SIE: Summer Presentation Tarah Valin

Demographic, pictures or no pictures, price and title Survey 1 Demographic, pictures or no pictures, price and title

Demographic 66% of my target age bracket falls between 16-18 years old

59% of respondents said they'd buy a book from an unknown author 79% of respondents said they'd prefer a book with pictures What They'll Buy

Majority of respondents wouldn't pay more than $15 for a poetry book How Much They'll Pay

What Should I Call It? 42% voted for You, Me and the Other Guy 24% voted for Numb 22% voted for Wilting Daisies  What Should I Call It?

Target is what I expected (older teens) Target is what I expected (older teens). Knowing my demographic wasn't for altering the content of my book it was just to know where to focus my marketing. I will incorporate pictures. I am considering putting the pictures in black and white. Photographer? (Nicole, Kiara or Kailee) Target price < $10 Title: You, Me and the Other Guy My Takeaways

100 Common Publishing Questions Answered Notes

Do's and Don'ts of Self-Publishing Use Createspace, Lulu or Self-Publishing.com Presale on ibooks and Smashwords Talk about yourself and your life when marketing (blog) Publish in a small category  Use Kindle first, then smashwords Do's and Don'ts of Self-Publishing  Don't Use Author House Have an ugly book cover Use Twitter to spam about book Pay a bunch of money for other people to market for me Pay for an ISBN number

Money is needed for both production and marketing  A free KDP launch can be used instead of marketing It is unlikely that I will make back the money being spent on the book ISBN number needs to be different for print and ebook Publishing in General

How Self-Publishing Holds up to Traditional Publishing Have a professional design, format and website Self-Publishers cannot really compete in the same field as traditional  Donate my book to libraries and high schools + talk/meet and greet Get people to share my book on Twitter Book tagline/subtitle helps reader know what to expect Text of cover doesn't have to be legible as a thumbnail Can put cover info on copyright page Selling book through Amazon is smart Don't take reviews too seriously  Paying for edits are expensive  How Self-Publishing Holds up to Traditional Publishing

Back of Book Jacket Blurb ISBN # "Photos by..." Createspace, Ingramspark, Lightning Space give free ISBN # Back of Book Jacket

Marketing Partner with other poets Guest post on other blogs with lots of traffic Be a real person on my blog Make Youtube videos talking about book Haro.com (help a reporter out) in order to get on TV Try to get airtime on local/small TV or radio programs Podcasts!!! Try to get on one Book trailer  Do giveaways, don't try to sell... offer people something  Run advertisement on Facebook ~$5 (IG advertisements not too effective) Give book bloggers the book for free, they may blog about it Make cards advertising my book and leave stack in coffee shops and local businesses, hand the cards to people (250 for $18) Marketing

Getting into Bookstores Some small/ independent bookstores will put a few copies on their shelf on consignment  You have to try really hard (almost beg) to let independent bookstores let you do book signings- if a bookstore won't let me, try a coffee shop or some small business Getting into Bookstores