By default WordPress URL Structure looks a bit more robotic because it is not user friendly at all let alone not being SEO friendly. http://wpbeginner.com/?p=25 In Permalink Settings, we use ‘Post Name’. Optimize permalink for SEO.
The title tag is the single most important on- page SEO element (behind overall content). Used to display preview snippets for a given page, and are important both for SEO and social sharing. Google typically displays the first 50-60 characters of a title tag, or as many characters as will fit into a 512-pixel display.
“Description” tells the search engine what your page or site is about. Used to display preview snippets for a given page, and are important both for SEO and social sharing. Ideally, your description should be no longer than 155 characters (including spaces).
Image Optimization Strategy #1: Alt Text This text appears inside the image container when the image can not be displayed. Help the spiders understand each of your images with alt text. It tells viewers what the image is about, using as few words as possible. This consideration becomes increasingly important as images get physically smaller.
Image Optimization Strategy #2: Image Title Attribute Image title is another attribute that can be added to the image tag in HTML. It is used to provide a title for your image. It is displayed in a popup when a user takes their mouse over to an image.
Keywords Search engines put more weight on the early words, so if your keywords are near the start of the page title you are more likely to rank well. People scanning result pages see the early words first. If your keywords are at the start of your listing your page is more likely to get clicked on.
The heading structure of your pages is one of the very important aspects of on-page SEO. It defines which parts of your content are important, and how they’re interconnected. Google Will Use H1,H2,H3,H4,H5 & H6 As Titles For Page Snippet. http://www.hobo-web.co.uk/headers/
Internal Linking Internal Links are hyperlinks that point at (target) the same domain as the domain that the link exists on (source). In layman's terms, an internal link is one that points to another page on the same website. They allow users to navigate a website. They help establish information hierarchy for the given website. They help spread link juice (ranking power) around websites.
-hides 80 percent of the keywords -predictive search replaces keyword tool -semantic search is also an indicator of high ranking keywords
SEO Quake -It is an SEO plugin for Firefox, Chrome, and Opera -SEOquake helps to obtain an information about any site for a wide range of parameters such as page rank, Google index, Alexa and many others. -Keyword Density tool serves to demonstrate a number of times a keyword or phrase appears on a web page.
Wordpress Statistics Plugin -Track statistics for your WordPress site without depending on external services and uses arrogate data whenever possible to respect your users privacy. -Although heavy, it can provide high-ranking keywords -Recommended to be used 2 weeks only then uninstall.
On-Page SEO: Anatomy of a Perfectly Optimized Page http://backlinko.com/on-page-seo How to Rank: 25 Step SEO Master Blueprint http://moz.com/blog/how-to-rank Why Your Search Rankings Are Dropping (and 7 Ways to Fix It) http://www.quicksprout.com/2014/02/12/why-your-search-rankings-are- dropping-and-7-ways-to-fix-it/ Internal Links http://moz.com/learn/seo/internal-link The Definitive Guide To Higher Rankings For WordPress Sites https://yoast.com/articles/wordpress-seo/ The heading structure for your blog https://yoast.com/blog-headings-structure/