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A Case Study Algoos Digital Search Engine & Social Media Optimization for Popcornfurniture.com.

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Presentation on theme: "A Case Study Algoos Digital Search Engine & Social Media Optimization for Popcornfurniture.com."— Presentation transcript:

1 A Case Study Algoos Digital Search Engine & Social Media Optimization for Popcornfurniture.com

2 Over View SEO goal for Popcornfurniture.com is to drive quality traffic and Decrease User difficulty in finding reliable and useful info quickly. Developing a strategic analysis and Getting Listing in the top ten search results for the keywords targeted 1.Before November’2013 the Popcornfurniture.com is not ranked in Search engines ( 100 results) for any of the keyword s phrases we are targeting. 2.In 6 months, by Apr’2014 some of the phrases could be found in the top 100 results on Search engines, but only 3 phrases were on ‘Page 1’ of Google Search engine results page (SERP). 3.Now, the Popcornfurniture.com organic links can be found in the top 20 results on Google with 3 of the phrases in the top 5 positions. 4.In November’2013 there were 114 visitors per day to the site from the organic search engines; in March 2015 there were 282 visitors per day to the site from the organic search engines – almost a 150% increase in organic search traffic. 5.Popcornfurniture.com getting quality traffic and the traffic is increasing regularly. We apply the following methodology to optimize the Website

3 SEO - Methodology High Rankings ………….. Possible

4 ORGANIC SEARCH ENGINE visits from Nov ‘13 through Mar‘15for Popcornfurniture.com Popcornfurniture.com

5 Overview - Google Analytics November 2013 Vs March 2015 Audience OverviewSource of Traffic Month & YearVisitsPage ViewsSearch TrafficDirect TrafficReferral Traffic November '2013556234544110213 March '2015592425207962431516

6 Keyword Ranking Google.co.in Keywords Decemb er'2013 Janu ary'2 014 Febru ary'20 14 March '2014 April'2 014 June'2 014 Augus t'2014 Septe mber' 2014 Octob er'201 4 Nove mber' 2014 Dece mber' 2014 Januar y'2015 Febru ary'20 15 March '2015 school furniture manufacturers india-----------55 4 School Furniture India------ 15137877 5 Classroom furniture India -----1620------ 5 school furniture in delhi------ 11 61085 6 kindergarten furniture-------4145122476 6 Kids School Furniture-----------11- 6 School Furniture Delhi------ 161281196 9 playschool furniture-----2326232114131622 10 School Furniture online -----4140------ 18 buy school furniture-----------2116 18

7 Successful SEO needs Technical plus Marketing knowledge We have 7+ years of Industry Experience Handled 50+ companies Strong command in all online marketing concepts Our strength is that we use analytics to track the campaign progress and optimize accordingly


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