Presentation on theme: "How to achieve Elastic IT"— Presentation transcript:
1 How to achieve Elastic IT Dennis Harders Solution Manager:Elastic Datacenter Avanade NLWie ben ik:Dennis Harders10 jaar werkzaam in de IT, bijna 4 jaar werkzaam voor Avanade NLSpecialisatie op Microsoft Server virtualisatie en ManagementVerantwoordelijk voor Datacenter oplossingen middels Microsoft productenServer Virtualisatie with Advanced ManagementSVAM traject doorlopen samen met Microsoft Consultancy Services en als eerste van NL accreditatie behaald.
2 Agenda About Avanade Avanade and the “Cloud” Cloud Computing Types What is Elastic ITMicrosoft Cloud ContinuumElastic DatacenterQuestions
3 Avanade delivers business technology services which connect insight, innovation and expertise of Microsoft technologies with each other.Who We AreAvanade provides business technology services that connect insight, innovation and expertise in Microsoft technologies to help customers realize results. Our services help improve performance, productivity and sales for organizations in all industries, and put power in the hands of the people who need it most: employees.Avanade is een consultancy bedrijf die een 100% focus op Microsoft heeft.Avanade verbind expertise, innovatie en inzichten dmv Microsoft technologieen aan elkaar.We
4 Avanade Global About Avanade 61 offices in 24 countries 900 million USD profit in FY 0920% annual growth since the start in 2000Our Customers700 customers as trusted advisor95% satisfied customersOur ServicesResults realized within every industrySupported through Accenture en MicrosoftThis slide functions as a one-minute introduction to Avanade.As a company, we have been on a path of continuous growth since our door opened for business on April 4, Despite the challenge of starting and growing a business in the IT industry following the aftermath of the dotcom bust, Avanade has achieved consistent year-over-year growth of more than 20%. Between FY07 and FY08 alone, our revenue grew by 45% to US$864 million.Starting from zero, Avanade has grown into a global company with:61 locations in 24 countriesMore than 700 active customers globally, with customer satisfaction ratings ranging from 95% to 98%Of those, 93% would recommend Avanade to a colleagueOur services are designed to address the needs of large organizations in all industries and are enhanced by our close connections to our founding companies, Accenture and Microsoft.Our rapid growth is testimony to the foresight of Accenture and Microsoft in creating a company for a market need that wasn’t being addressed… (next slide)
5 Avanade Netherlands Started in 2004 200+ professionals Main office in AlmereSmaller Office on High Tech Campus in Eindhoven
6 Global Customers Midsize to large Enterpises Multiple industries Government…the need for both:a technology platform that provides superior price/performance capabilityA services company delivering solutions that take full advantage of that platform to help customers realize their business and technology objectives.These logos represent just some of the businesses and government organizations that Avanade has worked with around the world to deliver value using solutions based on the Microsoft platform.(NOTE to speaker: more detail on a few of these customer engagements comes later in deck – you can pull up that information to speak to here as desired.)
7 Our customers within the Netherlands Midsize to large EnterpisesMultiple industriesGovernmentiddelgrote tot grote organisatiesAlle industrieënOverheidsinstellingen
8 The combined strengths of each company offer customers integrated, innovative solutions that realize business resultsFocussed on Industry and Business processIndustry, ‘cross-industry’solutionsHorizontal acceleratorsSpecialized within the Microsoft-platformEngineered architectures,Industry and cross- industry knowledge and solutionsEnterprise platform,Superior price and performance,Commitment to research and developmentThe combined strengths of each company offer customers integrated, innovative solutions that realize business results.Avanade’s ability to help customers realize results with specialized skills on the Microsoft platform, engineered architectures, industry and cross-industry knowledge and solutionsAccenture’s industry and business acumen, industry and cross-industry solutions and horizontal acceleratorsMicrosoft’s comprehensive enterprise platform, superior price and performance, and commitment to research and development.
