1. KIS-UHS Collaboration Hoon Ho Chung - Irwondong, Seoul, South Korea Dean Lee-KIS - Apgujeongdong, Seoul, South Korea Kelsey Emert - Bloomington, Illinois, USA Due Date: 4/4/11

2. Major Question How do Koreans and Americans value honesty? Why do we ask this question?

3. Literature Review I- Hoon Ho (KIS) http://www.livescience.com/2054-oddly-hypocrisy-rooted-high-morals.html http://www.nature.com/nature/journal/v464/n7288/full/464490a.html Moral Superiority -> unethical actions People would break moral action to get ahead in life (economical competition) ex) College students (explanation) -> People would take our money and get benefit in life.

4. Literature Review II - Dean (KIS) http://www.nytimes.com/2004/01/08/world/never-lost-but-found-daily-japanese-honesty.html http://www.newyorker.com/reporting/2007/07/02/070702fa_fact_talbot?currentPage=1 How Japanese people are more likely bring lost items to lost & found -> may relate to Korea. How honest people seems more dishonest while speaking the truth -> can predict how people react when we approach.

5. Literature Review - Kelsey (UHS) Young children are more likely to stick to original moral value, more likely to be dishonest if expected punishment is mild -> experiment that we will perform doesn’t include any punishment. People in Confucian culture values adhering to standards -> Koreans will be more likely to stay honest.

6. Hypothesis If Koreans and Americans are tested with honesty, then Koreans will more likely to stay honest, while Americans are more likely to succumb to their temptation.

7. Why? Confucianism: Ethical and philosophical system developed in China, eventually spreading to the East Asia. The idea of conformity would make Korean more likely to maintain their moral values.

8. How? On a busy street, give small amount of money (range 50 cent to 5 dollar) to people and tell them that they dropped it. How many would be honesty of the owner of the money? (50 subjects, 4~7 p.m.) Source: “Democracy and Confucian Values”

9. Research Method Ask a person from back: “Did you drop this money?” This is an easy yet accurate method. People are not aware whether they are tested, and asking single question would not cause suspicion.

10. Potential Research Flaws 1. 1. People could just ignore us. 2. It could depend on people's social status. If a person is rich, he or she would say, "No, it is not mine." However, if a person is poor, the person would say, "Yes, it is mine." 3. Which direction we come from. 4. The amount of money would be important. 5. The situation a man or female is in. 6. If they actually lost the money.

11. Data Collection

12. Data IllinoisSeoul

13. People who took money in Coex

14. Analysis- Findings More males tend to take the money than women Less Koreans took the money than the Americans About half of the female in United States took the money, where only one female took the money in Korea Younger people tend to take more money Most of people just said, “no” before searching their wallet.

15. Analysis- Hypothesis The data does support our thesis -> The data does support our thesis -> If Koreans and Americans are tested with honesty, then Koreans will more likely to stay honest, while Americans are more likely to succumb to their temptation. More American dishonesty claimed money...

16. Analysis- Accuracy Not 100% Since there was a busy place, more of middle class workers (rich) were our subjects -> took less money Larger amount of could have made people say “Yes more” -> large amount of money is more appealing There was actually a person who lost money -> we forgot to consider if there was going to be anyone who dropped their money.

17. Analysis- Significance Koreans value Confucianism manner by being honest. Americans would do things to achieve economical advantage. Americans are more self-centered, Koreans value group. Future Korean generations may resemble Americans.

18. Conclusion Hypothesis was proven by both literature reviews and actual experiment. Experiment can be improved in several ways. Some characteristics could be derived by the data obtained.

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