Depeche Mode DEVOTIONAL Marketing Plan. …features a more mature and confident stage performance than ever from the band, which is eager to explore and.

Slides:

Advertisements

Similar presentations

Top 10 Reasons to Sell Your Home with HER. Real Living was named central Ohios Best Residential Real Estate Agency by the readers of Columbus C.E.O. Magazine.

Advertisements

"what makes you beautiful” bangalore,mumbai,Delhi

Ideas/issues for Group Project.

TM Commerce Solutions for Content Providers Selling Your Digital Content with Javien February 2005.

VSS Communications Industry Forecast Now with Data and Analysis by Both Revenue Stream Sector & Industry Sector It’s my pleasure to be able.

INTEGRATED MARKETING COMMUNI- CATIONS AND DIRECT MARKETING C HAPTER.

Planning the Promotion

COMPANY PROFILE:COMPANY PROFILE: Founded in 2002 Recently completed merger Diverse mix of clients Full-Service PR and marketing firm One of the fastest.

Brew Something New at the East Orlando Beer Festival! & Company Your.

Q is a popular music magazine published monthly in the United Kingdom. Q was first published by the EMAP media group in October 1986, setting itself apart.

 CC VIP Productions is a multicultural production company that specializes in bridging the gap between artists/celebrities/athletes/entertainment entities.

APAC Online Marketing Campaign John Seng – Digital Marketing Manager APAC.

Combining the Power of Social Media and Online Advertising for Effective Web-Based Promotions APTA Marketing & Communications Workshop February 24, 2014.

“Why the Music Industry Hates Guitar Hero” Ryan Veerkamp Sergio Cirinas Neil Potter By Jeff Howe, Wired Magazine Article Link.

Chapter 14Copyright ©2008 by South-Western, a division of Thomson Learning. All rights reserved 1 Learning Outcomes: Chapter 14 Integrated Marketing Communications.

ARTISTdirect Network Advertising Opportunities & Targeted Sponsorship.

STC National Marketing Opportunities Harnessing the power of the network for media and sponsors! Presented by: Next Wave Productions, LLC, Beverly Hills,

Buy Local. A Community Partnership Program. What is Buy Local? Wicked Local has launched a grass rots community partnership program called Buy Local.

TAYLOR SWIFT JAMAICA PAULK. AWARDS: Taylor Swift is a seven-time GRAMMY winner, and is the youngest winner in history of the music industry’s highest.

Media Timeline By Sophia Doughty. The history of music videos... What are music videos? Music videos are short films integrating both music and imagery,

Cartoon Maps and Radio Partnership Redrawing the “Win-Win” Scenario © 2008 Opportunity Knocks, Inc. All rights reserved.

Designing and Producing a Website for a New Band Planning and Designing your production.

FS70669 Selling Marketing Services in 2011 January 2011 Christine James.

Madonna, August 16, Madonna (born Madonna Louise Ciccone) August 16, 1958 is an American recording artist, actress and entrepreneur. Born in Bay.

Digital Interactive Media.  Digital Interactive Media: new media revolution; brought on by incredible achievements in technology.  It is the fastest-growing.

Fashion Promotion Through Advertising and the Press

Marketing. After setting a release date, the distributor works towards the theatrical release, investing in a marketing campaign. The costs of theatrical.

Marketing Update for So what did the investment of $496,000 get us? Digital banner ad impressions: 20,094,479 Video/Commercial Impressions: 3,500,000.

Advanced Marketing The Promotional Mix. Promotion Defined Any form of communication used to inform & persuade consumers to buy products or services.

Radio Made The Video Star. On Air Singing Competition By.

I PODS The future of education By: Angel Louise Holbrook.

Entertainment Marketing: Publicity. Public Relations – any activity designed to create a favorable image toward a business, its products or its policies.

Project. My faworite singer. Eminem.. Eminem Marshall Bruce Mathers III. Born October 17, Better known by his stage name Eminem, is an American.

Fashion Advertising and Promotion

The Phantom of the Opera Artistry Case Study March 2005.

Michael Tallarida Account Executive

Inside Record Labels 3.1. Major Label Departments CEO of a major label will generally oversee the business affairs of all the affiliated labels under.

Create Custom Report Select Release Information Continue > Cancel Display Images: Release Information Product Inclusion Product Information Report Preview.

The Recording Industry Week 4. THE RISE OF RECORDS As late as 1880 or 1890, people growing up in a middle-class U.S. household had no recorded music in.

© 2011 wheresjenny.com MADONNA LOUISE CICCONE MADONNA.

Music Videos A History Of.... For the first part of my research I will look into the history of Music Videos so that I can gain a better understanding.

Originals TV. Overview A web-based TV channel available 24/7 adidas branded shows Non-adidas branded shows Overview◄ USP Why web Objective Content Word.

Sponsorship Proposal ‘Music is my lifeline’. Prelude Objectives Campaign Idea Exploitation Sponsorship packages.

Secondhand Serenade Vulnerable Austin. P. Albums.

Depeche Mode. Something about the group  It is an English electronic music band formed in 1980 in Basildon Essex.  The group's original line-up consisted.

My Magazine Case Study: By Adjoa A’ Boafo. Origins & History Q magazine was founded in 1986 by Mark Ellen and David Hepworth they felt that the music.

