central European Media Enterprises (CME B.V., Netherlands - in fact an American company) -. Today, CME and its partners operate nine networks in six countries, with news and information programming at the heart of every operation. CME and its partners are market leaders in Romania, the Slovak Republic, Slovenia, Ukraine and the Czech Republic.

Most Favourite Televisions Slovak TV- two channels, Jednotka and Dvojka which cover 97.3 per cent of Slovakia and 95.8 per cent of the population. STV2 covers 89.4 per cent of the territory and 88.7 per cent of the population. Slovak TV- two channels, Jednotka and Dvojka which cover 97.3 per cent of Slovakia and 95.8 per cent of the population. STV2 covers 89.4 per cent of the territory and 88.7 per cent of the population. TV JOJ It is co-owned by Ceská produkcní invest (Czech Republic, 20 per cent), Grafobal Group (Slovakia, 50 per cent) and Vladimír Komár (Czech Republic, 30 per cent). TV JOJ It is co-owned by Ceská produkcní invest (Czech Republic, 20 per cent), Grafobal Group (Slovakia, 50 per cent) and Vladimír Komár (Czech Republic, 30 per cent). TV TA3 – news TV, TA3 has similar programmes to CNN or BBC World. Its majority owner (60 per cent) is domestic J&T Finance Group. TV TA3 – news TV, TA3 has similar programmes to CNN or BBC World. Its majority owner (60 per cent) is domestic J&T Finance Group.

News Agencies There are two domestic news agencies: private SITA (Slovak Information and Press Agency), formed in January 1997, and state supported TASR (Press Agency of the Slovak Republic) formed in There has been renewed discussion recently about the transformation of TASR into a different, more politically and financially independent type of ownership structure. There are two domestic news agencies: private SITA (Slovak Information and Press Agency), formed in January 1997, and state supported TASR (Press Agency of the Slovak Republic) formed in There has been renewed discussion recently about the transformation of TASR into a different, more politically and financially independent type of ownership structure.

Influnced by Slovak Media…