1. Efficient Data Center – Virtual Integrated System
Presenter Name
Title

2. Only the efficient thrive
Four factors drive that need
PREMIUM ON
EFFICIENCY
CONSOLIDATION
AND VIRTUALIZATION
+ Economic uncertainty
+ Increasing demands on IT
+ Focus on TCO
+ Expansion in emerging economies
+ Do more with less
+ Scale flexibly
+ Extended refresh cycles
+ Increase staff productivity
WORKFORCE TRANSFORMATION
CLOUD
+ Web 2.0
+ Mobility
+ Consumerization
+ Millennials
+ “Desktop” follows the
user vs. the device
+ Managed & modular services
+ IT-on-demand
+ Applications on-demand

3. 80% of $1.2 trillion is spent annually just to keep the lights on
The first step in greater IT efficiency is challenging the cost of running your IT today
TODAY’S IT REALITY
TOMORROW’S IT POSSIBILITIES
20%
80%
Strategic spending to improve the company
50%
Strategic spending to improve the company
Maintaining legacy IT environment
Maintaining legacy IT environment
80% of $1.2 trillion is spent annually just to keep the lights on

4. We partner with Dell to provide a clear choice
And how you get there matters
Closed & proprietary
No choice
Vertically integrated
Price premium
Compromised
Open & industry standard
Choice
Virtually integrated
Capable and affordable
Uncompromised
The next movement in the efficiency evolution is the unification of your network fabric and the
You can by creating a flexible infrastructure, orchestrated through a unified infrastructure management. You can take the path to efficiency to a new level, by unifying and optimizing your data center infrastructure and networks.
Many claim to be able to do this. There are a number of offerings out there today that intend to solve this challenge and to offer customers a proprietary, non-standard solution that was cobbled together from existing solutions. In fact, most promise the same savings in cost and complexity but the truth is……

5. Dell has a proven approach to unlocking data center efficiency
Three steps to saving >1% of your IT budget
STANDARDIZE
SIMPLIFY
AUTOMATE
Optimize the data center you own
Leverage x 86 cost advantage
Use common platforms / open tools / unified fabric
Rationalize & consolidate
Maximize virtualization for your organization
Optimize network infrastructure especially for virtual environments
Optimize storage
Provide dynamic infrastructure management to yield workload flexibility
Automate daily tasks to minimize labor, provide scale
Build toward public and private cloud efficiencies and DR

6. The Data Center of the Future
Highly Virtualized
Increased availability and scalability
Automated Business Continuance
Reduced energy and space requirements
Converged Efficient Fabric
Fewer proprietary single-use networks
Simplified network management
Reduced cost and complexity
Consolidated Workloads
Decreased software licensing costs
Enhanced application availability
Shorter time to market for new apps/functionality
Automated Tiered Storage
Control ever increasing data volume
Eliminate one size fits all cost structure
Improved data management
Consistent Self-service Management
Manage infrastructure, workloads and apps
Decrease the time-to-value for strategic initiatives
Open, Standards-based Infrastructure
Lower hardware costs
Increased workload flexibility
Automated Infrastructure Deployment
Manage more infrastructure per admin,
Free up resources for innovation

7. Dell Virtual Integrated System
Dell’s Efficient Data Center In Action – Dell Virtual Integrated System
Dell Virtual Integrated System
VIS
Delivery
Center
Accelerate delivery of strategic IT services with groundbreaking new capabilities
Integration of the most common infrastructure activities into VMM
VIS
Integration Suites
VIS Infrastructure
Rapid resource deployment, optimized operations, and planning

8. Your architecture needs to take you from hardware to business impact
Evaluate
Test
Acquire
Improved time to market for new applications
Intelligent Infrastructure
Intelligent Data Management
Hardware in a box
Empowered Business Partner

9. Building out the efficient enterprise – start with optimized infrastructure
VIS Infrastructure
Optimized Hardware
Rationalized Virtualization
Purpose built
Embedded Intelligence
Servers 0%
100%
30%
60%
Tiered storage
Built for virtualization
Storage
Choice drives virtualization
10G convergence leveraging what you have
VMWare MS
Xen
Networking

10. Manage server, networking and storage as a single resource pool
Optimized infrastructure includes automated infrastructure deployment and management
VIS Infrastructure
Storage
Hardware
Servers
Networking
Manage server, networking and storage as a single resource pool

11. Dell Advanced Infrastructure Manager
Dell Advanced Infrastructure Manager - manage server, networking and storage as a single resource pool
Dell Advanced Infrastructure Manager
Workload
Day 1
1 Year
Business Cycle
Experimental
Mail
Servers
Storage
Networking
Server Admins
Storage Admins
Networking Admins

