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PREJUDICE CHAPTER 2 Copyright © 2010 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.

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Presentation on theme: "PREJUDICE CHAPTER 2 Copyright © 2010 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved."— Presentation transcript:

1 PREJUDICE CHAPTER 2 Copyright © 2010 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.

2 Ethnocentrism The tendency to assume that one’s culture and way of life are superior to all others

3 Hate Crimes Criminal offense committed because of the offender’s bias against a race, religion, ethnic / national origin group, or sexual orientation group Hate crimes statistics act became law in 1990 o Government definition of Hate Crime An ordinary crime is a hate crime when offenders choose a victim because of some characteristic-for example, race, ethnicity, or religion-and provide evidence that hatred prompted them to commit the crime. Hate or bias crimes which is another name can also be based on hatred because of national origin or sexual orientation

4 Distribution of Reported Hate Crimes in 2007

5 Prejudice & Discrimination Prejudice o Negative attitude that rejects an entire group Discrimination o Behavior that deprives a group of certain rights or opportunities Ethnophaulism o Ethnic slurs that include derisive nicknames and include speaking about or to members of a particular group in a condescending way

6 Derogatory Terms WhitesBlacksHispanicsEast AsiansNative Americans whitey cracker honky white trash redneck hillbilly wigger gringo peckerwood roundeye goy squarehead nigger spook jungle bunny jigaboo bluegum coon porch monkey darkie spade spearchucker tar-baby spic wetback greaser beaner chink gook jap nip ching chong coolie dink slanteyes slopehead squinty zipperhead zip redskin squaw apple chief half-breed injun prairie nigger JewsIrishItaliansWest AsiansArabs kike heeb hymie yid Christ killer mick paddy dago goombah greaseball guido guinea wop eyetie dothead towelhead camel jockey dune coon raghead sand nigger

7 Merton’s Typology The unprejudiced nondiscriminator – or all weather liberal The unprejudiced discriminator – or reluctant liberal The prejudiced nondiscriminator – or timid bigot The prejudiced discriminator – or all-weather bigot

8 Prejudice and Discrimination As sociologist Robert Merton’s formulation shows, prejudice and discrimination are related to each other but are not the same.

9 LaPiere’s Study Merton’s typology points out that people do not always act as they believe Richard LaPiere (1934, 1969)  Exposed the relationship between racial attitudes and social conduct  Traveled with a Chinese couple across the United States  Despite alleged intolerance, couple was treated courteously at hotels, motels, and restaurants

10 Theories of Prejudice Four theories of prejudice o Scapegoating occurs when an individual (group) projects and blames their own inadequacies or problems onto another group o Criticisms of Scapegoat Theory Fails to explain why one group is used as a scapegoat and not another Fails to explain why two individuals who share the same experience vary in tolerance Does not explain personality differences

11 o Authoritarian Personality Adorno et al 1950 – study of authoritarianism and prejudice Authoritarian Traits Rigid adherence to conventional values Uncritical acceptance of authority Power and toughness Intolerance and aggression toward those that don’t conform to conventional values o Criticisms of Authoritarian Personality Focus on right wing groups and ignored left wing groups Prejudice is related to other traits such as social class Methodology employed Focused on only extreme forms of prejudice and not on other forms of prejudice Theories of Prejudice

12 o Exploitation Prejudice is rationally and economically motivated on the basis of self interests The dominant group benefits from prejudice in that it is rooted within the exploitation of a group o Criticisms of Exploitation Theory Not all subordinate groups are exploited equally Prejudice occurs for reasons other than economic Prejudice is not necessarily rational and may undermine dominant group interests Theories of Prejudice

13 o Normative prejudice is patterned into the cultural norms and values of a group or society Prejudice is a function of conforming to group norms of intolerance All four theories of prejudice have contributed to its understanding Theories of Prejudice

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15 What are Stereotypes? Stereotypes  Unreliable generalizations about all members of a group that do not take individual differences into account  Stereotypes are often exaggerated and negative images of a group  Stereotypes come from a variety of sources a kernel of truth the media but power plays a role in their effect