9 FY10 Avanade Services Portfolio Including representative services 6 ServicelijnenIk ben onderdeel van Technology InfrastructureAlle onderdelen zijn vandaag vertegenwoordigd en de mensen zijn te vinden op de stand indien er vragen zijn.Bovenste 2 punten zijn van toepassing
10 Avanade and the “Cloud” Multiple solutions within Avanade to achieve Elastic IT:“BPOS Migration Factory”(any to any)Exchange migrationsSharepoint migrationsLotus Notes migrationsElastic DatacenterExtension Private CloudMore control of IT resourcesTransformation from a traditional modelto an IaaS modelElastic datacenter provides a blanket of governance and control around IT systems regardless of where they exist - on-premise, or in the cloud.It does this through strong processes and governance founded on ITIL as well as a core architecture of dynamic, pooled, virtualized infrastructure.
12 Datacenter Evolution Traditional Datacenter Virtualized Datacenter Private CloudPublic CloudTraditional DatacenterVirtualized DatacenterPrivate CloudPublic CloudManagement Costs Decrease SignificantlyIT as a ServiceWell-known, stable and secureUtilization <15%Utilization Increases to >50%Management Costs DecreaseCapacity on DemandGlobal Reach
13 Datacenter Evolution Physical Infrastructure Virtualization Physical Servers, under-utilizationVirtualizationEnd-to-end virtualization and consolidationVirtualInfrastructureCentralized Operation and Monitoring / metrics definedManagementStandardizationVirtualInfrastructureAutomatization& Green ITDataCenter Automation and Provisioning (NGDC)ManagementVirtualInfrastructureAutomationOutsourcing of Resources( Azure Cloud / Private Cloud)Private + Public Cloud= Elastic computingMulti Cloud AutomationPhysical Servers, underutilizedEnd-to-end virtualisation and consolidationCentralized Operation and Monitoring / metrics definedDatacenter Automation and ProvisioningResources OutsourcingMulti Cloud ManagementMulti Cloud VirtualInfrastructure13
14 Microsoft Foundation for Private Cloud Cloud Computing InfrastructureInfrastructure as a Service (IaaS)SLA DrivenAutomated ManagementDistributed and ElasticDynamic Data Center ToolkitFor Enterprises|Dynamic Data Center ToolkitFor Enterprises|Infrastructure FabricDelivering the serviceManaging the fabric
16 Infrastructure as a Service Microsoft Cloud Computing ContinuumPrivatePublicSoftware as a Service(SaaS)Platform as a Service(PaaS)IT as a ServiceDynamic Data Center ToolkitFor Enterprises|Infrastructure as a Service(IaaS)Dynamic Data Center ToolkitFor Hosters|
18 Abstract Elastic Datacenter (ED) Vision Imagine controlled, predictable, efficient IT that is also easy to access, and available on-demand on-premise* and in the cloud **.Now also imagine a single interface that end-users can use to request new systems, view the associated chargeback, route requests through approvals, and manage their systems.Transformation from a traditional model to an IaaS model is achieved by Avanade’s Elastic Datacenter vision.*) NGDC vision**) NGDC + Cloud = ElasticVanochtend in de sessie van Johan Craddock al wat zaken besproken hierover.- Cloud is nog niet doorontwikkeld- Elastic computing gaat eraan komenVan standaard omgeving naar IaaS middels Private/public CloudMooi zou ook nog zijn vanuit 1 interfaceWat verwacten jullie / verstaan jullie van een Elastic IT omgeving??
