Using Your Online Presence to Market Your Book

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Presentation transcript:

Using Your Online Presence to Market Your Book Social Media Using Your Online Presence to Market Your Book

Social Media’s Role in Book Promotion

2 Words: Accessibility Engagement

Start Building Your Social Network Now Prior to Launch Start Building Your Social Network Now

Prior to Launch Start Building Your Social Network Now Create Special Pages for Your Book

Prior to Launch Start Building Your Social Network Now Create Special Pages for Your Book Research Key Bloggers & Tweeters

Prior to Launch Start Building Your Social Network Now Create Special Pages for Your Book Research Key Bloggers & Tweeters Logistics for Book Launch

Create a Video Book Trailer Closer to Launch Create a Video Book Trailer

Closer to Launch Create a Video Book Trailer Provide Books to Key Bloggers & Tweeters

Closer to Launch Create a Video Book Trailer Provide Books to Key Bloggers & Tweeters Update Facebook and Twitter regularly

Closer to Launch Create a Video Book Trailer Provide Books to Key Bloggers & Tweeters Update Facebook and Twitter regularly Create Contests for Book Giveaways

At Launch Promote Special Events (contests, book signings, giveaways)

At Launch Promote Special Events (contests, book signings, giveaways) Take Fun Videos of Special Events

2 Words: Accessibility and Engagement

Amazon Author Page

Take Advantage of Social Media Hooks

Goodreads Author Page (Lori Mortensen)

Take Advantage of Author Profile Capability

Social Media Platforms Additional Online Profiles Facebook LinkedIn Twitter Goodreads Pinterest Google Plus Additional Online Profiles Website/Blog Amazon Author Page Goodreads Author Page

Writers Who Wine (Sacramento) But Wait, There’s More... Blog Talk Radio Writers Who Wine (Sacramento)

Margaret Andrews Twitter: @nannygoats stickyreaders.com nannygoatsinpanties.com