Prepared by Rao Umar Anwar For Detail information Visit my blog: http://myownblog125.blogspot.com/2018/02/search-engine-optimization.html

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Presentation transcript:

Prepared by Rao Umar Anwar Blog: myownblog125.blogspot.com

Search Engine Search engine is basically a program or a software that takes input process it and display a result on the basis of the specific keywords that is provided by the user.

How it works? A. Crawling and Indexing: Crawling is a program or software of a Google that is also called Robot, bot, or spider that reads a new web pages in order to create entries for index. Indexing collects, parses, and stores the website information in their database.

B. Google Algorithms: 1) Analyze Words Google has its own Language model by which it analyzes words provided by the users. 2) Match Search In this step Google algorithm search out the webpages that match a query. 3) Ranking Pages Google Finds a million of webpages that consist of relevant information, which later provided a ranking to these pages from most accurate information to good information.

4) Considering Context Google also consider your location, search history and search settings to display result that is most useful and relevant to you. 5) Return Result After Google done with these steps they display a result to user what they was searching for. C. Useful Response A bunch of pages available on the internet Google still makes sure to provide you accurate and rich content quickly that you are searching for.

About Me My name is Umar Anwar and a student of Computer Science. I am also self taught Web Developer, Web Designer and SEO Consultant and has been working since last 2 years. Contact: Blog: myownblog125.blogspot.com You can visit here for more information about Search Engine and Search Engine Optimization.