19 The Emergence of Cloud On-premise Cloud Most Flexibility and ControlSubscriptions/LicensesUniform ServiceAd-supported/SubscriptionsRich, enterprise software providing the most capabilityEnterprise software delivered as a serviceRun by customerProvided by Microsoft(or a partner)Er ontstaat duidleijk een nieuwe vorm van IT… ook wel IT as a Service.Een service betekent niets voor niets SERVICE.. Dus snel kunnen schakelen op aanvragen en controle houden over alle pooled resourcesLowHighEconomy of Scale
20 “Clouds”, what are they and when to use Public CloudsOutsourcing of datacenter on Infra, Platform or Software levelSelling point of this model is cost savingsExamples:Microsoft, Google, Amazon, Salesforce.comPrivate CloudsVirtualized environmentKeeps all hardware/services on-premise / at hostersSystems, Maintenance and Security under own control.Selling point of this model is flexibility.Hybrid Cloud ModelCombination of cloud modelsVerschillende cloud modellenCloud zijn services die zich bevinden op internet en vanaf overal benaderd kan worden.PublicThe public cloud is essentially outsourcing your data centre. An external company offers up its data centre for rent and you can chose the number of servers or the amount of storage you want to run out there, as well as the applications. You can then access it remotely from a PC.The key selling point of this model is cost savings. Not only does it mean you don’t have to pay for all the hardware yourself, but you don’t have to pay for the maintenance and staffing costs as well.There is also a widely adopted “pay as you go” model with public clouds, allowing you to rent the space from as little as an hour – often used by developers testing applications – up to months or years but paying by the month rather than in a big lump sum.The public cloud space is dominated by players like Amazon and Google, although smaller companies like Elastic Hosts are getting in on the act too whilst firms like Salesforce.com offer the ability to run a single application in the cloud.PrivateThe private cloud adds more of a personal touch to the proceedings. Many companies, especially larger institutions like banks or the public sector, are concerned about the security of letting what could be very confidential information out from behind their own firewall.This model keeps all of your physical hardware within your own location, meaning the day to day running of the systems, maintenance, and – most importantly – security aspects, are run in house.However, it is a highly virtualised environment, using extra software to optimise your hardware to its fullest potential and ease the transactions of data and information between servers both in one office or to other locations your company might have.
21 Elastic Datacenter Overview Two phases to achieve Elasticity.Tactical approachStrategic approachTacticalServer Virtualization (Compute Optimization)Operations to support virtualization (Operations Optimization)StrategicCloud enablementPrivate cloud Public CloudDelivered through Avanade solutionsOperations to support cloud enablementTactische aanpakOptimalisatie van huidige datacenter naast virtualizatie en managementhoe om te gaan de aanvragen van de business voor snel opzetten van projectomgevingStrategische aanpakLange termijn werk,Welke visie is er binnen het bedrijf..Op den duur Dynamic IT .. elastic IT..
22 Elastic Datacenter The Roadmap Start on the journey with Compute Optimization and Operations OptimizationElastic Datacenter The RoadmapPhase IPhase IIPhase IIIStandardization & ConsolidationIntegration & AutomationService OrientationStandardizationData Center RationalizationInfrastructure ConsolidationResource VirtualizationAutomationTechnologyIT ProcessIntegrationOptimizationProvisioningManagementOperationsService VirtualizationPredictive OperationsService AutomationBSMConsolidationBusiness OrientationSOIProcessIT UtilityStandardize Technology, Tools and ProcessesDeliver Rationalization of Data CentersConsolidate IT Infrastructure through Pooling and Virtualizing of resourcesApply Provisioning techniques to reduce turn around timesIntegrate Operations frameworks supporting ITIL processes to enable Proactive OperationsOptimize and Automate of both Technology and IT ProcessLink Operations to Business ServicesUse feedback loop and self healing diagnostics to move to Predictive OperationsServices Virtualized between multiple sources (internal and external)Enhance Automation and Dynamic Provisioning to enable a true IT UtilityIntroduce BSM (Business Service Management)Phase IProcess FormalizationIndustrializing Processes and Standardizing ToolsTechnology StandardizationReducing supported variants to release cost, optimise support and enable growthDCR & Infrastructure ConsolidationRationalization of Data Center facilities and migration to centralized locations. Consolidation of target infrastructureResource VirtualizationPooling of resource both physical and virtual. Move from physical to virtual resource to consolidateCompute OptimizationOperations Optimization
