Securing Investment as a Startup June 2016

The Topics I will Cover: - How to Sell your Business - How to Secure Investment - Which Investment Strategy to Pursue

Our Story ‘As a teacher, I was always asked to recommend good tutors but I didn’t know any. As a tutor, I wanted students quickly and cheaply.’ Scott Woodley Co-Founder Private Tutor & Qualified Teacher – 4 years Masters in Law from University of Sheffield Mark Hughes Co-Founder Technology Investment Analyst - 6 years Masters in Engineering from Cambridge University ‘I’d always wanted to set my own business up, and when Scott came to me with the problem parents were facing, I knew there was scope for a better solution.’

The Problem Parents Seeking expert, local tutors for tuition in their own homes. They want the best tutor for their child, quickly and for the best price possible. Tutors Seeking new students, quickly. They want help to manage and build their tuition business.

Search Select Message and Book Tutora is a clean, simple marketplace, where students and tutors can meet and book lessons. Our Solution

Our interests are aligned with both tutors and our students. Tutors Free Profiles. High advertising budget. Payment and accounting support. Continued customer service. Students Search for free. Vetted, informative tutor profiles. Message tutors for free. Cashless payment. Great customer service. Competitors Tutora Our Advantages

August 2015 Launched for tutor sign-up. March 2016 Over 1,500 tutors in 12 cities. Growth to Date

£6bn £2,758 per year. families pay for a private tutor. They pay an average of The size of the UK Tutoring market: Where Next? 1 in 4

Our current annual bookings revenue in Sheffield: Future Growth Annual bookings revenue UK wide if we purely replicate success in Sheffield: £75,000 £3,600,000 We are still growing 20% month-on-month in Sheffield.

International Growth: ●Global tuition industry worth > £60bn ●English speaking nations first ●Europe - site conversion Online Tuition: ●Leverage existing tutor base ●Potential for emerging market expansion Future Growth

Site development Investing in User Experience: ●Improved matching algorithm ●Request a tutor job board ●Visual redesign of tutor profiles ●Enhanced mobile service Greater Conversion ●Improved admin panel ●Enhanced analytics, customer segmentation, and RoI data How we will Achieve This

For Tutors ●Job boards including ●Indeed & Reed ●Gumtree ●PPC Advertising For Students ●PPC Advertising ●Referrals ●Facebook ●SEO and Content Marketing Marketing Our aim is to become the market leading destination for tuition. We believe we need ~5000 tutors for UK wide coverage. How we will Achieve This

August 2015 Launched Tutora.co.uk in Sheffield Growth to Date December 2015 Expanded to Leeds and Manchester September 2015 Signed up our first student February 2016 Moved into Enterprise Zone at University of Sheffield April 2016 Secured £150k for 10% equity share in our business May 2016 Took on our first employee, and now have over 2,300 tutors across the UK, teaching hundreds of lessons a week

Play to your Strengths ●Everyone Loves a Good Story ●Expertise and Industry Knowledge ●Strength and Unity of Founders/Team ●A Real Problem and a Proven Solution ●Your USP and Competitive Edge How to Secure Investment ●The Traction you have Secured ●Honest and Accurate Financials ●The Size (and potential size) of your Market ●Comparable Business Successes ●How you plan on Scaling your Business

How to Secure Investment How to Find the Right Route to Funding Startups.co.uk

How to Secure Investment Non-Equity Funding ●Competitions ●Bursaries and Grants ●Debt Financing ●Reward-based Crowdfunding Equity Funding ●Incubators and Accelerators ●Angel Investors ○Direct ○Syndicates and Networks ○Equity Crowdfunding ●Venture Capitalists (VC) Founders’ Brunch Networking Events

/tutorauk Thank you for your time and good luck. Please feel free to contact us for any further