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Corporate Logos. The Logo A logo (short for logotype) is a visual representation of a Company, Organization, Product, or Service. A good logo is easy.

Published byBrittney Gilbert Modified over 8 years ago

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Presentation on theme: "Corporate Logos. The Logo A logo (short for logotype) is a visual representation of a Company, Organization, Product, or Service. A good logo is easy."— Presentation transcript:

1 Corporate Logos

2 The Logo A logo (short for logotype) is a visual representation of a Company, Organization, Product, or Service. A good logo is easy to read, visually appealing, and tells something about the thing it represents.

3 Type Logos Some logos incorporate the company’s name in them. This one is stylized text (writing).

4 Emblems Some logos have come to communicate an identity without words. These are graphic logos, or emblems.

5 How many of the following logos can you identify? In your opinion, what makes them good or bad visual emissaries of the product or service they represent?

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18 Logo Resources www.brandsoftheworld.com Logo Fun www.joeykatzen.com www.fregtk.com

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