The Wounded Warrior Project

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Presentation transcript:

The Wounded Warrior Project

Agenda Today we’ll go over the Overview and history Funds Competition Marketing For the Wounded Warrior Project

Overview & History The Wounded Warrior Project focuses on the rehabilitation of The physical health of ex military service members The mental health of ex military service members The Wounded Warrior Project gives aid to military service members by Empowering them economically Ensuring service member work together and stay connected

Funds In 2015, the Wounded Warrior project Invested 262 million dollars into life changing programs for veterans and their families Funds were raised through donations

Competition Competing organizations that also aid ex military service members Hope for the Warriors Iraq and Afghanistan Veterans of America (IAVA) USO Navy-Marine Corps Relief Society Puppies Behind Bars Homes for Our Troops Disabled American Veterans (DAV) Charitable Service Trust

Marketing Celebrity endorsement Country music star Tim McGraw promotes the Wounded Warrior Project Commercials The Wounded Warrior Project broadcasts TV commercials asking for donations, and spreading word for the cause Merchandise The Wounded Warrior project distributes merchandise to their donors, specifically T-shirts

Summary & Conclusion Today we discussed the Overview and history Funds Competition Marketing For the Wounded Warrior Project