1© Copyright 2012 EMC Corporation. All rights reserved. VSPEX – CHOICE WITHOUT COMPLEXITY

2© Copyright 2012 EMC Corporation. All rights reserved. IN 2010 THE DIGITAL UNIVERSE WAS 1.2 ZETTABYTES 1,200,000,000,000,000,000,000 Source: 2010 IDC Digital Universe Study

3© Copyright 2012 EMC Corporation. All rights reserved. IN A DECADE THE DIGITAL UNIVERSE WILL BE 35 ZETTABYTES 35,000,000,000,000,000,000,000 Source: 2010 IDC Digital Universe Study

4© Copyright 2012 EMC Corporation. All rights reserved. In This Decade… Source: 2011 IDC Digital Universe Study 15M 22M WORLDWIDE IT STAFFING WILL INCREASE LESS THAN 50%

5© Copyright 2012 EMC Corporation. All rights reserved. Market trends shifting to reference architectures and CI Single CI VSPEX Ref Architecture Traditional IT (BYO) Source : WIKIBON - David Vellante in Wikibon on February 28, 2012 – “New Data Shows EMC and Cisco Doubling Down on VCE”

6© Copyright 2012 EMC Corporation. All rights reserved. What If You Had A Solution That Is.. Simple To Manage Integrated Flexible Modular Fast To Deploy

Enter The Cloud.

8© Copyright 2012 EMC Corporation. All rights reserved. Three Paths To The Private Cloud Build Your Own Best Of Breed Components VSPEX Proven Infrastructure Vblock Converged Infrastructure

9© Copyright 2012 EMC Corporation. All rights reserved. Converged Infrastructure. Single Product. Single Point Of Management. Single Point Of Support. Vblock

10© Copyright 2012 EMC Corporation. All rights reserved. “Which Vendor Would You Perceive To Be The Most Competent To Deliver On A Fabric Based Strategy For Your Enterprise ?” Source: Gartner Data Center Conference Audience Poll, % 20% 15% 10% 5%

11© Copyright 2012 EMC Corporation. All rights reserved. The Market Leader. $800M Annualized Run Rate. Vblock

12© Copyright 2012 EMC Corporation. All rights reserved. Accelerate your journey to the cloud with VSPEX Proven Infrastructures Simplified Deployment Efficient Technologies Flexible Choices

13© Copyright 2012 EMC Corporation. All rights reserved. Flexible Modular Solutions Enables Transformation Servers Virtualization Network Storage and Backup

14© Copyright 2012 EMC Corporation. All rights reserved. Waves Of Change Cloud Computing Minicomputer Mainframe PC/ Microprocessor Networked/ Distributed Computing

15© Copyright 2012 EMC Corporation. All rights reserved. Cloud – A New Architecture Dedicated, Vertical Stacks Old World – PhysicalNew World – Virtual Dynamic Pools Of Compute & Storage

16© Copyright 2012 EMC Corporation. All rights reserved. EMC’s Mission To Lead Customers And Partners On Their Journey To Hybrid Cloud Computing

17© Copyright 2012 EMC Corporation. All rights reserved. “Will You Pursue A Private Cloud Strategy By 2014 ?” Private Cloud Is A Top Priority For IT 78% Yes 78% Yes 5% No 17% Maybe Maybe Source: Gartner, "Top Five Trends for Private Cloud Computing,” February, 2012

18© Copyright 2012 EMC Corporation. All rights reserved. ACCELERATE THE JOURNEY TO YOUR CLOUD

19© Copyright 2012 EMC Corporation. All rights reserved. HOW DO YOU BUILD A PRIVATE CLOUD?

20© Copyright 2012 EMC Corporation. All rights reserved. Build Your Own. Using Best Of Breed Components.

21© Copyright 2012 EMC Corporation. All rights reserved. And Growing Fastest. EMC Is Best Of Breed. +1% 0% -1% +2% +3% -0.3% +1.3% +3.0% +0.6% -0.3% Source: IDC Worldwide Disk Storage Systems Quarterly Tracker, March 1, 2012

22© Copyright 2012 EMC Corporation. All rights reserved. #1 In Storage Market Share For EMC Is Best Of Breed. Source: IDC Worldwide Disk Storage Systems Quarterly Tracker, March 1, % 20% 15% 10% 5% 30% 35% 10.7% 12.4% 13.5% 28.5% 8.8%

23© Copyright 2012 EMC Corporation. All rights reserved. Preferred Storage Vendors for Virtualized Environments EMC is preferred nearly 2:1 over the next most preferred vendor Source: Goldman Sachs IT Spending Surveys, HP includes 3Par; Dell includes EqualLogic and Compellent

24© Copyright 2012 EMC Corporation. All rights reserved. Build Your Own. Flexibility ✓ Simplicity ✗

25© Copyright 2012 EMC Corporation. All rights reserved. Two Great Options. Are We Done ? Simplicity Flexibility

26© Copyright 2012 EMC Corporation. All rights reserved. Is There Room For Something In The Middle ? Simplicity Flexibility

27© Copyright 2012 EMC Corporation. All rights reserved. Is There Room For Something In The Middle ? Flexibility Simplicity Efficiency Introducing EMC VSPEX

28© Copyright 2012 EMC Corporation. All rights reserved. EMC VSPEX SIMPLE. EFFICIENT. FLEXIBLE. PROVEN. BY EMC.

