Win Your Purchase January 2018

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Presentation transcript:

Win Your Purchase January 2018 Drag and Drop your image and Send to back. January 2018

About Us FloatThat is a gamified commerce platform that allows members the opportunity to win everyday goods (priced at full retail) for a fraction of the price, and apply their money as credit towards purchases on the site if they don’t win Drag and Drop your image and Send to back.

Our Solution Allows members to buy guaranteed discounts for products that they would purchase anyways, with an opportunity of winning them Vendors have access to qualified buyers with Credits (FloatBucks) they have to spend Vendors can offer members incentives by multiplying their Floatbucks for greater savings on their products

How It Works Chance to win at a fraction of the cost - $100 item, could be yours for $2 Member never loses money -applies credit / multiplied credit towards purchases on site Provide vendors with a user base with available Currency that needs to be redeemed Spot something you want to have Enlist your social network to divide and conquer Reserve your guaranteed discount And maybe you win for nothing One gets the goods, and the others score Float Coins Credit is redeemed when purchasing another item

Example $150 Bose Headphones Also: $3 Guaranteed discount 75 spots available   Invite as many contacts as you want (Facebook, Twitter, Instagram, etc…) In above scenario, first 75 to participate, and buy the discount, will cause the deal to Float and determine a winner Winner will receive the Headphones for $3 Rest of the 74 people will have $3 worth in FloatThat Currency Also: Retailer receives 74 New Buyers with validated interest in the Headphones Buyers have Currency to spend Retailer can offer to multiply the discount by 5x for immediate transaction Buyer can use the $3 in FloatThat currency and get $15 discount from Retailer Buyer got the Headphones for $135

Our Platform Win Search Participate

Market Validation Bid or Buy Now options only 169M users Local daily deals 48M users Merchant take is ~25% of Retail price Classifieds Bidding fee auction site 8M users

Market Size $1.9 $322 $3M Total Available Market Trillion in ecommerce sales (worldwide) Total Available Market $322 Billion sales in U.S. in 2016 Serviceable Available Market $3M Est. GMV transacted on FloatThat in YR1 Est. Share of Market 0.001% of available market

A Win-Win Solution Expedia added more than 100K subscribers when they gave away one cruise vacation each day for 25 days Belk added 175K subscribers when it ran a “25 Days of Prizes” with prizes ranging in value from $500 to $6,000 McDonalds increases same store sales by more than 5% during their annual Monopoly promotion

Revenue generated through % commission on each transaction Business Model Revenue generated through % commission on each transaction $355M GMV* with FloatThat 0.08% of Available Market $150 Average Order Value $35.5M Net Commission Rev Projected by 2020 * GMV or Gross merchandise volume is a term used in online retailing to indicate a total sales dollar value for merchandise sold through a marketplace

Marketing Strategy 01. 02. 03. 04. Social Media Bloggers, Facebook Ads User Referrals Share deals with friends, Word of mouth 03. Partnerships Potential partnerships with Best Buy, Marriot, and Expedia 04. E-mail Marketing Retarget Users with unused credits Delete pictures Drag and Drop your images

Competition GAMIFIED COMMERCE TRADITIONAL COMMERCE

Competitive Advantages Engages Social Media Network Built In Retention Strategy Desire to win creates urgency - forces users to actively engage social media Builds qualified customer base for vendors through credit system Higher AOVs Profitable Order Economics Drives higher AOV due to nature of initial sale Order economics for vendors are more profitable than Groupon

Thank You 1-510-867-8160 Ali@floatthat.com www.floatthat.com Drag and Drop your image and Send to back. 1-510-867-8160 Ali@floatthat.com www.floatthat.com