Sponsorship Proposal Brandon Bolling. Sponsorship Overview  Proposal to : McDonalds Corporation  Subject : A partnership with the Joliet Slammers pro.

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Presentation transcript:

Sponsorship Proposal Brandon Bolling

Sponsorship Overview  Proposal to : McDonalds Corporation  Subject : A partnership with the Joliet Slammers pro baseball team  Objective : The Joliet Slammers organization submits this sponsorship proposal to increase interest and awareness in McDonalds while still supporting the Joliet Slammers pro baseball organization

Pricing Agreement  The Joliet Slammers will receive $100,000 as a result of this partnership with the McDonalds corporation.  From 2013 to 2023  The opportunities for new incentives and ideas will vary over the years as the McDonalds corp. continues to introduce new foods and promotions to cater to the advancement of the corporation.

Radio & TV Advertisements  RADIO  The Slammers in partnership with McDonalds will air (5) 20 second radio ads every game.  “WJOL ”1340 AM is the official radio home of Joliet Slammers Baseball.  TELEVISION  The Slammers in partnership with McDonalds will air (3) 30 second TV commercials on WCIU the U, the official TV broadcaster for the boomers every game.

Print/Logo Exposure  All media guides or programs distributed at all home games will feature:  a small McDonalds logo on the cover page of the booklet.  the entire back page will be a picture of the famous McDonalds meals. Any new meals/sandwiches that come out will be featured on the back cover in a timely manner as well.

Print/Logo Exposure (continued)  This print and logo exposure will do a lot for the McDonalds corporation. It will increase McDonald’s notoriety for the Joliet area residents.  It is a great opportunity for the media guides to advertise McDonalds to all fans who get the guide or program.

“Silver Cross Stadium” Signage  The video board and running advertisement marquee outside the stadium will feature McDonalds ads and pictures on them.  The Video board will show ads during all games.  The marquee runs 24/7 and will always have McDonalds ads running on it.

The “Golden Arch” Deck  The “golden arch” deck will be the new name for the former “party” deck in left field of Silver Cross stadium.  The deck will include various printed ads on the walls and railings of the deck.  The deck will have small McDonalds related games and contests for children to play and win prizes from.

“Golden Arch” Tickets  Single game tickets can be purchased by all for all home games on the season for a slightly more expensive price than standard ticket cost.  Season tickets can be purchased as well to ensure access to the deck for all home games of the season.

McDonald’s Night  (4) games during every month of the Joliet Slammers regular season will be dedicated to the McDonalds corp.  These games will include:  McDonalds related game day promotions T-shirts, coupons, drawstring bags, etc.

The “ I’m Lovin It ” Contest  This game day contest is affiliated with the “McDonalds” night games every month.  The contest consists of a raffle that all tickets are eligible for, during the 7 th inning stretch. 5 ticket numbers are randomly called and those lucky winners will receive a free regular size meal at their nearest McDonalds within the next 48 hours.

More Sponsorship Elements  Free Big Macs- on game day giveaway cards to all fans if the Slammers score 8 or more runs.  On Deck Logos- both on deck circles on the field will give exposure to McDonalds by having the world famous McDonalds arch printed on them.  Ronald McDonald Mascot- will be present at all McDonalds night games to take free pictures with kids at the game.