29© Copyright 2012 EMC Corporation. All rights reserved. Rich Ecosystem Of Technology Partners

30© Copyright 2012 EMC Corporation. All rights reserved. Three Paths To Private Cloud Best Of Breed Infrastructure Components Converged Infrastructure Proven Infrastructure EMC VSPEX VCE VBLOCK

31© Copyright 2012 EMC Corporation. All rights reserved. EMC Uniquely Offers All Three EMC VSPEX VCE VBLOCK Simpler, Faster, Lower TCO

32© Copyright 2012 EMC Corporation. All rights reserved. Storage Network x86 Server Hypervisor Application EMC VSPEX EMC Proven Infrastructure For Data Center Accelerate Private Cloud Adoption With Best Of Breed SIMPLE. EFFICIENT. FLEXIBLE.

33© Copyright 2012 EMC Corporation. All rights reserved. RICH ECOSYSTEM OF PARTNERS EMC VSPEX Storage Network x86 Server Hypervisor Application

34© Copyright 2012 EMC Corporation. All rights reserved. EMC VSPEX SIMPLE. EFFICIENT. FLEXIBLE. PACKAGED. BY PARTNERS.

35© Copyright 2012 EMC Corporation. All rights reserved. EMC VSPEX Launch Solutions VMware Private Cloud 50, 100, 125, 250 Virtual Machines Microsoft Private Cloud 50 & 100 Virtual Machines VMware View* 250, 500, 1000, 2000 Users Citrix XenDesktop 250, 500, 1000, 2000 Users

36© Copyright 2012 EMC Corporation. All rights reserved. Choose from the fields below and then select submit to obtain a recommended configuration from the VSPEX portfolio. What Virtualization Solution are you interested in: How many servers are you looking to virtualize: How many users do you have in your environment: Are you looking to virtualize your applications: check all that apply MS Exchange | MS SharePoint | MS SQL | Other (specify) : Are you interested in Virtualizing your User’s Desktops: How many user computers do you want to virtualize? Are you interested in adding a next generation backup solution? Choose Hypervisor Virtual Desktop? # of Users # of Servers # of Virtual Desktops Specify other Submit Backup Solution? VMware Vsphere5 Microsoft HyperV 1 – – – – – – – – 250 SMB 100 – 999 MID 1000 – 2999 SMB 100 – 999 MID 1000 – 2999 Microsoft Application Materials Citrix Xen Desktop vSphere = VNXe = VNX = VNX = VNX5500 SMB DATADOMAIN DD160 MID AVAMAR CONFIG SMB DATADOMAIN DD160 MID AVAMAR CONFIG

37© Copyright 2012 EMC Corporation. All rights reserved. XenDesktop & vSphere 5 For 2000 Users / NFS Pre-validated Reference Architecture for up to 2000 users C2000 Users2000 Hypervisor / VDI XenDesktop 5.5 Machine Creation Services vSphere 5 EMC Virtual Storage Integrator for VMware VNX VMware vStorage API for Array Integration Support Servers32 (Blades) Sockets/CoresPerSock2/4 Memory96 Network2 x 1GbE/10GbESwitches StorageVNX5500 / VNX FAST BackupAvamar / VE

38© Copyright 2012 EMC Corporation. All rights reserved. XenDesktop & vSphere 5 For 2000 Users / FC Pre-validated Reference Architecture for up to 2000 users C2000 Users2000 Hypervisor / VDI XenDesktop 5.5 Machine Creation Services vSphere 5 EMC Virtual Storage Integrator for VMware VNX VMware vStorage API for Array Integration Support Servers32 (Blades) Sockets/CoresPerSock2/4 Memory96 Network 2 x 1GbE/10GbESwitches 4/8Gb FC ports for VNX and ESXi servers StorageVNX5500 / VNX FAST BackupAvamar / VE

39© Copyright 2012 EMC Corporation. All rights reserved. XenDesktop & vSphere RA VNX 5300 Storage Design Pre-validated Reference Architectures (Storage) for 2000 users Core storage layout of the disks that are required to store 2000 desktop virtual machines without including space for user profile data. Optional additional storage layout of the disks that are required for user profile data.

