eAdvocacy: Tools You Can Use to Recruit Volunteers, Raise Money and Take Action 2008 Leadership Summit & Lobby Day September 22, 2008

acscan.org Your First Tool

acscan.org/report Tell us what you did

acscan.org A Page Just For You

acscan.org What can you do? Visit the site regularly Become familiar with the campaigns Refer friends and family to the site Dive into the new volunteer section acscan.org Your First Tool

Tell-A-Friend A better way to spread the word to friends and family

Tell-A-Friend acscan.org

Tell-A-Friend Why use it vs. ? Send information to friend and family without giving away their names or addresses No need to worry about broken or missing links Prevent formatting & display issues that can arise when s are forwarded

Tell-A-Friend How can I use it? Use the TAF links provided instead of forwarding messages Don’t hesitate to enter your friends’ contact info … we won’t steal it If available, try to include a personalized message You can do it for every alert you respond to

Tell-A-Friend What can you do? Complete the TAF after you finish your action alert Use TAF to send the alert to friends and family Follow-up with recipients to see if they were interested and acted Remind them to use TAF to forward it to others as well Tell-A-Friend

Social Networks ACS CAN is there. Join us.

Social Networks & ACS CAN Social Networks allow you to: Recruit others to participate in legislative activities –Actions alerts –Local events Promote ACS CAN’s legislative agenda Raise money for ACS CAN

Accounts for 3% of all US web traffic & is the 6 th most visited site Avg. age is 35 87% over 18 50% are over 42 Social Networks Who is using this stuff?

Social Networks MySpace

Social Networks Facebook Causes

Social Networks MySpace Causes

What is the fastest growing website ever? More Online Tools

Video and Photos More Online Tools

Social Networks What can you do? Check it out if you don’t yet have a page/profile Join the ACS CAN Causes Invite family and friends to join the ACS CAN Causes Upload your video to You Tube Social Networks

Text Messaging & Mobile Advocacy Your cell phone is your newest advocacy tool

Mobile Action Network Why? Over 84% of Americans have cell phones and carry them for 18hrs/day December 2007 saw 1.6 billion text messages per day…and usage is growing rapidly Mobile phones are always on & easy to use Approx 90% of text messages are read

Mobile Action Network Why? Who sends text messages? 96% of cell phone users under 28 87% of year olds 76% of year-olds 75% of those 62+

Mobile Action Network What does it do? Allows ACS CAN to send quick updates to advocates, volunteers & staff Allows you to receive urgent alerts wherever you may be Provides an easy way for anyone to get involved Allows YOU to recruit and sign up friends and family even when you’re not near a computer

Remember this number 73585

Mobile Action Network How can I use it? Sign yourself up by texting SLA… if you are a state lead ACT… if you are a team lead STAFF … if you are ACS or ACS CAN staff VOL… if you are none of the above

Text Messaging What can you do? Text to Response to ACS CAN text messages Use it to recruit family and friends Text Messaging/ Mobile Action Network

eAdvocacy Tools You Can Use Tell-A-Friend Text ___ to MySpace, Facebook & YouTube

Thank You!