1. JUNE 2014, ANKARA Tacettin Öztürk
TRL-TOC Marketing
JUNE 2014, ANKARA
Tacettin Öztürk

2. The Applications that we are in
Type of Water TOC (mg/L or %C) IC (mg/L)
Biomass up to 50% <0,1%
Solid waste up to 50% up to 5%
Soil up to 30% up to 10%
Waste water (influent/effl.)
Municipal wastewater > ~25
Surface Water, polluted > ~200
Drinking Water 1 – ~50
Seawater ~25
Ground Water <
Surface Water <10 ~200
Process Water (UHP) <0.05
Purified Water low!
Water for Injection low!
Clean In Place (CIP) ppm low!

3. Who are the customers for those applications?
Research Institutes, Env. Eng. Dept. (waste water, biomass)
Soil Laboratories, Soil Science Dept. (soil)
Solid Waste Management Facilities (classification of their sample)
Municipal Laboratories due to regulations
State Laboratories to monitor surface water
Contract Environmental Laboratories (includes all above)

4. TRL-TOC is designed for;
The customer whose focus is TOC analyisis for both solid and liquid OR only solid samples. It is not a regular TOC analyzer (from liquid perspective), and it is not a regular carbon analyzer (from solid perspective). It is between them which makes it unique. Shimadzu and A.Jena are the strongest competitors in the market however they do not have a working solution for solid samples. They offer ‘solid module’. Shimadzu’s SSM-5000 is the same unit in the last 30 years. No improvements. Our weakness; if the customer has only liquid samples with low concentration value, A. Jena and Shimadzu are very dominant and aggresive.

5. Features of TRL-TOC Main advantages:
StandaloneTOC analyzer for solid samples and liquid samples
Can handle high amount of sample (up to 9g), by this way, heterogeneous samples can be analyzed without difficult sample preparation techniques.
Onl system with universal autosampler
Extension of life time with the help of dual furnace design
Only TOC analyzer offers TN option for solid samples

6. TRL-TOC AS Specifications
Sample Loading
Fully Automated
Autosampler
18 solid +17 liquid samples
Analysis Parameters
TC, TC-IC, NPOC, TN and possible combinations
Analysis Time
2-10 depending on sample nature
Sample Volume
Up to 9 grams
Carbon Range
5 ug to 500 mg C (0,5ppm to 100%)
Carbon Detection Limit
5 ug C
Nitrogen Range
20 ug to 30 mg N (2 ppm to 100%)
Nitrogen Detection Limit
20 ug N
Furnace Temperature
Decomposition furnace up to 1100 C, Catalyst furnace up to 600 C, adjustable

7. RUNNING COST by using TRL-TOC-SS
TC-TN solid runs $1780 per 1500 run $1.18 per run
TC-TN liquid runs $1780 per 1500 run $1.18 per run
IC runs $ 510 per 1500 run $0.34 per run
by using TRL-TOC-AS
TC-TOC-TN solid runs $2400 per 1500 run $1.6 per run
TC-TOC-TN liq. runs $ 700 per 1500 run $0.46 per run
IC runs $ 510 per 1500 run $0.34 per run

8. TOC Analyzer Manufacturers
Shimadzu
Analytic Jena
Elementar
Teledyne Tekmar
GE Instruments
OI Analytical
Scalar
StarTOC
UIC
Hach Lange
Thermo Scientific

9. Competitors_1 (Japan) Shimadzu, new TOC-L Series with SSM-5000
Good reputation (+)
Strong place in the literature (maybe more than 90%) (+)
Very old technology of solid module, never improved (-)
manual loading of sample, manual acid addition (-)
effect negatively the main unit (-)
With limited sample size, low repeatibility (-)
L-Series is new ( autodilution, MFC, etc. All for liquid samples) (-)
Please make them watch below video at youtube and easily understood
how it is difficult to operate; (-)
No TN option for solid samples (-)

10. Competitors_2 Analytic Jena’s 2100 (Germany)
Good reputation and aggressive in new markets (+)
They have automation option for the analysis of TC in solid samples but probably too expensive (-)
A separate module for TC in solid samples, another module for TIC module, lots of space and cost (-)
Operational costs are very high, consumes the halogen scrubber in a couple of analysis if you load high amount of sample (-), limited sample size
For separeta module there is no automation for sample loading or acidification (-)

11. A.Jena’s HT Details

12. A.Jena’s HT Details

13. Competitors_3 Elementar (Germany)
Vario TOC Cube
Getting more visible in the market
They are more focused on CHNS, CN and IRMS market (-)
Vario TOC Cube has very strong specifications for liquid applications (+)
It has an automation for TC analysis of solid samples, only the carousel is changed. However they still need a seperate module for IC in order to do the difference method (TC-IC) (-)
Elementar has unique design and approaches than other manufacturers (+)
Switching from liquid to solid is not that easy for standard operators (

14. Competitors_4 Teledyne Tekmar (USA)
Do not have an solid option for 6-7 years.
Model Boat 183 discontinued
New combustion based Torch has
good specifications like autodilution, MFC,
Overrange (I can convince to to buy one),
SP-NDIR
Not a competitor if customer has wastewater
or solid analysis.
You can cooperate with Teledyne Tekmar’s distributor in your country.
Best Configuration of the World ; (Fusion+TRL-TOC), can produce very good results for any type of samples.