23 Elastic Datacenter Compute Optimization Operations Optimization Microsoft Hyper-V 2.0VMware VsphereCitrix XenServerSystem Center Operations ManagerSystem Center Data Protection ManagerSystem Center Virtual Machine ManagerSystem Center Configuration ManagerSystem Center Service ManagerMicrosoft Solution Accelerators (DIT-SC etc.)Citrix EssentialsVMware vCenterRationalizationConsolidationStandardizationVirtualizationITILMOFOrchestrationProvisioningAutomationApprovalsMetering & BillingCentralization“Our time to deploy new applications is excessive”“We need to maximize our virtualization potential”“Our businesses want to add/remove processing capacity to meet cyclical demands”“We need to control our virtualization spend more effectively”“We are spending a lot on VMware and not using a lot of the functionality that we’re paying for.”“We’re not effectively responding to outages”“We’re missing our SLA targets”“We don’t have a good grasp on service delivery”“Our approvals process is complex and manual”“Procurement is a bottleneck”“Our spend on enterprise management is excessive”TechnologyProcessIntegratie van Microsft/HP bijvoorbeeld.Hyper-V + System Center + HP Insight Control Environment for SCBusiness/People
24 Elastic Datacenter Existing Supporting Assets Infrastructure Maturity ModelOperational Maturity ModelAccenture AssetsVirtualization Business Case EstimatorRapid Operations Management AssessmentExchange 2003 Operations Components DeliverableSCOM 2007 Operations GuideMOF Operations Assessment ReportMicrosoft Technologies Operations Proactive Operations Guide 2008 v1MOF - Configuration Management for Avanade's ITS OperationsOperations Management Assessment Release v1.0Client Engagement-developed assetsCAA: Application Availability AnalysisXilinx: Windows 2003 Active Directory (AD) Operations GuideCentex: Operations ManualState of Alaska: Exchange Operations GuideEnexus: Operations Policies, Processes & ProceduresRelated: Infrastructure Optimization assessment collateralAvanade AKM AssetsITIL V3 - Service Operation Principles and FunctionsOperations Management - Fundamentals of Operations ManagementOperations Management - Operations ComponentsOperations Management - Operations Management ToolsMentoring ITIL V3 Foundation (ITV3F)Mentoring Information Technology Infrastructure Library Foundations (ITIL)Skillsoft Training
25 Avanade Architecture Blueprint for NGDC Business Service Management (BSM)Business Service Management enables “service orientated infrastructure” (SOI) and allows IT to be managed from the perspective of the business.Orchestration EngineExecute automated workflows to assign and deploy technical infrastructure in response to the policy rules, work requests and real time inputs.Metering & BillingInfrastructure usage and SLAs are processed to create bills/invoices.Rules & RequestsThe Service Catalogue and Policy Rules define how business applications can and must use the technical infrastructure (e.g. SLA).Work Requests are new requests for infrastructure services.DC model contains a logical view of the entire data center.Monitoring OutputsThe deployment and usage metrics, alerts and alarms are captured and passed to the Predictive Operations monitor.Predictive OperationsInfrastructure usage metrics, alerts and alarms are processed by the Predictive Operations monitor and change requests returned to the Orchestration Engine for action through balancing the requests with policy rules for the IT service and incoming work requests.The vision of a ‘Next Generation Data Centre’ is dependent on three key components. A shared technical infrastructure acting as a pool of virtualised platform, storage and network servers. Workload requests and provisioning to decide how and when to provision the infrastructure components. Finally, predictive operations to ensure Service Levels are met.The diagram on this slide is our blueprint of the ingredients required to operate a NGDC. I have briefly discussed all of these components previously, and this blueprint represents how they logically fit together in the datacenter.We identify 3 key areas of infrastructure technology:The ORCHESTRATION and PROVISIONING platform that takes feeds from a service catalogue and other sources to execute workload and provisioning requests.Secondly, a SOI that includes virtualised infrastructure resource pools that are controlled by the ORCHESTRATION AND PROVISIOING PLATFORM and provide management information on their service status to the OPERATIONS MANAGEMENT platform consisting of predictive operation and metering tools.All of this is wrapped by BSM and an organisations CMDB.IT Automation RequestsInfrastructure components are assigned to specific work requests.Configuration Management Database (CMDB)The CMDB contains all of the IT organization’s key parts (Configuration Items), their attributes and their inter-relationships2525
26 Avanade Architecture Blueprint for NGDC Virtualization Windows Server 2008 R2OS PlatformHyper-V (R2)Virtualization platformWindows & Linux VMsLive MigrationPowerShell V2Vehicle for automationBase layer in Microsoft productsObviously Windows Server is a participating O/S platform within the Data Center, but also with Hyper-V provides the underlying virtualization platform for Windows and other operating systems. Windows PowerShell provides the vehicle for automation.26
