1. The 15 Minute Pitch

2. Slide #1: Introduction Slide Name of the company/project – with compelling tagline If appropriate -- Vision/Mission Business concept in one sentence – the target customer, the problem and the value prop Tell what you want the audience to remember – 3 points

3. Slide #2: Target Customer Who is it? What is their problem or opportunity? Specific examples of top 10 prospects Market size (volume) and trends How money flows from the customer to you

4. Slide #3: Your Solution What is your solution (“pencil selling”) Value Proposition Unique Selling Proposition

5. Slide #4: Why Now? Compelling Reasons that will drive Target Customer’s Decision Making Process – focus on Decision Making Unit (DMU)

6. Slide #5: Financials Business model Simple graph with top line growth and cash flow – with Payback time Key Factors to be knowledgeable about include: – Top line revenue growth – Costs – Cash flow – Investment required → milestones and what to invest in – Value of company estimations – Exit strategy and estimated range of returns

7. Slide #6: Why You? Team Today & Roles Team Future Competitors and Sustainable Competitive Advantage

8. Slide #7: Summary and ASK! Summary of three key points Then have your “ASK”(Always, always, always end with a slide that details what you’re asking for or proposing. You need to funnel the audience’s interest in your presentation into a decision point.)

9. Critical Success Factors Passion Referenced in Market opportunity Proven customer value proposition/traction Team → Quality of Presentation and Ability to Tell the Story Sustainable competitive advantage Return of Investment Technology Partnership/trust/fun factor Synergies with rest of portfolio