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22 Power of Stereotypes Stereotypes often become a self-fulfilling prophecy o Affect how we feel o Affect how we relate to others Stereotyping In Action: Racial Profiling o Any police-initiated action based on race, ethnicity, or national origin rather than the person’s behavior o Assumes that people fitting certain descriptions are likely to be engaged in criminal activity o Can be an explicit use of stereotypes “driving while Black” Latino men in groups Men with dreadlocks Arabs in airports

23 Stereotyping in the 21st Century

24 Trends in Prejudice Nationwide surveys consistently show growing support by Whites for integration o Interracial marriage, minorities attaining political office A change of attitude may create a context in which legislative or behavioral change can occur Opposition by Whites to immigration or affirmative action is a more acceptable, veiled way to express prejudice – no overt racism Described as “modern racism, color blind racism, or laissez-faire racism” o Ignores patterns of groups being disadvantaged and racial inequality

25 The Mood of the Oppressed Opinion polls have demonstrated interest in White attitudes on racial issues longer than they have measured views of subordinate groups o Bias of White researchers o Dominant group is more important to study because it is in a better position act on its beliefs Prejudice and its affect on the self esteem of the subordinate group

26 Prejudice affects perceptions on fairness or equality of opportunity o Jobs, Housing, Justice Research literature of the 1940’s through 1960’s emphasized the low self esteem of minorities o Should not assume minority status influences personality traits in a good or bad way Such assumptions may create a stereotype Characteristics of minority-group members are nor entirely the result of subordinate racial status Many studies of personality imply that certain values are normal or preferable, but the values chosen are those of the dominant group The Mood of the Oppressed

27 Intergroup Hostility Content and extent of prejudice and stereotypes between ethnic - racial groups Members of oppressed groups have adopted the widely held beliefs of the dominant culture concerning oppressed groups Some groups feel they get along better with Whites than with other minority groups o Low-income people compete with each other and do not see the larger societal forces that contribute to their low status

28 Studies show that all racial and ethnic minority groups have prejudiced and stereotypical views of other racial and ethnic minority groups

29 Reducing Prejudice Obvious way to eliminate prejudice is to eliminate its causes o The desire to exploit o The fear of being threatened o The need to blame others for one’s own failure Answer rests with programs directed at society as a whole Prejudice is attacked indirectly when discrimination is attacked

30 Despite contrary prevailing beliefs, prejudice can be legislated o Statutes and decisions do affect attitudes Studies to determine how to change negative attitudes toward groups of people find the following encouraging o Education o Mass Media o Intergroup Contact o Workplace training programs Reducing Prejudice

31 Education and Mass Media Research consists of two types: o Artificially (experimentally) created situations o Studies that examine the influence on attitudes of motion pictures, television, and advertisements Media has had both positive and negative effects depending on the program, situation and subjects exposed. Well constructed programs tend to have an impact on reducing prejudice but to be effective they have to address the cognitive, affective, and action tendency dimensions

32 Some programs only focus on the cognitive or affective Formal education is related to a reduction in prejudice o Formal education may not reduce prejudice uniformly within a group. Mass media may reduce prejudice without the need of specially designed programs Education and Mass Media

33 Avoidance versus Friendship It is difficult to quantify the extent of prejudice between groups Measure the relative extent of prejudice between groups Social Distance o The tendency to approach or withdraw from a racial group Emory Bogardus’ Scale o used to measure social distance empirically and describes different degrees of social contact or social distance

34 Equal Status Contact Contact hypothesis: An interactionist perspective stating that intergroup contact between people of equal status in noncompetitive circumstances will reduce prejudice Corporate Response: Diversity Training o Prejudice carries a cost not only to the victim but also to any organization that allows prejudice to interfere with its functioning o Most organizations have initiated some form of diversity training o Difficult to assess their effectiveness because of variation in structure between organizations o Content also varies o To have a lasting impact, training should not be separated from other aspects of the organization

35 Ways to Fight Hate 1.Act 2.Unite 3.Support The Victims 4.Do Your Homework 5.Create An Alternative 6.Speak Up 7.Lobby Leaders 8.Look Long Range 9.Teach Tolerance 10.Dig Deeper


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