1. 11/24/2010 © Microsoft Corporation, All rights reserved GAINING GOVERNMENT INSIGHT FROM A NEW GENERATION OF BUSINESS ANALYTICS Kimberly Nelson Executive Director Government Solutions Charlie Johnson Managing Director ERP Microsoft

2. The times, they are a-changin 2

5. Petabytes The Change is Driving Big Data

6. Big Data Is… Big Data represents the Trends, Technologies and Potential for organizations to obtain valuable insight from large amounts of Structured, Unstructured and fast-moving data. 80% Unstructured Data Click Stream VideosImagesTextSensors

7. The promise of Big Data to transform government comes from new capabilities to increase productivity, provide future insights, and increase innovation. Government Insight Opportunities 7 Fraud Detectio n Environmental Sustainability Natural Event Preparedness Social Network Awarenes s Transportatio n Optimization

8. 8 Tax & Revenue Social Analytics Contact Centers & Apps Document & Records Mgt Citizen Service: Portals, Event Mgt City Dashboard ERP for Local Gov Buildings, Infrastruct ure & Planning Public Safety & Justice Education Health & Social Services Energy & Water Tourism, Recreation, Culture Transporta tion Governme nt Admin Learning Managemen t Systems Faculty and Staff Collaboratio n Learning Portals Education Analytics Institutional Effectiveness Tele- Medicine Home & Remote Care Social Benefits & Administrati on Personal Health & Wellness Pandemic Managemen t Primary Care Domain Awareness & Surveillance Emergency & Events Mgt. Intelligence- Led Policing Criminal Justice Case Managemen t Intelligent Transportati on Systems Fare Managemen t Traffic Control & Mgt. Parking Managemen t Transit Managemen t Smart Grids Water & Wastewater Mgt. Energy Managemen t & Analytics Carbon Managemen t Mobile Tourism Apps/LBS Library Managemen t Systems Tourism Portals & Visitor Apps Destination Managemen t Systems Smart Buildings Street Lighting Building Automation Systems Waste Managemen t Parcel, Zoning and Land Use Install solar panels on property Develop Visitor Itinerary Identify at-risk students Determine occupancy for tax collection Public Health Emergenc y

9. FROM TO SEARCH RECOMMEND IDENTITY DOC CONTEXT SOCIAL GRAPHS DATA EXPLORER DATA HUB Connecting With The Worlds Data Discover

13. To transform data into fluid 3D stories, unlocking new insights for everyone Introducing Power Map for Excel

15. Business Insights Today: Big Data

16. I spend all day in Outlook. All the information is at my fingertips. It works just like Office. Getting data in without logging in is a snap. 16

17. Powerful - Enabling organizations to achieve operational efficiency faster Tailored Role Centers with Performance Dashboards Activity Cues Empowering People to Be More Productive Excel Integration Increases Accuracy & Accountability Agile – Responsive to citizen needs and legislative mandates Analysis Tools Adapt to Evolving Constituent Needs Enterprise Search & Workflow to Address Legislative Mandates BI Reporting Tools Support Transparency and Open Government Simple - User experience provides instant insight and increased productivity Outlook & Office Integration - Familiar Microsoft User Experience is Easy to Learn and Intuitive to Use Lync & Social Media - Simplifies Information Sharing & Enables Team Member Collaboration