REAP Monthly Meeting August 12, 2009 Carol Heyman

What Is Smart Power? Energy efficiency & conservation program Education to action Collaborative & community based Evolving program Statewide partnering Lifelong applications

3 Benefits of an Energy Efficiency Program Provides a low-cost, reliable alternative to other supply-side resources Lowers greenhouse gas emissions Establishes utilities as partners in an energy efficient Alaska Gives customers tools to control their energy costs by promoting conservation and efficiency Helps prepare members/customers for the near future 3

4 Overall Program Goals – Energy Efficiency & Conservation Educate Alaskans Work with co-op members through specific programs Partner with other utilities and organizations Work toward a Statewide EE Center Add energy efficiency to resource portfolio & planning for all utilities Reduce kwh by 10 percent by

5 Smart Power: January August Smart Power: January – August $2.00 off CFL discount program ML&P & Brown’s Electric – partners CFL & Lighting Workshops Community education Home Show – 2500 signed CFL pledge Commercial energy audits w/AMEP Education calendar with ACE August enhanced CFL program Target, Brown’s, Wal-Mart, Spenard Builders Supply, Fred Meyer 5

6 Smart Power Alaska Utilities Smart Power – Alaska Utilities ML&P – Smart Power’s First Utility Partner ◦ Previously done giveaways Matanuska Electric Association – Smart Power Partner Golden Valley Electric Association (GVEA) ◦ Utility offers energy efficiency incentives – most comprehensive of the utility programs Alaska Village Electric Cooperative (AVEC) ◦ Rural Alaska has done CFL education. The biggest challenges are fuel costs and on the electric side old appliance clunkers 6

7 Smart Power Working Partners o Alaska Center for the Environment o Alaska Manufacturing Extension Partnership (AMEP) o Alaska Power Association (APA) o Brown’s Electric o Fred Meyer o Satco ( Energy Star’s Manufacturing Partner of the Year) o Spenard Builders Supply o Target o Wal-Mart

8 Potential Smart Power Partners CommunityOutreach/Education/Workshop Partners o Alaska Energy Authority o Alaska Housing Finance Corporation o Alaska Building Science Network o Cold Climate Housing Research Center o Alaska Craftsman Program o Alaska Housing Authorities Association o IGAP Volunteers o Alaska Conservation Alliance o Village Corporations o Regional Corporations o Denali Commission

9 Program Phases Phase 1: Focus on education & CFL incentives ◦ Low investment and risk ◦ Simple to implement ◦ Target low cost/high impact measures ◦ Increase member awareness through education ◦ Begin branding Smart Power program Phase II: Gain significant energy savings yrs. 2-4 ◦ Higher investment and risk ◦ Establish an Alaska Energy Efficiency Center ◦ Increase number of partnerships ◦ Pursue grants for enriching member benefits 9

10 CFL Program: Potential for Savings Chugach Service Area ◦ 63,000 households ◦ 2,350,600 light sockets ◦ 29.06% of sockets have CFL's Nearly 1.7 million additional CFL's can be installed 10 IVAN MOORE RESEARCH

11 Bulb Type Preferences 11 IVAN MOORE RESEARCH

12 I would buy CFL's more often if they were cheaper 12 IVAN MOORE RESEARCH

13 CFL Program: Year 1 Quantitative Goals AggressiveModerateLow Additional Residential CFL's125,00070,00025,000 Residential Bill Savings$516,800$289,408$103,360 Chugach Avoided Supply (kWh/yr) 4,250,0002,380,000850,000 13

14 Program Components Included in Phase 1? CFL coupons and/or giveawaysYes Consumer educationYes CFL recyclingYes Energy auditsLimited Partnerships Agencies providing energy rebates Agencies providing assistance & grants Other utilities, if possible CFL retailers Yes Appliance RebatesMaybe Emerging technologies (LED’s, in-home generation, monitoring) Pilot programs for business and residential energy use monitoring ?? Yes 14

15 CFL Education Is Portable Topics ◦ Lighting program ◦ Selecting, installing, and disposing of CFL's ◦ Other available energy efficiency improvements ◦ Energy Star Forums & materials ◦ Workshops – In-store promotions ◦ Bill inserts or brochures ◦ Member Services contacts ◦ Partnering on workshops 15

16 Green is Good!! Americans are concerned about the environment 93% strongly agree that saving energy helps the environment (EPA study by Interbrand) 86% would choose one home over another based on its energy efficiency (Shelton Group/Energy Pulse)

17 Understanding Energy Star It will help you be more energy efficient Energy Star will save you money Energy Star is a guide to consumers Satco – Smart Power’s CFL partner has all Energy Star products Energy Star = Smart Power

18 Energy Star is… Voluntary government-backed program sponsored by the Environmental Protection Agency (EPA) and the Department of Energy (DOE) that helps businesses and individuals protect the environment through superior energy efficiency Identifies and promotes energy efficient products to reduce greenhouse gas emissions National symbol of energy efficiency

19 More Energy Star… Started by EPA in 1992 Computers & monitors were the first labeled products Currently 50 product categories from 1700 manufacturer partners Over 70% of the public is aware of Energy Star In 2007 Americans saved $16 billion on their energy bills using Energy Star products preventing greenhouse gas emissions equal to 27 million cars

20 What Makes It Energy Star? Energy Star Qualified Products: Meet strict independent testing Adhere to stringent specifications for efficiency and quality Are randomly tested twice yearly to ensure ongoing quality Have the Energy Star label easily identifiable to customers Are cost effective (have a simple payback of less than 2 years) Energy Star Lighting: Less heat = reduced cooling $ Less energy = lower utility $ Excellent color rendering = colors look natural Electronic ballast = flicker free, no hum or buzz 2 year warranty = customer security Instant-on = customer satisfaction CFLs vs. incandescent bulbs = longer lamp life, saves time, money & energy

21 Choosing The Right Application Where lights are on 3+ hours/day In hard to reach fixtures & locations In select enclosed outdoor light fixtures Where brighter light is needed in a fixture without exceeding its maximum rated wattage Where higher color temperature light is desired

22 What’s Next Get more utilities to be partners Enhance education programs Research items for Phase II with help from the community and other partners ◦ LED exchange/coupon during holiday season ◦ Enhance Web site with interactive components ◦ Review, update and publish Energy Guide Get everyone being more energy efficiency conscious and using CFL's and… Educate, Educate, Educate!!! 22

23 Let’s Talk…. Smart Power has been trying to listen and learn Recently conducted a focus group and dialogue through Nils Andreassen and Institute of the North Chugach and Smart Power want to listen to you about how you think its best to educate and communicate Leah Moss – colleague

24 Overall Objective How do we best communicate the possibility for change regarding Smart Power and energy efficiency?

25 What Type of Information? How would you like to receive it? Utility information Energy use Energy efficiency Outages Peak usage

26 Incentives For Change What would be important to require you to change toward being energy efficient? Would any sort of competition interest you? What learning/training programs would interest you to become more energy efficient? Would you use a community calendar specific to those programs?

27 Further Discussion… Would you sign an energy efficiency pledge? If yes, how should we follow – up with you? Follow-up methodology, best ways?

28 Action Items: Would you join a small task force to assist Smart Power with ideas and planning? Any strong energy efficiency one-liners you are willing to share now? Check with Commonwealth North Website for the meeting times and topics of its energy action team

29 Questions? Handouts on lighting – limited number available tonight Copies of presentation available: Any further discussion or information: Carol Heyman – Thank you all for your attention and help!