TECHNIQUES OF SELF PROMOTION OF «MY FUTURE IS UP TO ME» FOR THE FIRST YEAR Muharrem GENCER Bahar KONAK ÖZEKİNCİ Engin TENŞİ

Generally, promotion is communicating with the public in an attempt to influence them toward buying your products and/or services. The word promotion is also used specifically to refer to a particular activity that is intended to promote the business, product or service.

Self promotion is promotion, including advertising and publicity, of oneself effected by oneself or the term can be defined as the act or practice of promoting one's own interests, profile, etc.

The first day of a new job is exciting. It’s kind of like the first day of the new school year: ripe with possibility, excitement and energy. You’re ready to take on new things, strut your stuff and shine.

Then a few weeks, a couple of months or many years later, you realize something’s changed. You’ve been overlooked for the big promotion. You lost out on a sizeable bonus. You got a too-small raise or, worse, none at all.

You slowly go from being wildly enthusiastic to moderately happy to seriously discontent. Soon you’re mired in feeling unappreciated, unhappy and unmotivated.

But what if you could prevent this downward spiral? What if you could feel valued and appreciated for months and years to come? What if you could consistently be recognized and rewarded for what you have to offer?

You can—if you employ a little thing called “self-promotion.” Now don’t let the words “self-promotion” be a turnoff. Self-promotion, done right, is not smarmy, underhanded or contrived. In fact, quite the opposite. True self-promotion is artfully communicating your value to the people who want and need to know.

Here’s a compilation of some of best self-promotion skills, tactics and techniques to try for yourself.

◦ Be authentic, even if it means being a contrarian. Having a point-of-view and being able to articulate it can give you much-needed visibility, as well as set you apart from others. While people may not agree with you, they will respect that you have something to say and a reason to say it.

Share your ideas, talents and accomplishments liberally. There’s only one you. Your knowledge, experience and skills are truly unique. Use what you know to fill a need, then position yourself to be the go-to person for that particular issue.

Strike a balance between confidence and humility. ‘Confidence’ is an attractive characteristic that draws others in. Also the term ‘humility’ is an important factor to be taken into consideration You’ll want to be sure to give credit where credit is due. Others will be more appreciative of you and cooperative, too.

Speak up and out. Be fearless in boasting at least a little about your accomplishments—especially as it relates to what role you played in furthering a group agenda or helping to reach business objectives. We live in a fast-paced world, which makes it too easy for others to overlook others’ achievements. Your job is simply to shine a little light on how you helped the team. Communicate your value fairly and appropriately, and others will see you as being helpful, not hurtful.

Create and grow your online presence. Strategically lend your expertise and opinions across a variety of social media outlets, including blogs, Twitter and LinkedIn. Make it your intention to help others, while also building a noteworthy reputation along the way. Go out of your way to answer questions related to your field, contribute expertise in relevant areas and participate in online conversations.

How can we apply these techniques to us for our project? Your teachers prepared an interim report for the first year of the project. At this point, we should use a questinnaire involving these techniques to our project.

It isn’t necessary to write your names on the papers. Please answer the questions sincerely. This work will be very valuable for the next steps of our project. THANKS TO ALL OF YOU FOR YOUR PARTICIPATION