Tasks and responsibility sharing in the KA Team Global Key Account Manager KAM Back office Regional Sales Management Legal Frame contract R S I A C Monthly customer meetings R, A Annual meeting Offer management Relationship management R = Responsible (Who is responsible for actually doing it?) A = Approve (Who has the authority to approve or disapprove it?) S = Support (Who is going to support the responsible person?) I = Informed (Who needs to be kept informed about the task?) C = Consulted (Who has needed input about the task?)