Making Healthy Decisions

Slides:

Advertisements

Similar presentations

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Advertisements

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

3 Main Appeals and Advertising Techniques. 3 main appeals! ETHOS– Credibility Appeal: Your audience needs to trust you and believe your information to.

Propaganda Information that is spread to influence the way people think, often to gain support for a cause May twist facts and use generalizations to sell.

What Influences My Choices? Lesson 2.4 & 2.5. Learning Targets (p.99) Today in class, I will… ◦ Identify advertising techniques used in various advertisements.

Techniques and Uses. Definition techniques used to influence opinions, emotions, attitudes or behavior Purpose: to benefit the sponsor to persuade Appeals.

Advertising Techniques Don’t be a sucker! These are the advertising techniques companies try to trick you with to buy their product! “A sucker is born.

Techniques of Persuasion and Propaganda U sed in Advertising.

8/25/ Advertising Techniques Ms. Bokpe. Avante Garde The suggestion that using this product puts the user ahead of the times. The suggestion that.

Advertising Persuasive Techniques

Advertising Basics for Marketing

What is propaganda? 1 : the spreading of ideas, information, or rumor for the purpose of helping or injuring an institution, a cause, or a person 2 : ideas,

Advertising Techniques What creates the need? “Buy it for me now!”

ADVERTISING TECHNIQUES Notes for 1 st Period Writing Persuasion Unit.

Advertising Techniques Media Literacy English 10 Media Literacy English 10.

Persuasion Is All Around You! “Can You Hear Me Now?”

Persuasion Techniques. Why use persuasion? Simply stated, people use persuasion because they want people to do, say, or believe a particular thing.

Crystal Blue Persuasion The Art of Getting Others to See Your Point of View.

Advertising Techniques used to influence opinions, emotions, attitudes, or behavior. Techniques used to influence opinions, emotions, attitudes, or behavior.

THE POWER OF WORDS! Persuasive Means. How many of you have ever done the following: – Begged your parents to stay home from school – Asked your parents.

Where in your daily life do you experience advertising?

Propaganda  Techniques used to influence opinions, emotions, attitudes or behavior.  The purpose is to benefit the sponsor.  It appeals to the emotions.

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

What is propaganda? A way to persuade many people at once.

What is Propaganda? Propaganda is What? – – a form of communication – –that is aimed at influencing the attitude of a communityinfluencing – –toward some.

Persuasive Techniques/ Propaganda (Listen) Techniques used to influence opinions, emotions, attitudes or behavior. Techniques used to influence opinions,

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

P ROPAGANDA Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. Techniques used to influence opinions, emotions, attitudes or behavior.

Advertising Terms and Definitions.  Avante Garde  The advertiser suggests that the product will put the consumer ahead of the crowd by having the product.

Examples of Persuasive Techniques in Advertising

Being a Wise Consumer.

ADVERTISING TECHNIQUES Propaganda and Persuasion.

What is Persuasion? The act of convincing someone to do or believe something.

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. Techniques used to influence opinions, emotions, attitudes or behavior.

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. Techniques used to influence opinions, emotions, attitudes or behavior.

Consumer Spending.  People who use their income to buy the items they need and want are called consumers  Comparison shopping involves looking at several.

Persuasion, it’s all around you! Can You Hear Me Now?”

1. Attracts attention : attractive COLORS, BOLD HEADINGS, and pictures. 2. Arouses interest : good word choice 3. Creates desire : uses propaganda techniques.

Advertising Techniques

Propaganda Techniques and Uses.

Crystal Blue Persuasion

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Persuasive Techniques

Advertising Strategies

Financial Literacy Grade 7 Lesson 2 Analyzing Advertisements

What is Advertising?.

Propaganda Techniques

Persuasive techniques

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Advertising techniques

Propaganda Practice.

Advertising Techniques

Being a Wise Consumer.

Evaluate and Judge - A look at evaluating advertising techniques

14 common advertisement techniques

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the writer. It appeals to the emotions not.

Persuasive Techniques in Advertising

PROPAGANDA IN ADVERTISING

Propaganda Techniques and Uses.

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Where in your daily life do you experience advertising?

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Where in your daily life do you experience advertising?

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Propaganda Techniques and Uses.

14 common advertisement techniques

Propaganda Techniques used to influence opinions, emotions, attitudes or behavior. The purpose is to benefit the sponsor. It appeals to the emotions not.

Presentation transcript:

Making Healthy Decisions

Steps in Setting Goals Gain awareness Gain knowledge Build skills Recognize the situation and what needs to be done Gain knowledge Learn more about the situation you just recognized Build skills Apply the knowledge you just learned

DECIDE Process D – Define the problem E – Explore the alternatives C – Consider the consequences I – Identify your values D – Decide and act E – Evaluate the results

Being a Wise Consumer

Factors to Consider When Buying a Product Safety Cost Warranty Consumer Testing

Fraud: when a person lies to obtain money or property Quackery: selling useless medical treatment or products

Advertising Techniques Plain Folks: shows use by ordinary people Snob Appeal: Product use makes you part of elite group Bribery: Give something extra Testimonial: Celebrity uses product Wit and Humor: Viewer attracted by having reason to laugh or use of clever visual or language Simple Solutions: Solve many problems with one solution Card Stacking: stressing positive qualities while ignoring negative qualities Glittering Generalities: use of appealing words and images Bandwagon: desire to join the crowd Avant-Garde: use of product puts user ahead of time Facts and Figures: use of statistics and factual information Weasel Words: suggests positive meaning without guarantee Magic Ingredients: a miraculous discovery make product super effective Patriotism: buying this shows your love for you country Diversion: tackles problem but throws in emotional distraction Transfer: use of words to suggest positive qualities