15. Teledyne Tekmar’s Combustion System

17. Competitors_5 Sievers (USA)
Innovox utilizes a new technology called supercrticial oxidation

18. Claims;
Sievers is very strong at pharmaceutical industry and they would like
to jump to environmental market
SCWO is a very strong oxidation technique, best for samples with particles or colloids.
Does not have the drawbacks of high temperature oxidation.
However,
To do analysis of solid, you should prepare solution (take 0,5 g of sample homogenize with 250 ml of water)
Does have other expensive consumables (valves, pump tubings due to high temperature and pressure reactor
Complies only with one international method (standard method 5310)

19. Competitors_6 OI Analytical (USA)
Aurora 1030C TOC Analyzer
Visible in US market, but does not have
a strong distributor network in EMEA region
Gas sampling device (patent pending) collects carbon dioxide (CO2) from sample combustion for quantitation and analysis of intra-sample replicates.
Solid Module
One emerging trend in TOC is the analysis of solids. Jeff Lane, a TOC specialist at OI Analytical (College State, TX), says his company is working on a new solids module that captures CO2 in a sampling bag that collects oxidized material from replicate samples. “Solids work because samples are not always as homogeneous as liquids or suspensions,” says Mr. Lane. “A collector bag helps overcome heterogeneity.”

20. Competitors_7 Skalar (The Netherlands)
Their core business is robotic analyzers (CFA, Discrete etc.)
OPTION 1
FormacsHT
High Temperature
Total Organic
Carbon Analyzer and addson module for solid
Poor analytical performance when compared to others.
Baseline stabilization takes hours
It is for liquid samples but even their UV-Persulfate
system cannot do drinking water application
Very expensive
Liquid Delivery, peristaltic pumps, lot of tubings and diffucult to operate

21. Competitors_7 Skalar (The Netherlands)
PrimacsSLC the solution only for solid samples
Measurement of TC, TIC and TOC
Dual furnace design
Back flush system for accurate low level analysis
Re-usable quartz crucibles
Sample weights up to 3 grams
Automatic balance interfacing
Unique vertical bottom-to-top sample
Unique vertical bottom to top sample introduction system
Measuring range :0.001 – 100%
Analytical Range :0.005 – 120 mg C Absolute
Analysis time :Approx minutes
Sample size Solid samples: up to 3 gram ( mg nominal)
Liquid samples: up to 1000 mg (µl)
Furnace Temperature: 1050°C
Reproducibility :< 2 % RSD, FSD (full scale deflection)
Data processing Area calculation

22. Competitors_8 StarTOC (or TOCSystems Inc.) (USA)
They had cooperation with Thermo but ended couple of years ago.
It is a liquid system. It is the only system which applies all 5 oxidation techniques
(combustion, UV-persulfate, UV-heated,ozone promoted etc.)
They have 5 year warranty for NDIR. There is DUAL NDIR system.
Very attractive specs; but they are not in the market, maybe in USA.

23. Solids - Slurries - Sludge - Liquids
Competitors_8 StarTOC (or TOCSystems Inc. )(USA)
Solids - Slurries - Sludge - Liquids
A True, Stand-Alone Solids, Slurries, Sludges & Liquids Analyzer
(Not Just an “Add-On” Module
Automatic loading of sample is possible, but positioning
sample crucible is difficult.
They do not have automatic acid addition

24. Competitors_9 UIC (USA)
They have a very different approach
then other manufacturers. NDIR technology is accepted and used by all manufacturers. UIC is the only company who used coulometric detection.
Coulometric detection is very sensitive and do not need calibration. On the other hand, it bring lot of work to the operator, for instance preparation of electrolyte solution, maintanence of electrodes. NDIR is maintanance free and almost no operational cost.
UIC has more than 10 models; CM120, CM130, ...CM540. Each models is designed for spefici application.
Very old solution, they released a new boat system

25. Competitors_10 Hach Lange (Germany)
The agreement was between Analytic Jena and Hach Lange.
Since Hach Lange is already very strong in waterlabs and
they serve variety of instruments, probes etc.
They agreed to have A. Jena’s system under their brand.
The lifetime of this projest was couple of years.
Hach Lange was very agressive and offered very competitve prices.
Waterlabs, who alread uses photometers, or their other products rely on
Hach Lange’s reputation. But the story did not have a happy ending.
Hach Lange and A. Jena ended the agreement
You can cooperate with Hach Lange’s distributor. TOC systems are still complementary product for them. Due to photometer kits’s traffic, they are always in contact with the customer.

26. Competitors_11 Thermo Scientific (USA)
Like A.Jena-Hach Lange, the agreement between
StarTOC and Thermo did not work
You can cooperate with Thermo’s distributor. TOC systems are still complementary product for them. TOC is a must for big package projects.

27. CONCLUSION
There are more than 10 TOC manufacturers in the world.
The market was shaped by Shimadzu, A. Jena, Elementar with their old way of thinking (main application is liquid, solid is just a module)
Every year, number of research increases which uses TOC analysis of solid samples (soil, sediment, solid waste, biomass)
We are the only manufacturer who offer true solution for all matrixes.
We have complete solution for;
Contract environmental laboratories
Soil laboratories
Solid waste, biomass research
Wastewater contains lot of particles
Central laboratories of universities
Forestry departments.

28. Thanks, ready to answer questions