1. 6 Ways to Sell More Digital Now! Ryan Dohrn 360 Ad Sales Training Ryan@360AdSales.com

2. Facebook Likes for Cash! 1.What will Facebook allow you to do? Do we care? 2.What do the advertisers really want? 3.You have to go beyond the FB interface to get serious ROI. 4.There is a path to repeatable success.

3. Facebook Likes for Cash!

6. Data to enhance sales proposals. 1. B2b or Consumer, Lead gen is a critical piece to improving ROI for advertisers. 2. Set realistic expectations. 3. eBooks, white papers and research offer the best results.

7. Data to enhance sales proposals. eBooks, white papers and research offer the best results. This is not just for B2B.

9. Lead Gen Ideas CONSUMER IDEAS: Top 10 Gardening Tips 5 Ways to Save Your Marriage 6 Ways to Save Energy Today Top 5 Parenting Tips B2B IDEAS: Top 10 Tips To A Great Web Site 5 Ways to Save Your Business 6 Ways to Save Marketing Dollars Top 5 Management Tips LOOK FOR WAYS TO MARRY LEAD GEN TO ALL AD CAMPAIGNS!

10. Revenue From Video 1.Creating a series prior to selling sponsorships. 2.Creating a series from scratch with a sponsor. 3.Creating a video channel with the editorial team.

12. Using your CRM to drive digital sales. 1. Set time aside to clean up the CRM. 2.Find and use training. More training equals better results. 3.Creating effective mass campaigns. 4.Tagging of clients is critical.

13. It will take 12 touches to get a response from an advertiser. Most reps stop after _________ ? Marry video with your emails. You need a TON of material.

14. Hi Bob. I have a really unique way to put ACME in front of 35,000 potential clients next month. Here is a 2 minute video that explains it all. http://YouTube.com/87384.83ur

15. Selling your web site’s value. 1.You have to translate what your web traffic means to an advertisers. 2.What are you going to offer that is different or unique? 3.What does the advertiser actually want from you? 4.What can you prove or replicate?

16. Do you have a web story? Really? Lets write it together… Each month 12,000 unique readers visit RazzleMag.com. These are totally unique people that have come to our site for a reason. People don’t surf. They Google for a topic. While on our web site they look at over 20 pages. On each page is an ad for a business just like yours. What if only 1% of those visitors saw your ad? What if only ½ of 1% clicked on your ad? What would that mean to you?

17. Advertisers don’t buy banner ads! They buy the ability to connect with your readers. You have to sell them on that value! On that connection! BONUS: eMarketer.com reports, Banner ads that link to a video increase clicks by up to 44%!

18. Paid Content Play 1.Get on the same page with editorial or agree to a middle ground. 2.Label for an ethical future. 3.Paid content is not just digital. 4.What can you offer that is unique. Stop being a “Me too” magazine.

19. Online Product Pavilions Marry with an Email Blast and and several FB posts.

20. 6 Ways to Sell More Digital Now! Ryan Dohrn 360 Ad Sales Training Ryan@360AdSales.com