40© Copyright 2012 EMC Corporation. All rights reserved. Reinventing Solution Delivery Validations Best Practices Demonstrations Partner Accessible Certification

41© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Labs  Partner Accessible Remote Access Lab  24x7x365 Accessibility  Self-Service, On-Demand Live Labs  Validate New VSPEX Infrastructures  Cloud Based Customer Demos

42© Copyright 2012 EMC Corporation. All rights reserved.

43© Copyright 2012 EMC Corporation. All rights reserved. Simplifying Solution Support  Cooperative Support Agreements  Consistent Process For –Customer Engagement And Escalations –Resolution And Communication  Some Partners Offer First Line Support

44© Copyright 2012 EMC Corporation. All rights reserved. Available Through Distribution Worldwide

45© Copyright 2012 EMC Corporation. All rights reserved. EMC Velocity Financing is available Simple Process Transparent Contracts Affordable Solutions Talk to us to learn more

46© Copyright 2012 EMC Corporation. All rights reserved. Three Paths To Private Cloud Best Of Breed Infrastructure Components Converged Infrastructure Proven Infrastructure EMC VSPEX VCE VBLOCK

47© Copyright 2012 EMC Corporation. All rights reserved. Currently Available VSPEX Solutions (Q3 2012) VMware Private Cloud 50, 100, 125, 250 Virtual Machines Microsoft Private Cloud 50 & 100 Virtual Machines VMware View 250, 500, 1000, 2000 Users Citrix XenDesktop 250, 500, 1000, 2000 Users

48© Copyright 2012 EMC Corporation. All rights reserved. Q – Q VSPEX Solution Roadmap Priorities  Update existing solutions –VMware vSphere 5.1 –Microsoft Windows Server 2012  Scale up private cloud offerings –VMware Private Cloud up to 2000 Virtual Machines with VNX5700 and 7500 –Microsoft Private Cloud up to 2000 Virtual Machines with VNX5700 and 7500  Launch VSPEX Application Solutions  Stack management and orchestration solutions  New technical documentation format

49© Copyright 2012 EMC Corporation. All rights reserved. Qualification of Windows Server 2012 with Hyper-V 3.0 SMB – VNXe EMC Backup and Recovery Updates MS Fast Track Certification on selected configurations Qualification of vSphere 5.1 New VMware Licensing and Packages SMB VNXe Midrange VNX EMC Backup and Recovery Updates Windows Server 2012 Support VSPEX Proven Infrastructure Roadmap Private Cloud

50© Copyright 2012 EMC Corporation. All rights reserved. Scale up to 2000 Virtual Machines Windows Server 2012 with Hyper-V 3.0 SMB VNXe Midrange VNX EMC Backup and Recovery Updates MS Fast Track Certification on selected configurations Scale up to 2000 Virtual Machines New vSphere 5.1 Functionality SMB VNXe Midrange VNX EMC Backup and Recovery Updates VSPEX Proven Infrastructure Roadmap Private Cloud

51© Copyright 2012 EMC Corporation. All rights reserved. vSphere 5.1 Update Desktops New Solution XenDesktop with MS Server 2012/Hyper-V Desktops VSPEX End User Computing Roadmap vSphere 5.1 Update Desktops

52© Copyright 2012 EMC Corporation. All rights reserved. Introducing VSPEX Application Solutions  Tested and Validated by EMC  Documented for Rapid Deployment  Leverage Existing VSPEX Proven Infrastructure Stacks  All with the VSPEX Technical and GTM Collateral Package

53© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Application Solution Roadmap A VSPEX Solution for SQL Server for implementing Business Processing/OLTP Applications. Includes EMC Backup and Recovery. A VSPEX Solution for Microsoft SharePoint for collaboration and content management. Leverages EMC VNX/VNXe and EMC Avamar. A VSPEX Solution for MS Exchange Leverages EMC VNX/VNXe and EMC Avamar.

54© Copyright 2012 EMC Corporation. All rights reserved.  VSPEX Proven Infrastructures –Single Document ▪Combines previous 3 documents –Increased Depth ▪Configuration details ▪Best Practices –Expanded Network/Compute Sections –Reference Workload ▪Expand description of reference workload defining a “VM” or “Virtual Desktop” –Infrastructure Sizing ▪Scale-out and up guidance New VSPEX Documentation Format  VSPEX Application Solutions –Design Guide ▪Selecting and sizing the infrastructure ▪Solution architecture ▪Building the solutions ▪Validating the installation –Implementation Guide ▪Implementing the solution on specific VSPEX Proven Infrastructure stacks –Sizing Tool ▪Application specific tool for sizing the solution implementation

55© Copyright 2012 EMC Corporation. All rights reserved. VSPEX Stack Management  SMB Solutions (VNXe) –Leverage native management tools VMWare vCenter, Microsoft System Center  Mid-Range Solutions (VNX) –Ecosystem partners will be qualified by EMC –Initial list of vendors to be announced in Q4 2012

56© Copyright 2012 EMC Corporation. All rights reserved. Learn More: