1 Social Media 2.Oh how I wish this had a more clever title

2 Ryan Hill BSA Marketing Team Nathan Johnson BSA Public Relations

Social Media Guidelines A Quick Review of the BSA Social Media Guidelines 3

Keeping it Positive Digital Community Contract –For the About section of your Facebook page, you should use the guidelines set forth on the BSA National Council Facebook About section in its Digital Contract. 4

Facebook Filters You can set filters to block some objectionable content from appearing on your page. 5

NOW FOR THE FUN STUFF 6

Choosing the Right Photo For all events, take multiple photos Make sure you have multiple angles of events Consider the elements of the photo carefully – are all safety regulations being followed? Are uniforms correct? How is the lighting? How is the framing? Think about how the photo will appear on a laptop screen or a mobile phone screen. Screengrab a photo from a video. 7

The Group Shot 8

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The Group Shot 11

The Action Shot 12

Extreme Sports Scene 13

More Extreme Extreme Sports Scene 14

Extremely Extreme Extreme Sports Scene 15

Making the Photo the Right Photo Get some type of photo-editing software Crop, crop, crop Adjust lighting Adjust color Scale the Photo to fit Facebook optimum sizing (currently 403x403 for a normal post and 843x403 for highlighted post) 16

Original 17

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Cropping 19

Final Version 20

Original 21

Cropping 22

Final Version 23

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What’s on Instagram? 33

The “Selfie” or “Selfy” 34

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