27 Avanade Architecture Blueprint for NGDC Provisioning Virtual Machine ManagerCurrent SCVMM 2008 R2Provides provisioning capabilities through libraryOrchestration through DIT- SC and PowerShellContains a rudimentary service catalogue function through the web based self- service portalIntelligent VM placementImplements user quotas to control VM sprawlIntegrated management for VMwareOrchestration describes the automated arrangement, coordination, and management of complex computer systems27DIT-SC
28 Avanade Architecture Blueprint for NGDC Monitoring Operations Manager 2007 R2Operational monitoringMicrosoft O/Ss and appsCross Platform Extensions for Linux3rd party management packs and add-ons to integrate with other management tools and manage further systems and applicationsService ManagementSystem configuration for CMDBCustom code Metering and BillingHardware PRO TipsIntegration with Virtual Machine Manager for virtual machine orchestration and provisioning in reaction to events and alertsCreate selfmanaging IT infrastructureIntegration with Microsoft Visio to map full infrastructure.28
29 Avanade Architecture Blueprint for NGDC Orchestration and Provisioning Configuration Manager 2007 R2Orchestration and provisioningPre-OS (OEM) configurationOperating system deploymentApplication deploymentIntegration with Software Update Services provides patching functionalityDesired Configuration ManagementTrack configuration drift (integration with Operations Manager), through custom code this can be taken further to automate remedial actionSystem configuration for CMDB29
30 Avanade Architecture Blueprint for NGDC Backup & Recovery Data Protection ManagerBackup & recoveryOnline through VSSConsistency across VM and ApplicationsMicrosoft Application Aware BackupDisk to Disk to CloudDisk to Disk to TapeHyper-V Cluster AwareSelfService restore30
31 Avanade Architecture Blueprint for NGDC Workflow Service Manager 2010Workflow engine for automatingCentral data warehouse and reporting platform BI ITConnector FrameworkA CMDB to support the management of information about IT service components and how they relate to one anotherSelf-service portal End-usersKnowledgebase capture and share practical knowledgeOptimizing processes and ensuring their use through templates that effectively guide IT analysts through best practices for change and incident management.Reducing resolution times by cutting across organizational silos, ensuring that the right information from incident, problem, change, or asset records is accessible through a single pane.Extending the value of the Microsoft platform through automated generation of incidents from alerts and the coordination of activities among System Center products.Enabling informed and cost-effective decision making through its data warehouse, which integrates knowledge from disparate IT management systems, delivering out-of-the-box reporting and flexible data analysis through SQL reporting services.Opalis is going to be part of future applications which delivers more31
32 The Elastic Datacenter Rules & RequestsED tool + MS SC Service ManagerPeople/Process OrchestrationED Tool + MS SC Service ManagerIT Orchestration & ProvisioningNGDC Bus + OpalisExternal CloudMicrosoft AzureBSMAvanade Enterprise Service Monitoring PortalMetering & BillingED tool + MS SC Operations ManagerWhile it took some time, Microsoft has finally turned the ship and is focused squarely on virtualization, dynamic datacenters, and cloud computing. Between Hyper-V R2, VMM R2, Azure, and BPOS plus acquisitions such as Calista, Kidaro (MED-V), and Opalis, it should be very clear that Microsoft is serious about this space.HypervisorMS Hyper-V R2Backup- SC Data Protection ManagerCMDB- SC Service ManagerPredictive Ops- SC Operations Manager- SC Virtual Machine Manager- SC Configurations Manager32
33 Investments Elastic Datacenter Features to be developed within Avanade to go Elastic Tooling to be designed with large enterprise customer feedback in mind:Single interface for all infrastructure requestsVisual design surfaceWizardsFully automatedEnables private and public clouds in the enterpriseITIL process alignmentIntegrates Private and Public cloud with CMDB, Incident Management, Change Management and Release Management automatically.Fully customizable approval and activity workflows within Service ManagerRapid provisioning/de-provisioning/change through the implementation of full end to end environment automationOrchestrates Microsoft environments through DIT-SCOrchestrates heterogeneous and non Microsoft environments thru Opalis (additional licensing required)Orchestration can be customized to integrate into customers existing run book automation platformImproved and integrated chargebackCharges customers for setup as well as actual utilizationEnables a true utility modelCombine billing for public and private cloud servicesIntegrated enterprise management / notificationUsers define health and service model at on boardingAccelerates virtualizationUsers can select existing servers to migrate to the private cloud via P2V or V2V