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Presentation for motor-sports meeting in 2008 Motorsport Activities Worldwide in 2008 Akinori Tokieda General Manager Motorsports Dept.

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Presentation on theme: "Presentation for motor-sports meeting in 2008 Motorsport Activities Worldwide in 2008 Akinori Tokieda General Manager Motorsports Dept."— Presentation transcript:

1 Presentation for motor-sports meeting in 2008 Motorsport Activities Worldwide in 2008 Akinori Tokieda General Manager Motorsports Dept.

2 Presentation for motor-sports meeting in 2008 Super GT WTCC IFM ALMS Macau F3 CCC Le Mans 24hours APRC V8Utes AJRC CRC VLN Yokohama Motorsport Activities Worldwide BRC Porsche GT3 Cup Brazil Porsche Club Japan Challenge IRC RRC RTCC ARC

3 Presentation for motor-sports meeting in 2008 Brazil Mexico Macau Japan Spain, France, Czech, Portugal Germany, UK, Italy (2x) FIA World Touring Car Championship

4 Presentation for motor-sports meeting in 2008 International Formula Master Macau Grand Prix After it begins to supply the tire to the F3 race that started in 1983, it becomes the 26th anniversary in this year.

5 Presentation for motor-sports meeting in 2008 SUPER GT GT300 : Porsche GT300 : Nissan- Z GT500 : Tsuchiya SC GT500 : Kondo GTR GT300 : Shiden It is a most competitive race in the world for tyre manufactures. We are supporting two GT500 cars and 15 GT300 cars in this year.

6 Presentation for motor-sports meeting in 2008

7 2008 Le Mans 24hours Tokai University Le Mans project Super Visor : Professor Yoshimasa Hayashi Driver : Toshio Suzuki (Daytona 24hrs winner) Masami Kageyama (GT500 champion) Haruki Kurosawa Engine : YGK ( special engine for this project) Chassis : Courage It was a first challenge to compete at the top category as a Student team in the history of the Le Mans 24hour race.

8 Presentation for motor-sports meeting in 2008 All Japan Rally Championship ADVAN-PIAA Rally Team Car: Lancer Evolution X Dr. : F.Nutahara J.Odagiri Merdeka Millennium Endurance Australia V8 Utes

9 Presentation for motor-sports meeting in 2008 China Circuit Championship China Rally Championship

10 Presentation for motor-sports meeting in 2008 Rwanda was cancelled Podium in Kenya

11 Presentation for motor-sports meeting in 2008 Asia Pacific Rally Championship The Asia Pacific Rally Championship was inaugurated in This is one of the regional rally series that spans multiple countries.

12 Presentation for motor-sports meeting in 2008 Asia Pacific Rally Championship Our supported driver Mr. Dean Herridge won Pacific Cup.

13 Presentation for motor-sports meeting in 2008 Production in 2008 Production in 2009

14 Presentation for motor-sports meeting in 2008 Tyre production average We have increased the production capacity of 18 inch in There are some gap between real-production and capacity. We have to increase the productivity, so we improved the tyre building machine and cure machine in 2008 too.

15 Presentation for motor-sports meeting in 2008 We have increased the production capacity, and we improve the productivity in We still have some problem between the order and the production in (1) Big increase the order in June, July, we dont know the reason why. (2) There are still some differences, especially 15 inch, 18 inch tyre production Production policy in 2009 We would like to concentrate our activity focus on touring cars in We will not disturb mono-supplier business for which you already have a contract. We intend to reduce single seater business. In order to start GT car business in 2010, we will try to supply some tyres to super cars.

16 Presentation for motor-sports meeting in 2008 ETA base Order in 2009 not including cross-ply We got the pre-order, but how shall we manage this figure? Total demands are pcs, and we produce 40% of annual demands (25000 pcs) now. We have only a few order of 18 inch tyres, is this correct? Some of mono-supply series impact our production, but its excellent. (Suzuki swift) We will create new system to stock monopoly tyres in YRC or distributor. 185/60R13 A021R YHPT

17 Presentation for motor-sports meeting in 2008 Introducing New Product Gravel Rally Tyre A053

18 Presentation for motor-sports meeting in 2008 New Product A053 for Gr-N Rally Car NEW SIZE N /650R15 A053R A30 SOFT RIGHT N /650R15 A053L A30 SOFT LEFT) N /650R15 A053R A50 MEDIUM RIGHT N /650R15 A053L A50 MEDIUM LEFT The purpose of development improvement of grip and stability in a high speed Special construction, and dimension for Gr-N car. ( Not suitable for S2000 ) The contents of improvement : Shape of contact patch ( Review of profile ) Block rigidity ( Review of form & bigger block ) Stiffer side construction designed for Gr-N.

19 Presentation for motor-sports meeting in 2008 Review of profile design Review of profile design Review of form & bigger block Review of form & bigger block contact patch contact patch block rigidity block rigidity bigger block in outside part to improve lateral grip Oblong block & bigger block in inside part to improve lateral grip To improve straight line traction and braking Improvement of Contact patch in shoulder area to change profile & bigger block Whats changed?

