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Using Social Media Effectively Tauni Everett Utah Top tools: Mashable.

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Presentation on theme: "Using Social Media Effectively Tauni Everett Utah Top tools: Mashable."— Presentation transcript:

1 Using Social Media Effectively Tauni Everett Utah Top tools: Mashable

2 Finding Content

3 Making Time Always Listen and Participate Top tools: Hootsuite, Tweetdeck Echofon, Boxcar, Hootsuite Google Alerts Nutshell Mail

4 Innovative Use Service Delays Top tools: Hootsuite Tweetchat

5 Innovative Use Crowd Sourcing Top tools: Facebook Twitter

6 Innovative Use Public Hearing Twitter Chat Top tools: Tweetchat, Tweetdeck, Tweet Reach, Hashtracking

7 Innovative Use Social Media News Conference Top tools: Google Blog Search, Technorati, Alexa, Compete

8 Metrics The importance of social media is the people who use it and the interactions that are taking place. Ignore meaningless metrics like “numbers of followers.” Focus on metrics like: Influential blogs that link back mentions, re-tweets and responses Facebook shares and “people talking about this” Top tools: Facebook Insights, Hootsuite Analytics, Google Analytics


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