1. French Medias by Romain Beechman

2. Interest in Medias Source sofres 2004 high interest low interest

3. Reliability of the Different Medias ● Television 47 % ● Press 48 % ● Radio 55 % Question : do you trust medias : Source sofres 2004

4. Use of the Medias

5. French Main TV Channels ● TF1 ● FRANCE 2 ● FRANCE 3 ● CANAL PLUS ● FRANCE 5 ● ARTE ● M6

6. TF1 ● PRIVATE CHANNEL ● FIRST CHANNEL ● MOST POWERFULL CHANNEL ● VERY CRITIZED ● SEEMS TO BE ON THE DECLINE

7. FRANCE 2 ● 2 ND CHANNEL IN AUDIENCE ● 1ST CHANNEL OF PUBLIC TELEVISION GROUP ● PROBLEM OF STRATEGIES ● EARNED MONEY FROM COMMERCIALS AND FROM LICENCE FEE

8. FRANCE 3 ● 2ND CHANNEL OF THE PUBLIC TELEVISION GROUP ● 1ST LOCAL CHANNEL ● CHANNEL FOR YOUNG AND OLD PEOPLE ● EARNED MONEY FROM COMMERCIALS AND FROM LICENCE FEE

9. CANAL PLUS ● FIRST PAY PER VIEW CHANNEL ● SOME PROGRAMS ARE FREE ● CHANNEL OF SPORTS AND CINEMA ● POLITICAL INCORRECT ● PROBLEM OF STRATEGIES NOW ON THE DECLINE

10. FRANCE 5 ● 3RD CHANNEL OF THE PUBLIC TELEVISION GROUP ● CREATED IN 1995 ● CULTURAL CHANNEL ● GOOD EDUCATIONAL PROGRAMS ● BEGINS TO BE POPULAR ● SHARES THE SIGNAL WITH ARTE

11. ARTE ● EUROPEAN CHANNEL ● FRENCH AND GERMAN ● VERY CULTURAL CHANNEL ● SUBTITLED PROGAMS ● VERY FEW AUDIENCE ● SHARES THE SIGNAL WITH FRANCE 5

12. M6 ● 2ND PRIVATE CHANNEL ● 4th NATIONAL CHANNEL, WILL BE 3RD SOON ● AUDIENCE UNDER 35 YEAR OLD ● PROGRAMS : SERIES, VIDEOCLIPS, REAL TV, TALK SHOW ● NOT BROADCASTED EVERYWHERE

13. AUDIENCE RESULTS

14. Favorite Channel for the News Source sofres 2004

15. Audience Results for the News

16. BEST AUDIENCE RESULTS

18. French National Daily Newspapers ● Le Monde ● Liberation ● Le Figaro ● Aujourd hui en France ● L'Humanité ● L Equipe

19. Sales of Newspapers

20. Sales of National Newspapers

25. Le Monde ● Intellectual newspaper ● Left wing even if they do not recognize it ● Most influential one ● Concerns about international affairs ● Critized for its methods ● In crisis, have just the presentation of the newspaper

26. Libération ● Left wing ● Close to socialist party ● Easy to read ● Readers under 35 year old ● 5 th national newspaper

27. Le Figaro ● Right wing ● Not very influencal ● Newspaper very close to the conservative party ( UMP : party which is now in government )

28. L Humanité ● Newspaper of the communist party ● Not influencal at all ● Always in a very difficult economic situation ● A few readers

29. Aujourd hui en France ● National edition of the local newspaper of paris ● Always looking for the scoop ● Influencal in Paris but not at the national scale

30. L Equipe ● 1 st national newspaper ● Only Sport newspaper ● Very influencal in sport quarters

31. Free Newspapers ● Metro ● 20 minutes ● Both very basic only facts from agencies. ● No political opinion ● Given in subway, train station, in the streets ● Are becoming the most read newspaper ● Real revolution and dangerous competition for traditional newspapers

32. The Radio

33. Radio

34. Radio results