BRAZIL: An IT Giant Goes Global

2 About Brasscom SUBSIDIZED PUBLIC CREDIT DRIVES TECHNOLOGY VISION BRASSCOM concentrates its efforts on positioning Brazil as one of the three key global IT centers in the world, aligning public and private sectors, professionals and unions, generating formal and qualified jobs. MISSION Contribute to the local and global economic development through an agenda that reflects and spreads the excellence and innovation capabilities from the IT to other private and public sectors, increasing their productivity and quality.

3 Brasscom Programs SUBSIDIZED PUBLIC CREDIT DRIVES TECHNOLOGY

4 Brazilian ICT Market SPENDING ON IT-BPO, ADDED TO EXPORTS AND THE COMMUNICATIONS SECTOR, ACCOUNTS FOR 7% OF BRAZIL ’ S GDP 2008 ICT MARKET - USD Billion TOTAL IT SPENDING 29.4 BPO 4.0 EXPORTS 2.2 COMMUNICATIONS 80.0 IT IN-HOUSE 23.5 TOTAL Source: Brasscom, IDC

5 Key Verticals Finance  Inter-banking fund transfers in real time  Sophisticated solutions in automation, internet banking, operations via mobiles, and ATMs  Sound and dynamic electronic payment system  514 million cards in the market  5.3 billion transactions Manufacturing, Retail and Services  Responsible for the greatest volumes of IT investments  Intensive use of ERP, BI, SCM, R&D systems, CRM and e-commerce Telecom Healthcare Energy, Food & Commodities

Resources Labor Pool  1.7 million IT professionals  77,000 new IT professionals a year Educational Programs  2,281 Universities among Federal, State and Private  6 million students  111 post-graduate IT-related courses  1,714 academic programs related to ITO-BPO sector  More than 250 new public technical schools will be created by the end of Campinas Porto Digital Tecnopuc Sao Leopoldo Alfa Tech Petropolis Univap Valetec Paraiba Londrina Rio de Janeiro Uberaba Sergipe Sao Carlos Iptec Itajuba Brasilia Curitiba Infrastructure Human Capital and Education Technology Parks Telecom  Country wide network access  150 million mobile phones (2008)  10 million broadband connections (2008) Energy  Green: Hydroelectricity represents 73% of all electricity generated; Biofuels  Significant Oil Reserves discovered Transport  34 international and 35 domestic airports  Direct and fast access to Europe and US  Federal and state highway system covers the whole country Mail and Delivery  Efficient post office and availability of all major fast delivery operators 6

7 THANK YOU! Brazilian Association of Information Technology and Communication Companies