12. Dell Advanced Infrastructure Manager Dell Integration Suites
Leverage the tool you’re most heavily invested in to do the majority of your work
VIS Infrastructure
VIS Integration Suites
Manages server, networking and storage as a single resource pool
Dell Advanced Infrastructure Manager
Use what you have
Dell Integration Suites
VSphere
SCVMM
XenCenter
Storage
Hardware
Servers
Networking

13. These innovations get you halfway there
Evaluate
Test
Acquire
Improved time to market for new applications
Simplified Infrastructure
Management
VIS
Integration Suites
VIS Infrastructure
Intelligent Infrastructure
Intelligent Infrastructure
Intelligent Data Management
Hardware in a box
Racked and Ready
Empowered Business Partner

14. Building out the efficient data center – optimize the workload
VIS
Delivery
Center
VIS Infrastructure
VIS
Integration Suites
VIS Self Service Creator
VIS Director
Governance
Predictive Management
Identify resource utilization (under/over)
Proactive notification when workloads exceed parameters
Self-service Catalog
Small Workload $ $$
$$$
App Developer
$$$$
App Developer $$
Medium Workload
Large Workload

15. Following this path gets you to productive, efficient users
Empowered Business Partner
Hardware in a box
VIS
Integration Suites
VIS Infrastructure
Intelligent Infrastructure
VIS
Delivery
Center
Intelligent Infrastructure
Move down the path at the pace that makes sense to your resources and needs
Work with a vendor that allows you to leverage your existing infrastructure
Make sure your partner has experience in each area

16. A flexible delivery model that suits unique needs and goals
Dell Services = a different service
delivery model
Dell will redefine IT services similar to how we changed the IT hardware market through innovation and unique delivery models.
A flexible delivery model that suits unique needs and goals
Do It Yourself
Build and Transfer
Build and Operate
As-a-Service
Dell’s strengths: choice, open, and direct which are very relevant for services. In addition, we have deep customer knowledge and operational and technological expertise to provide customized services using the most optimized delivery model available and appropriate. We try to automate the delivery as much as possible whether it is using SaaS technology for asset management or an MRI for consulting or providing proactive support to alert customers of potential issues, before the become problems.
With our a reputation for strong execution, a differentiated approach to service delivery, our portfolio of end-to-end services offerings and a global footprint – we are poised to leap to the forefront of the services industry.
Dell helps
you do it
Dell does it for you

17. Efficient Data Center in Action Virtual Integrated System
M1000e PowerEdgeBlade Chassis
8 M910 PowerEdge Blade Servers
10 R810 PowerEdge Rack Servers
1 Dell EqualLogic PS6000 Series iSCSI SAN
PowerConnect 10Gb Switches
Advanced Infrastructure Manager Software
VIS Self-service Creator Software
VIS Director Software
VIS Integration Suites for VMWare, Microsoft, and Citrix
Implementation Services

18. Begin the efficient data center journey today
How to get started
VIS
Delivery
Platform
VIS Infrastructure
VIS
Integration Suites
Sign-up for a Dell Efficient Architecture Workshop
Evaluate and demo Dell Advanced Infrastructure Manager
Engage in a white boarding session on Dell Integration Suite
Leverage Dell’s Services offerings to evaluate your virtualization strategy
Engage Dell for NDA discussions and demonstrations of the VIS Delivery Platform

19. Backup

20. How to get started on the efficient data center journey
Streamlined Application and Workload Management
Simplified Infrastructure
Management
Intelligent Infrastructure
Intelligent Data Management
Sign-up for a Dell Efficient Architecture Workshop
Sign up for a Dell Data Center Assessment
Standardize on 10Gb Ethernet technology
(PowerConnect)
Implement the Dell Advanced Infrastructure Manager
Implement the Dell Lifecycle Controller
Request a Dell Blade POD trial
Engage Dell for Virtual Integrated System discussions / demonstrations
Dell Virtualization Readiness Assessment
Establish industry best practices based on hyper-scale cloud computing, performance & Dell IT metrics
Sign up for a Dell Storage Optimization Workshop and Assessment
Engage Dell for NDA planning on the Dell DX6000 Object Storage Platform
Engage Dell in a Tiered Storage Assessment
Detail notes:
These are specific ways to engage customers and sell services/products to begin customer on the efficient data center journey.
Engage a customer in a data center assessment
Focus on identifying customer challenges/issues that set up EDC, VIS, or AIM as the solution
For example, ‘customers could be buying servers and capacity that they don’t need’
Free to eligible customers
Storage: Engage Dell in a Tiered Storage Assessment to help recognize and then reduce associated storage costs.

21. How Dell enables the cloud
Public Clouds
Multi-Tenancy
Hybrid Clouds
Standardized custom applications
Virtualization-enabled
Systems management-enabled
Custom Applications
Stateless Hardware
No Virtualization
Private Clouds
Standard Applications
Availability of Hardware
Virtualized
Scalability