GENERAL ELECTRIC Mari a Romero Eve Grong Yeongsoon Choi
What kind of business the company practice? General Electric Company (GE) is a diversified technology and financial services company.
How big is the company? Operation worldwide: Subsidiaries GE Capital, GE Energy, GE Technology Infrastructure , and GE Home & Business Solutions. Annual revenue: Net income US $ 13.641 billion Total assets US: $685.300 billion 305,000 employees
Where is the company headquarters located? General Electric Company (GE) 3135 Easton Turnpike Fairfield, Connecticut 06828-0001 USA Telephone: (203) 373-2211 Fax: (203) 373-3131 Website: www.ge.com
Jeff Immelt GE president. President and Chief Executive Officer (CEO) Chair of President Obama’s Council on Jobs The American Academy of Art & Science
General Electric History 1892 1878 Workshop General Electric-& Thomas-Houston 1932 Charles A. Coffin 1957 1986 2013 GE is now a diversified company *Financing Services *Power Generation *Media *Security Technology GE Credit corp. *Water Processing
*GE PRODUCTS* Residential Products Industrial Products *Institutional Products Commercial Products Industrial Products GE Intelligent Platforms
*GE SERVICES* GE Customer Center 3200 N. Grandview Blvd. Waukesha, WI 53188 Global Service Center 3114 N. Grandview Blvd. Waukesha, WI 53188 Schedule Home Service & Repair Schedule an appointment for all major appliances. Calling 1-800-432-2737
Why is the company successful ? Global Strategies GE.COM
GE MARKETING 444444$4 4 P’s for the company
Have you purchased the company’s products or services? Customer Service Board *Service is ranked #454 out of the #615 companies Out of 10 Issue resolution 1.5 Reachability 2.0 Cancellation 1.8 Friendliness 3.4 Product knowledge 2.7 Overall Rating(28.31) Marked as terrible
What good things does the company’s do outside ? GE FOUNDATION GE Matching gifts Skills- Based -Volunteering Public Policy Natural Disaster Relief Japan Earthquake and Tsunami (2011) Super storm Sandy (2012)
SCHOLARSHIPS PROGRAMS: GE Foundation CEO visiting a school. GE PJI (Pacific Justice Institute GE LULAC
WHAT ARE SOME INTERESTING FACTS? Big issues & respond *Pollution in the River Hudson *Began campaign imagination *Tax -Paid nothing in 2010 -Donated $3.2billion of tax return