IBM Channel Marketing Speed Sheet – Power Systems TOP ACTIONS Name Description Date/GeoAnnounce New! Customer EventAustin Briefing Center: 6/6/12 - Power Systems - The platform of choice for Analytics Todd Bloom With questions New! Customer EventPowerVM and Linux workshop – Phoenix June 19-22, Hands-on workshop using POWER servers A.Wilkinson To Enroll or questions New! Sales EducationPower vs VMware/Competitive x86/Lintel Boot Camp in Austin, TX7/16-18/12Register New! Customer EventMark Your Calendar: 6/19 Webcast – Open Invitation for HP Itanium Users6/19/12 BUSINESS PARTNER INCENTIVES New! 2012 IBM PartnerRewards for Systems Integrators 2012 Program will consist of bonus payments paid throughout the year. Revenue from Power Systems is eligible for the bonus payout. CC Updated! Power Systems 2Q2012 Sales Incentive Descriptions for the Y and Y in the list of eligible servers has been updated. OngoingSP1 DistDist SISI Power Systems 2Q Sales Incentive for IBM i V5 End Users BPs who acquire an eligible new or model conversion to an eligible Power server configured with FC 2145 & an eligible new license of IBM i OS V. 6.1 or 7.0 can receive an add’l discount off the One Time Charge (OTC) of the eligible IBM i license program product(s) acquired. GPP 5/31 Bids 6/22 Expires 6/30 SP1/SI Dist SP2 IBM Power Systems 2Q2012 Sales Incentive BPs who acquire an eligible new or model conversion to an eligible Power server & a minimum eligible Power software config. can receive an add’l disc. off the Single Unit Purchase Price (SUPP) GPP 5/31 Expires 6/30 SP1/SI Dist SP2 IBM Competitive Market Rewards for Business Partners BPs have an opportunity to earn program discounts and/or credits for eligible transactions for Power, Storage, System x, transactions OngoingSP1/SI DistDist SP2SP2 IBM Solution Accelerator incentive This incentive rewards the simultaneous sale of selected IBM® servers & storage with eligible software content. Ongoing CC Power Systems Cloud Business Partner incentive BPs can receive add’l discount when they sell (2) identical MTM Power systems and eligible Power Cloud software Ongoing Updated! Power & Storage incentive for BP Led End Users BPs who acquire for an End User classified as BP Led, eligible products can receive an additional discount. PowerLinux added Ongoing Updated! New Customer Rewards for BP incentive BPs who sell Power to qualifying new & installed customers without recent Power technology, may receive add’l discount. PowerLinux added Ongoing Power, Storage & System x Federal EU Incentive for BPs Eligible BPs can receive an add’l discount for certain Power products, standard editions, and software. CC CC Ongoing Updated! Power Higher Education BP incentive BPs who sell selected eligible Power Systems to qualifying BP led customers will receive an additional discount PowerLinux added Ongoing END USER INCENTIVES New! Power 770 Spring RebateEnd Users can receive a rebate when they acquire an eligible new Power Systems 770 server. Rebate amounts vary Expires 6/30/ IBM i new POWER7 rebate offering End Users who have a qualifying IBM System i® or Power server running any release of IBM i Version 5 installed as of 4/9/12, they can receive a rebate for a new IBM POWER7 server configured for IBM i Version 6 or 7. Ongoing IBM Software Maintenance After License Fee End Users who have let their IBM i or AIX Software Maint. lapse can receive a discount on After License Fees to restore SWMA within 1 year of the lapse OngoingIBM i AIX Power Systems 2 for 1 POWER7 Processor Book promotion BPs can receive a no-charge processor book when they acquire, for their End User, one processor book with processor activations Expires 6/22/ Fast Start Financing in 2012: 0% Power and Storage 0% financing on 12-month Full Payout loans for Storage and Power products. Excluded power products are 9117, 9119, 9125 and 9179 OngoingCN IBM i Capacity BackUp (CBU) with PowerHA offering End Users who purchase a new POWER CBU server along with PowerHA SystemMirror for i software will receive a rebate on the POWER HA software Ongoing Power Systems Trade-In ProgramEnd Users who acquire an eligible new Power server and trade in one or more designated IBM and/or non-IBM systems, can receive a trade-in paymt Ongoing Software Solutions for Power first- in-loc. rebate End Users who acquire an eligible new IBM Power Systems server and ISV solution can receive a rebate. Maximum available is $225,000 Ongoing Software Solution for Power Systems competitive migration rebate offering End Users who acquire an eligible new IBM Power Systems server and migrate an ISV solution from a non-IBM system can receive a rebate. Maximum available is $316,500 (configuration dependent) Ongoing Date: 6/01/12

