1. E-Commerce & M-Commerce

2. Introduction Electronic commerce, commonly known as e- commerce, It is a type of industry where buying and selling of product or service is conducted over electronic systems such as the Internet and other computer Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management system and automated data collection systems.

3. E-commerce can be divided into E-tailing or "virtual storefronts" on websites with online catalogs, sometimes gathered into a "virtual mall“ The gathering and use of demographic data through Web contacts and social media Electronic Data Interchange (EDI), the business-to- business exchange of data E-mail and fax and their use as media for reaching prospective and established customers (for example, with newsletters) Business-to-business buying and selling The security of business transactions

4. Some common applications related to electronic commerce are the following : Document automation in supply chain and logistics Domestic and international payment systems Enterprise content management Group buying Automated online assistants Instant messaging Newsgroups Online shopping and order tracking Online banking Online office suites Shopping cart software Teleconferencing Electronic tickets

6. Three layers of E-Commerce

7. Mobile Commerce

8. M-commerce The phrase mobile commerce was originally coined in 1997 to mean "the delivery of electronic commerce capabilities directly into the consumer’s hand, anywhere, via wireless technology. Many choose to think of Mobile Commerce as meaning "a retail outlet in your customer’s pocket."

9. Advantage of M-Commerce Providing wider reach. Reducing transaction cost Streamline business processes. Competitive pricing. Reducing time to order.

10. The disadvantages of m-commerce. Small screens of most devices still limit types of file and data transfer (i.e. streaming videos, etc.) Standards guiding applications and technology development and connection(s) WAP and SMS limited to small number of characters and text. Use of graphics limited Less functionality for mobile Internet over mobile phones and existing generation of handhelds than for mobile computers (laptops and next generation handhelds)

12. Key components of m-commerce applications Mobile storefront modules are an integral part of m-commerce apps, where all commodities and services are categorized and compiled in catalogs for customers to easily browse through the items on sale and get essential information about the products. Mobile ticketing module is an m-commerce app component that is closely linked to promotional side of commercial business and enables vendors to attract customers by distributing vouchers, coupons and tickets.

13. Mobile advertising and marketing module empowers merchants to leverage m- commerce channels in order to manage its direct marketing campaigns, which are reported to be very effective especially when targeted at younger representatives of digital information consumers. Mobile customer support and information module is a point of reference for information about a particular retailer, its offerings and deals. The news about the company, current discounts, shop locations and other information is either pushed to users’ m-commerce apps or can be found in m-commerce app itself.

14. Mobile banking is inextricably linked to selling process via m-commerce apps, because no purchase can be finalized without a payment. There are various options for executing mobile payments, among which are direct mobile billing, payments via sms, credit card payments through a familiar mobile web interface, and payments at physical POS terminals with NFC technology.