OU BATTLECARD: Oracle Data Integrator Target Personas and Pain Points Database Administrators Responsible for Database Performance, Integrity and Security Plans and develops one or more databases Determines data storage requirements Advises management on capacity plans Troubleshoots and solves issues Takes technical training to stay current Developers Develops Applications or Systems Produces efficient code based on specifications Deploys and tests programs and systems Fixes and improves existing software Works closely with analysts and staff Maintains systems once they are up and running Takes training to stay up to date Middleware Administrators Leads Installation and Maintenance of Middleware and Related Technologies • Plans, designs, and develops database, web, and application servers in a multi-instance environment • Implements and maintains architecture • Troubleshoots and resolves complex technical problems with ERP systems Oracle Data Integrator Training Messaging Oracle Data Integrator provides a fully unified solution for building, deploying, and managing complex data warehouses or as part of data-centric architectures in a SOA or business intelligence environment. It combines data movement, data synchronization, data quality, data management, and data services to ensure that information is timely, accurate, and consistent across complex systems. Training from Oracle University will empower your team by showing them how to effectively and efficiently utilize this solution. Oracle University provides training for anyone who needs to manage, manipulate, transport and/or integrate data between one or more systems. In courses taught by experts, students learn to use Oracle Data Integrator (ODI) to implement high-performance movement and transformation of data among various platforms. Courses also cover how to use the graphical user interface to access resources that form the ODI infrastructure. Those who become Oracle Certified validate their expertise, broaden their professional network, and join 1.8 million Oracle Certified professionals. For ODI, the following certifications are available: Oracle Data Integrator 11g Certified Implementation Specialist Oracle Data Integrator 12c Certified Implementation Specialist Top-Selling Oracle Data Integrator Courses Analyst Industry Statements Top courses: Oracle Data Integrator 12c: New Features Oracle Data Integrator 12c: Integration and Administration Oracle Data Integrator 12c: Advanced Integration and Development TechTarget: "Oracle Data Integrator 12c, when used in conjunction with other Oracle integration-related products, is typically utilized by large enterprises, especially those with multiple integration uses and projects, and those that plan to continue to expand resulting integration applications. Enterprises using Oracle applications and appliances typically leverage Oracle Data Integrator. http://searchdatamanagement.techtarget.com/feature/What-you-need-to-know-about-Oracle-Data-Integrator-12c Confidential – Oracle Internal/Restricted/Highly Restricted

30-Second Elevator Pitch to License Sales Reps 30-Second Elevator Pitch to Managers, End Users, Business Analysts 30-Second Elevator Pitch to License Sales Reps Oracle Data Integrator (ODI) training will teach you how to improve performance and reduce integration costs across your organization's heterogeneous systems. You will learn how to centralize data across databases and to perform data integration, design mappings, debug integration projects and enhance ODI security. Courses are available for all key roles and are designed to help you anticipate and address critical system requirements. Trained customers are more successfuI. If customers are satisfied with Oracle and understand how to use the products they have purchased, they are more likely to renew or expand their Support subscription. Earn money selling education: When you add Oracle University training to your deals thru CPQ or via your Education Sales Rep, you can earn the 2% Education SPIF ($5K minimum). Another .25% goes to first-line management. Grow your account and earn the 2% Education SPIF when you add Oracle Data Integrator training to your deal ($5K minimum). Key Messages for Customers Internal Key Messages Taking ODI training from Oracle University will: Illustrate why this is an ideal solution for companies that need accurate data integration across complex systems Help you integrate with databases, Hadoop, ERPs, CRMs, B2B systems and more Manage data while achieving high performance and cost reduction Provide you with access to expert instructors who really understand your questions Show you how to apply features and functionality to real-world situations Training for Oracle Data Integrator (ODI) is fully supported through Oracle University. We provide comprehensive coverage of the architecture, functionality, installation, upgrades, and configuration. In all courses, demonstrations and hands-on practices reinforce fundamental concepts. Courses are appropriate for database administrators, developers, middleware administrators and data architects and administrators. Customers who are well trained and proficient in ODI will be more likely to renew support or renew/expand other services and take advantage of additional OU training. Objection Handling No Travel Budget for Training Some of the ODI courses are available in the Training On Demand format, where students watch recorded classroom sessions taught by expert instructors and with access to a lab environment. Training On Demand (TOD) courses are part of an all-digital training solution for new and existing users who are seeking training on how to most effectively employ data integration techniques. We Have Already Taken Training If you have already taken Oracle Data Integrator training, you may still be able to benefit from additional courses. You can trust the Oracle experts to share their insights in the classes, making you better prepared for your everyday tasks. Updated 3/1618 GET ADDITIONAL SALES RESOURCES: http://my.oracle.com/site/ou/Sales/index.html Confidential – Oracle Internal/Restricted/Highly Restricted