© 2010 VMware Inc. All rights reserved Confidential VMware Vision Jarod Martin Senior Solutions Engineer

2 Confidential VMware is the Customer Proven Market Leader  Company Overview > $3 billion trailing 4 qtr revenue Over $2 billion in cash 25%+ operating margins ~11,000 employees worldwide 5th largest infrastructure software company in the world  Proven in the Trenches 190,000+ VMware customers 100% of Fortune % of Fortune Global % of Fortune % of Fortune Global 500

3 Confidential VMware is the Customer Proven Market Leader  Company Overview > $2.4 billion trailing 4 qtr revenue Over $2 billion in cash 25%+ operating margins ~8,000 employees worldwide 5th largest infrastructure software company in the world  Proven in the Trenches 190,000+ VMware customers 100% of Fortune % of Fortune Global % of Fortune % of Fortune Global % of all virtualized applications in the world run on VMware. Gartner, December % of all virtualized applications in the world run on VMware. Gartner, December % of all virtualized applications in the world run on VMware. Gartner 84% of all virtualized applications in the world run on VMware. Gartner

4 Confidential Virtualization Waves IT-as-a-Service: Agility (Flexibility, Self-Service, Cloud Federation) 2010+: Wave 3 IT Production: Hardware Efficiency (File, Print, Web, etc.) 2000+: Wave 1 Line of Business: Resiliency (Core Apps – Tier 1 workloads) 2008+: Wave 2

5 Confidential The Result… Source: IDC VM Cross Over 17,500,000 15,000,000 12,500,000 10,000,000 7,500,000 5,000,000 2,500, Physical x86 Hosts Virtual Machines 2005

6 Confidential There will be more VMs deployed during 2011 than combined. By 2012, the majority of workloads running on x86 architecture servers in enterprises will be running in VMs. Strategic Planning Assumption

7 Confidential Implications… The New Infrastructure WindowsLinux Windows Linux Virtualization Layer

8 Confidential What is this Cloud Thing? SaaS Public Cloud IaaS PaaS Private Cloud IT as a Service Your Cloud Cloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self-managed virtual infrastructure, consumed as a service.

9 Confidential New Infrastructure Compute Storage Networking Security Management Automation Apps Private Cloud Virtual Datacenters

10 Confidential Service Provider Cloud New Infrastructure Management Apps Choice in How Infrastructure Is Purchased Virtual Datacenters Private Cloud Secure Hybrid Cloud Secure Hybrid Cloud

11 Confidential New Application Platform Existing Apps Hybrid Cloud New, Open Frameworks and Tools Management Common Services Windows Linux But Are Old Apps on New Infrastructure Enough? New Enterprise Apps

12 Confidential New Applications Require Modern Developer Tools Business Owner Developers & Architects I need a new app to manage hotel room bookings. Web Services & Social On Any Device Availability Reliability Scalability Response Times High Performance Data Access, Integration, etc.

13 Confidential Users are booking rooms Use Case: App Intelligence for “Just-in-Time” Infrastructure PST8 am9 am10 am11 am12 pm1 pm2 pm3 pm4 pm5 pm Policy-based Capacity Traffic Hotel room promotion comes online Hotel room promotion ends

14 Confidential New Application Platform New, Open Frameworks and Tools Management Common Services Hybrid Cloud Other Clouds Other Clouds? Existing AppsNew Enterprise Apps SaaS Apps

15 Confidential New End User Access New Application Platform Access & Management Multiple Devices End User Computing Existing AppsNew Enterprise Apps Hybrid Cloud Other Clouds SaaS Apps

16 Confidential Traditional View of Desktop Computing vs.

17 Confidential End-User Perspective Enterprise Apps SaaS Apps Windows Apps

18 Confidential End-User Perspective Enterprise Apps SaaS Apps Windows Apps

19 Confidential End-User Computing = User Centricity Enterprise Apps SaaS Apps Windows Apps Secure Access to All Applications Native from Any Device

20 Confidential vSphere Client for iPad #1 Download On iTunes

21 Confidential Origami Administration: Organization Directory Services

22 Confidential Acme Application Catalog Account: Noah Wasmer (Log Out) Current Apps MS Outlook Open Office Firefox New To the Catalog SAP Accounting SPSS Statistics Request Apps Wireless Finder Flight Tracker Corporate Travel Manager Suggested Mobile Applications 10/31/09 – Beginner Excel 2007 – Richmond Campus 11/15/09 – Advanced Excel 2007 – Richmond Campus 02/01/09 -- What’s new in Excel 2010 – Richmond Campus 03/15/09 – SPSS Version 18 Update – Berkely Campus 04/10/09 -- SAP for Non-Accountants – Richmond Campus Application Training Opportunities Acme Apps to help you Recommendations for You see all >>

23 Confidential The New Stack for IT as a Service New Application Platform New User Computing vSphere vCenter vCloud Director vShield Spring Hyperic Other vFabric Services ViewThinAppZimbra Project Horizon

24 Confidential VMware Cloud Stack – The New Infrastructure Secure, Compliant, Controlled vCloud Datacenter vCloud Express Cloud-ScaleOpenSelf-Managed vmForce Other PaaS Partners Google App Engine Other cloud infrastructure providers SaaS Applications Other SaaS Providers Modular Desktops Unified User Management Cloud-Ready Appliances VMware Enabled Public Clouds Independent Public Clouds End-User Computing Cloud Application Platform Cloud Infrastructure & Management Secure Private Cloud Efficiency Through Automation Agility with Control Freedom of Choice VMware vSphere: Foundation for Cloud Computing Application Mobility Application Access Application Portability

25 Confidential VMware Cloud Stack vCloud Datacenter vCloud Express Cloud-ScaleOpenSelf-Managed vmForce Other PaaS Partners Google App Engine Other cloud infrastructure providers SaaS Applications Other SaaS Providers Modular Desktops Unified User Management Cloud-Ready Appliances VMware Enabled Public Clouds Independent Public Clouds End-User Computing Cloud Application Platform Cloud Infrastructure & Management Secure Private Cloud Efficiency Through Automation Agility with Control Freedom of Choice VMware vSphere: Foundation for Cloud Computing Application Mobility Application Access Application Portability Your Cloud Secure, Compliant, Controlled

© 2010 VMware Inc. All rights reserved Confidential Thank You!