Membership & Fraternal Mission Mid-Year Meeting Key Take-Aways Mark McMullen Senior Vice President Membership & Fraternal Mission

Kick-Off Session Focus on Councils not recruiting and maximize Recruitment of Young Adults and Hispanics More councils achieving Star Council Communication - keep at high level with DDs and Councils Commit to training. Identify specific training needs and a Training Director Promote Supreme Webinars Direct correlation between jurisdictions that attend Webinars and those that do well in recruitment/retention

Kick-Off Session Create and enforce a Culture of Accountability at all levels - State, District, Councils Promote council adoption of multiple Faith In Action programs Ensure that all councils have strong relationships with pastors and leverage pastors/chaplains in recruiting efforts Communicate and promote incentives at all levels – State, District, Councils, Members Promote online membership as the preferred, efficient path to entry

Town Hall Discussion Insurance – lean on GAs/FAs for NCD and to help councils achieve Star Ceremonials – discussion of combining 1st/2nd/3rd Degrees DDs – set expectations; hold accountable Branding Campaign – to break this Fall!

Membership Experience We all need to focus on creating a best-in-class membership experience. Begin and end with the member in mind. Need to give clear, consistent value to the member. We will be looking for your input and expertise as this develops.

How To Run A State Convention Try different things to encourage more councils to participate! Have activities for the ladies and families Give your General Agent and Field Agents a role

How To Run A Church Drive Church drives work…if done the right way! Lead by example. Show councils how to do it right! Pick the right people. Don’t ask bad public speakers to deliver the pulpit announcement. Anticipate objections and be prepared to answer them. Follow up on those prospect cards!

Working With Your Pastor Father is the key to everything. Engage with him. Put yourself in his shoes. Know what he’s thinking. Actions speak louder than words. Talk to him about Faith in Action. Be in service to him and the parish.

Faith In Action Make Implementing Faith In Action in all of your councils a top priority! Good programs lead to healthy councils, strong membership growth, and great retention. Have your DDs sure track and report on council program participation! Have your State Program Director implement a program tracker using a mock SP-7 report. Make it a priority to have councils submit their Annual Survey of Fraternal Activities on time. Keep an eye out for an upcoming webinar this December on how to complete the new Annual Survey.

Hispanic Growth and Development Engaging with Hispanic community is not an option. Have – or replace – a Hispanic Coordinator by December 1. Task him with launching a robust Hispanic Outreach program. Have him reach out to District Deputies to help identify opportunities for Hispanic growth and NCD. Leverage Supreme Council resources, such as the upcoming conference call for all Hispanic Coordinators. Clearly demonstrate that this is a priority. Convene a dedicated meeting on Hispanic growth by the end of the year.

Young Adult Growth and Development Young Adult Growth and Development begins with the State Deputies. Demonstrate that is a high priority! …And by young adults - we mean men 18-40! Name a College Council Coordinator by January 1. Use the job description provided. Recruit young adult team members (at least one per diocese or large metro area) and meet with and train them in the new year. Use the job description provided. Identify two events specifically for young adults that you can either promote/run and sponsor this Winter and Spring.

Creating A Prospecting Culture In Your Jurisdiction Train your councils how to prospect at events. Get them to request a prospect landing page to streamline the process. Notify them of the opportunity by sending the email announcement that we will provide. Lead by example. Use the landing pages at your own statewide events, such as Men’s conferences. Talk to them about it at your mid-year organizational meetings – and make sure they know who your Online Membership Coordinator is and how he can help.

Safe Environment Follow the 5-Point Action Plan: SECURE 100% State Officer and Director Compliance LEARN how to use the Praesidium Armatus Administration Dashboard. DELEGATE responsibility for compliance to your advocate and directors. ENSURE that councils submit their Form 185 and Form 365. FOLLOW-UP directly with non-compliant members by using the information on the Praesidium Armatus Administration Dashboard throughout the year

Ceremonials – What’s Your Magic Number? When we have first degrees, we have new members. Using the average number of candidates at first degrees in your jurisdiction, you and your state family can identify a minimum number of degrees needed to hit your Circle of Honor intake goals. Manage to that number! Appoint a “hold accountable” officer to hold district deputies accountable for scheduling and reporting on degrees. We’ll provide an email and material to help. Schedule time for a conference call with your “hold accountable” officer and your DDs to gain momentum and demonstrate priority. Promote degrees through all available media. Challenge councils that haven’t recruited to rekindle the vision and mission.

Q&A

Summary Let us know how we can help We are committed to helping you grow – and achieve your goals!

Finish Strong Remember - no matter where you are now, it’s how you finish that counts!

Finish Strong Remember - no matter where you are now, it’s how you finish that counts! We are here to help!

Thanks! Thanks for all you do – everyday – to grow the Order and keep the Dream of Fr. McGivney alive!