1. Marketing 2.0 The convergence of CRM and Marketing Automation

2. Marketing Automation Track your prospects from click to close! Web Tracking Campaign Tracking Landing Pages Email Marketing Social Discovery Drip Marketing Lead Scoring Form Capture Search/Advertising API (with Event and eCommerce Tracking) Surveys Subscription Management

3.  A word about ClickDimensions  Examples 1.Monthly Newsletter 2.True Stories Campaign webinar campaign 3.eBook Campaign 4.Nurture Builder 5.ClickDimensions in Action Agenda

4.  Marketing Automation only for Microsoft Dynamics CRM  CRM 2011 Solution of the year finalist  BizSpark One member (invitation only)  Certified for Microsoft Dynamics CRM  Most reviewed and highest rated solution on the Microsoft Dynamics Marketplace Awards, Honors, Certifications First Dynamics CRM company in the BizSpark One program

6. Traditional Marketer’s Tools Email Marketing List ≠ List Campaign ≠ Campaign Lead (Prospect) ≠ Lead Basic lead/contact integration; constantly synching, exporting, importing SurveysWeb Site Analytics Social Discovery and/or Monitoring ?

7. CRM + Email + Analytics + Surveys + Social Customer Web Site(s) ClickDimensions on Windows Azure - ClickDimensions API All Data in One Place - Dynamics CRM data - Email Marketing Data - Web Analytics Data - Surveys, Social Recipient Inboxes

8. Monthly Newsletter

9. Content Creation and Promotion Blog – Social - Email

10. MonthList SizeUnique Open RateClick RateDay of Week January10028%16%Wednesday February16430%15%Wednesday March17031%14%Tuesday April19333%16%Tuesday May21636%18%Wednesday Newsletter Response Rates

11. Always be list building!  Auto-signature  All web pages  During webinars  At seminars

12. True Stories

13. Landing Page  Targeted content  Singular call to action  No extra navigation

14. Nurture

15. Check-In Email

16. Nurture Marketing

17. Shantel Schumacher shantel.schumacher@clickdimension.com phone: 678.916.0621 Visit: www.clickdimensions.com www.clickdimensions.com Contact