The history of music videos Louise Norton Music videos all began in 1965 when the Beatles filmed the first music video called ‘A Hard Day’s Night’

Concepts For a Music Magazine Kiera Bridges. The Magazine Mission There are a variety of successful music magazines, but rarely do they educate audiences.

Exam Unit G % of A2 - 2 hour exam marks - (50/50) Section A: Theoretical Evaluation of Production Section B: Contemporary Media Issues (Online.

 PROMOTION is letting people know about products and services in a positive way so they will want to make a purchase.

PROMOTION. EVENT MARKETING  all activities associated with the sale, distribution, and promotion of a sports event  Promotions function in sports to.

Global Entertainment & Tourism Meeting 9. Tourism Largest global employer Travel communicates cultures Host and guest issues Visitor communications about.

Media Timeline Shannon Jezzard. Music Videos Music videos usually consist of a song with either performance clips or conceptual clips (or a mix of the.

EDITORS. Editors… A British indie/alternative rock band formed in 2004 previously known as Pilot and The Pride Brit Awards: Best British Rock Band influenced.

Do Now Create your new blog for A2 coursework Send your blog address and log in details to Upload any relevant material you.

Music Videos, Why!? Why are music videos are created and to what purpose are they used?

9 Strategies For Increasing Attendance At Your Event Timothy Bishop Baker County Tourism – Basecamp Baker.

Reebok Brandon Bolling Nick Skrip Cindy Jezuit Kinsey Coble Mantas Dubauskas Tyler Shapiro.

Pre-production proposal.. Content Outline Two artists coming together to share their musical talent to fundraise for a charity of their choosing. One.

In between jobs Free for all Foreign Language Neon Light.

Madonna, August 16, 1958.

Independent and Major Record Label Company

Power point presentation Cs 110- final project Giordana pironti

Entrepreneurship Chapter 8 Section 2.

MUSIC VIDEOS History & Evolution

THINK Public Relations

4. PROMOTION (Types of Promotion)

Advertising, Sales Promotion, & Public Relations

Advertising, Sales Promotion, & Public Relations

Presentation transcript:

Depeche Mode DEVOTIONAL Marketing Plan

…features a more mature and confident stage performance than ever from the band, which is eager to explore and exploit the dramatic potentials of full-scale stadium rock. - Billboard Magazine

Product Specifications 2-DVD set: $24.99 SRP CATALOG #: R STREET DATE: September 21, 2004 PRE-ORDER: August 24, 2004

Overview Filmed on Depeche Modes triumphant Devotional Tour in 1993, Devotional showcases the band at its most raw and energetic, with the press marveling at the rock star antics of captivating lead singer, Dave Gahan.

The two level stage set, video images, and film projections were conceived by top rock photographer, Anton Corbijn, in alliance with lighting designer Patrick Woodroffe. Overview

Drawing heavily from the Songs Of Faith And Devotion album, the tour featured such Depeche classics as Walking In My Shoes, Behind The Wheel, Personal Jesus, and Enjoy The Silence.

DVD Extras Included in this 2-DVD set are a host of never-before-released extras including live performances, promo videos, an EPK, MTV Rockumentary, and the stunning back projections that illuminated the tour that captivated thousands.

Sell Points Recorded in 1993 on Depeche Modes Devotional World Tour which played 150 shows over a 15 month period. A 2-DVD set containing 17 compelling performances including the Depeche classics, Walking In My Shoes, Never Let Me Down Again, Personal Jesus, and Enjoy The Silence. Nominated for a Grammy for best longform video in 1993, Devotional is largely recognized as the bands best tour ever. Bonus features including rare, unreleased live performances, promo videos, an EPK, MTV Rockumentary, and back projections from the tour. Simultaneous worldwide release date. First time on DVD. 5.1 audio

Projected Sales

Consumer Print Advertising PublicationCirculationSizeIssue Date Street Date Retail Tag Blender469,819¼ pg. 4/cOctober9/21Tower Rolling Stone 1,200,000¼ pg. 4/cOctober 14 9/24FYE Tracks150,000½ pg. 4/cDec/Jan11/2Virgin Mega

Radio/Video Promotion Top college stations targeted for comprehensive win it before you buy it campaigns. Live audio portions from DVD to be teased before key Depeche Mode tracks. Servicing of previously unreleased live track Policy Of Truth to all major Modern Rock and Top 40 outlets. Feedback promotions hired to service local video outlets with Policy Of Truth (live); follow-up calls to secure placement

Online Jpeg e-cards and wallpaper developed by webmaster, announcements and contests on depechemode.com. Cornerstone Promotions hired to do grassroots e-marketing and e- blasts with flash e-cards. Subsite built from official Warner Music Group site to incorporate product info, live clips, and enter- to-win contests, links to/from martingore.com, davegahan.com, myspace.com/depechemode. Multi-tiered partnerships with VH1.com, yahoomusic, napster, itunes, and amazon

Merchandising Devotional t-shirts Devotional posters ordered from Mute - delivery date 8/21 Limited Edition numbered Devotional pins Postcards

DEVOTIO NAL Depeche Mode: DEVOTIO NAL The best purchase youll make this season… from one of the biggest selling bands in rock! DEVOTIO NAL