20 Presentation for motor-sports meeting in 2008 Traction & brakingLateral grip Low speed control PERFORMANCE CHART High speed control Wear resistance Response

21 Presentation for motor-sports meeting in 2008 Recommendation of Groove Modification HARD LOOSE WET We can modify the grooves to match with the road condition. Remove the red line to improve traction and braking performance.

22 Presentation for motor-sports meeting in 2008 Motorsport Future Vision

23 Presentation for motor-sports meeting in 2008 Strategy of MS Department We will expand our MS activity all over the world. We will develop Win-Win tyres. Customer - Can Win Distributor – Make Profits Yokohama Brand - Strengthen Brand Image GD100 is YOKOHAMAs Mid-Long Term Plan focused in 2017, our 100 th Anniversary. Motorsport will support the company to achieve this target in connection with building the Corporate Value and Strong Market Presence.

24 Presentation for motor-sports meeting in 2008 Mid Term Target of MS Dept. 1) Worldwide Activities with Global Flagship Car Manufacturers 2) Stable Supply of High Performance MS tyres for Each Segment in Each Market 3) Yokohama MS Sales Network will be completed by end of ) Support Environmental Technology within MS activity

25 Presentation for motor-sports meeting in 2008 Target expand our activity as global activity well balanced activity rationalise stocks within Yokohama professional approach (technical, service, sales) established global sales network in 2011 Global activity Continue WTCC activity in 2010,2011 Getting position of BRICs No1 Asian No1 APRC, Touring car championship Support Environmental Technology within MS activity supporting eco-series, eco-car developing eco technology motorsport tyre Worldwide Activities with Global Flagship Car Manufacturer Getting monopoly tyre contracts for some GT cars Keep good results of GT500, GT300 to create Yokohama reputation for Asian market Stable Supply of High Performance MS tyre for Each Segment in Each Market GT (eg. Porsche, Aston Martin, Ferrari,GT-R) tyre develop in VLN (Germany), Super endurance race in Japan Rally tyre development in APRC Asia, Oceania)

26 Presentation for motor-sports meeting in IFM mono-supplier Introduce Ecological tyre in 2009 German F3 Continue to supply Macau F3 Launch X977 as A053 expand the rally business Developing for Porsche 997 at ALMS GT500 2 win/year Launch successor of A048 Formula Rally GT class Super GT Serial tyres Continue to Homologate 2007,2008 WTCC Review the contract of teams to sell all tyres Getting Mono supplier by using A050 Correlation with BRICs sales Expanding the mono-supplier contracts in BRIC Development X977 at PWRC Tyre sales for ALMS LMS Formula One tyre supplier Using eco technology Sufficient products line up Sell some tyres for LMS Developing eco-technology tyre How to keep the mono-supplier eco technology tyre for prototype Previous mid term plan in 2007

27 Presentation for motor-sports meeting in 2008 Single Seater Rally WRC JPRC APRC F1 F3 F2 FA GP2 GP3 IRL IFM EuoF3 British F3 German F3 GT ALMSFIA GT super GT Touring DTM WTCC BTCC STCC DTCC RTCC CCC V8 Cup Race VLN PTCC FN Japan F3 A1 Endurance race Super Endurance Lemans 24 Spa 24 Nurburgring24 SEATPorsche CIVIC Aston Martin? IMSA GT3 SARC AFRC IRC Italy RC CRC BRRC Indian RC V8 Ute Japan Brazil Portugal Germany Macau F3 Which categories are we doing motor-sports activity?

28 Presentation for motor-sports meeting in 2008 Sales (decreasing FOC tyre) Development & Promotion Europe USA Asia Japan BRICs GT500 Gymkhana F4 ALMS APRC WTCC LeMans24HR VLNAPRC CCCCRCRTCC MACAU GP Super Endurance Civic Dirt trialJapanese Rally Drift GT300 Building corporate image & reputation GT300 Technical development & Promotion Development sales tyres Consider : Less worthwhile activities for Yokohama no top teams on Yokohama doesnt fit in with companys ecological policy Gymkhana Why are we doing motor-sports activity?

29 Presentation for motor-sports meeting in 2008 Review products line up of Rally tyre Main target---BRICs eastern Europe, south America LMP1,LMP2,GT1,GT2tyre developing in ALMS IFM monopoly supplier German F3 Macau f3 Porsche 997 ALMS GT500 2 times win introduce A048succesor Formula car Gravel event Super car, GT series Japanese super GT Sales tyres Continue in 2008,2009Acquire the contract WTCC To develop new technology using GT500 Promote monopoly supplier activity Asian Touring Championship BRIC Evaluation X977 How to develop the GT2 tyres? National F3 championship monopoly supplier Developing Eco technology tyres Continue supply in 2010,2011 WRC Pirelli Crosslink with China market GT500 one win Toyota No3 300champion Acquire Aston Martin cup Launch a Karting tyre business in Asian and European Market The driver has a good experience with Yokohama during their first step. Future focus on Gravel How to use it as promotion activity in each country Link up with OEM business Supply three cars manufactures? Target is AsianNo1,BRICsNo1 introduce A053 Our activity concentrates on the circuit, especially touring cars and GT cars. We have to do some rally program in developing countries. We review our involvement with IRC as soon as possible. New mid term plan in 2008

30 Presentation for motor-sports meeting in 2008 THANK YOU VERY MUCH FOR YOUR KIND ATTENTION


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