1. Post Ideas

2. Employee Review Recognition
Best For: Facebook, Google+, Twitter
Employee Review Recognition
If an employee or a team gets an excellent review, give them a personal recognition on social media. Could look like this: Be sure to include a picture!

3. Baierl in the Community
Best For: Facebook, Instagram, Twitter
Baierl in the Community
Any event or community service event or project should be posted on social media.
Throw up a picture and a caption that shows what Baierl does outside of the car-world.
Examples from the summer were the Light the Way 5k, Baierl Block Parties, PNRC scholarship, Blood Drive, etc.

4. Behind the Scenes look into Baierl
Best For: Instagram and Facebook
Behind the Scenes look into Baierl
Take a picture of employees at work, the key boards at a store, or a truck unloading a fresh load of vehicles. Give Baierl’s followers something that shows what a normal day at Baierl Automotive is like. Also, if there’s a birthday or a special day, show how Baierl celebrates.

5. Informational References/Resources
Best For: Facebook and Twitter
Informational References/Resources
Give something informational or useful. Tips and tricks to better maintain your car, why oil needs to be changed, how far in advance you can get an inspection, driving safety reminders/videos. Be sure these are things that have to do with cars in some capacity, and it is good to go!

6. Best For: Facebook and Instagram
Pittsburgh News
Any news from or about Pittsburgh shows that we care about our local community. Big game (or victory), car show or event, places to go, any news in Pittsburgh our audience would care about

7. Best For: YouTube, Google+, Facebook, Twitter
Promotional Material
Generate excitement for promotions or sales by posting videos or pictures. Use promotional material sparingly!

8. Get the Followers Involved
Best For: Facebook
Post surveys or contests to get the followers to interact.

9. Other Ideas Quotes/Pictures Fan Photos A History Lesson
Anything related to cars
Fan Photos
If a fan or a follower posts photos, we can use them and thank them personally on social media
A History Lesson
Post something “This day in history…” car-related
Ex. “This day in history, Henry Ford modernized the assembly system.”