Media Playground 2013 20 th March – RBS London Screen What’s changed in the past 12 months?

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Presentation transcript:

Media Playground th March – RBS London Screen What’s changed in the past 12 months?

Media Playground th March – RBS London Smart TVs – ownership Source: YouGov Smart TV Tracker Q / Ofcom Technology Tracker Wave / TV Licensing Authority TeleScope, March 2013 / Decipher Media Research MediaBug Wave % TeleScope 6% Ofcom 11% YouGov 12% DMR MediaBug

Media Playground th March – RBS London Smart TVs – connection rates Want to connect? Upgrade to a newer model! Source: YouGov Smart TV Tracker Q / Decipher Media Research MediaBug Wave

Media Playground th March – RBS London TV – screen size evolution Source: Gfk sales estimates

Media Playground th March – RBS London Tablet ownership Source: Ofcom Technology Tracker 16% UK population own a tablet

Media Playground th March – RBS London How we’re watching catch up TV 29% UK adults used online catch-up TV services in 2012 Source: MediaTel/YouGov Connected TV Tracker, Q / TeleScope report, TV Licensing Authority, March 2013

Media Playground th March – RBS London Catch up ServiceUnique usersVideo Views BBC iPlayer6,974,000212m 4OD2,300,00026m ITV Player2,014,00028m Sky Go822,000n/a Demand 5458,00013m Source: Nielsen//NetRatings, January 2013 / BBC iStats, January 2013 / 4OD, July 2012 / ITV,September 2012 / Channel 5, January 2013 Catch up TV

Media Playground th March – RBS London VOD developments

Media Playground th March – RBS London Source: Decipher Media Research MediaBug Wave

Media Playground th March – RBS London Second screen apps Content Control In front of TV Place shifted Content interaction apps e.g. voting apps, Shazam Remote management apps e.g. Virgin apps Remote consumption apps e.g. iPlayer Remote control apps e.g. Virgin and Sky tablet apps Source: Decipher, December 2012

Media Playground th March – RBS London Thank you Connected Consumer