IBM Channel Marketing Speed Sheet – Power Systems END USER INCENTIVES IBM Power Rewards Program End Users may receive Power Rewards Points that can be redeemed for eligible services and software based when migrating workloads. Ongoing Linux on Power CUoD offering Customers with unused CUoD processor/memory capacity now have the ability to turn those resources on for a special price Ongoing IBM i SW Upgrade Assess. - V6, R1 Readiness A service for customers who have not analyzed the steps necessary to upgrade software to V6R1. OngoingCC Power Systems no-charge removal offering End Users can return older IBM AS/400®, iSeries®, System i, pSeries, or System p servers at no charge when purchasing a new IBM POWER® Server Ongoing /560 Express Server with Websphere Rebate End Users who purchase an eligible 550/560 ES and Websphere software are eligible for a rebate up to $20.3K (based on products purchased) Available IBM Power Systems Voucher Offer End Users who purchase a NEW P6/570 system with a min. of 8 active processors and PowerVM Enterprise Edition are eligible for FREE consulting, educations, services. Contact Jori Thomas for BP requirements.Jori Thomas AvailableClick Here Stay current on promosLink to PartnerWorld for Speedsheets for STG Brands, GTS, SWG, IGFClick Here ENABLEMENT DEPLOYMENT NameDescriptionDateMore Info Sales Enablement Updated! Power Systems Business Partner Specialty offering – This offer has been updated with multiple clarifications. Ongoing /10 Replay SalesNew IBM PowerLinux Products Available for Remarketing Video LinkVideo LinkAvailable SalesIBM PowerLinux Certification and Authorization RequirementsAvailable SalesProgram Simplification: NEW Business Partner Trial and Loaner Request form for IBM Power Systems and IBM System Storage. CC Sales EnablementNew Analyst Paper: Get more from your Power servers and budget New Analyst Paper: Reducing costly downtime with POWER7 Click Here Sales Education Update IBM Systems College for Business Partners Click Here For education replays New! Sessions Top Gun Virtual Learning: Financial Selling Foundation for STG Sellers Quarterly IBM i Update PowerHA SystemMirror the Value of Deep Integration Replays Power IBM PureFlex Positioning for Power Sellers - April 26, 2012 Power Systems Q2 Play & Program Update - April 27, 2012 Power Systems Competitive Update - May 3, 2012 April Quarterly IBM i Update IBM Launch Education PowerLinux Solutions – Watson At Work Expert Integrated Systems for Power – password: POWER7 Power Systems Management Console Update Power Systems 2Q Announcement Webcast – password: POWER7 Marketing with PowerLinux: Decrease Cost and Generate Leads Introduction to IBM Systems Consolidation Evaluation Tool – Alinean Smarter Computing with Analytics on Power Systems Smarter Analytics with Cognos and SPSS on Power Systems IBM Smart Analytics System 7710 and 7700 Advantages of Power over competitive x86 Advantages of Power Systems over competitive x86 deep dive Power Cloud Whiteboard (Sales Kit, Study Guide, Demo) Power Cloud Solutions Webcast Smarter Commerce on POWER7 Alinean TCO Tool for Cloud Deep Dive Winning with New PowerLinux Solutions 6/19-21/12 6/19/12 6/06/12 Click Here Technical Education Update IBM Systems College for Business Partners Click Here For all Replays Sessions Technical Support for AIX and Linux Technical Support for IBM i Replays 2Q PowerLinux Announcement Technical Deep Dive IBM i Software Ts and Cs POWER7 Optimization Overview for BPs Power I/O Deep Dive Moving from IBM i 5.4 to the Details IBM Virtualization Performance Advisor Technical Overview of PowerLinux Planning the Move from IBM i 5.4 to 7.1 6/4-8/12 Replay Click Here Date: 6/01/12