Personalisation – A Service Development Group Agenda Nigel Henderson

Personalisation - What is it? It’s not rocket science! ‘It enables the individual alone, or in groups, to find the right solutions for them and to participate in the delivery of a service. From being a recipient of services, citizens can become actively involved in selecting and shaping the services they receive.’

Linked to National Care Standards dignity privacy choice safety realising potential equality and diversity

Fits with the principles of good social care practice which ‘…promotes social change, problem solving in human relationships and the empowerment and liberation of people to enhance well-being..’ International Association of Schools of Social Work 2001

Not just individualised service But also preventative services Enables service user and carers to manage risk and resources alongside professionals Not about ignoring professional judgement But engaging in a dialogue

Why personalisation? Traditional professional service delivery models cannot cope Too expensive and cumbersome New models to combine participants and professionals Getting away from the social care value chain – ‘welfare to wellbeing’

Why do we need it? Focus on preventative support may reduce burden on crisis services More user involvement may ensure more effective success

Social Care in Scotland Personalisation is the foundation of good social work practice Research indicated that a number of systemic factors mitigated against it Social workers become risk managers Gatekeepers Allocators Controllers Reactive services rather than anticipatory

Areas for Change Personalisation as prevention Personalisation for complex cases Personalisation as choice

How do we do it? Some ideas…. Tools – eg assessments, risk management.. Finance – integration of budgets, investment in preventative services, more devolvement to frontline and service users Workforce –fresh look at roles, skills gaps, unpaid carers

Mixed economy of care – variety in the market place, to ensure choice Mixed economy of care – variety in the market place, to ensure choice. Planning, commissioning, procurement and contracting practice Performance measures – people have greater say over the quality of their services, more involvement in internal quality assurance as well as external inspection

Personalisation as vision Important part of the public sector reform agenda Acknowledgement that there are issues Risk Financial constraints Leadership Equity of service provision, Investment in preventative work vs crisis management

Your role? What are your issues?