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Copyright © 2007 Tele Atlas. All rights reserved. Tele Atlas - ITS Hungary Norbert Hackner-Jaklin September 27th 2007.

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Presentation on theme: "Copyright © 2007 Tele Atlas. All rights reserved. Tele Atlas - ITS Hungary Norbert Hackner-Jaklin September 27th 2007."— Presentation transcript:

1 Copyright © 2007 Tele Atlas. All rights reserved. Tele Atlas - ITS Hungary Norbert Hackner-Jaklin September 27th 2007

2 Copyright © 2007 Tele Atlas. All rights reserved.2 Agenda  Historical and financial background  Requirements for today’s solutions  The Tele Atlas Coverage Advantage  The Tele Atlas Content Advantage  Why partner with Tele Atlas?

3 Copyright © 2007 Tele Atlas. All rights reserved. Historical and financial background

4 Copyright © 2007 Tele Atlas. All rights reserved.4 Tele Atlas Background  Global digital map and dynamic content provider  2006 revenue – €264 million  2,400+ full time staff and contract cartographers  Shipped almost 10 million maps in 2006

5 Copyright © 2007 Tele Atlas. All rights reserved.5 Tele Atlas Revenues in Euro Millions (Projected)

6 Copyright © 2007 Tele Atlas. All rights reserved. Requirements for today’s solutions

7 Copyright © 2007 Tele Atlas. All rights reserved.7 Today’s Solutions Require…  Fresher data, for greater accuracy  Complete coverage, in all global markets  Richer content, for a better user experience

8 Copyright © 2007 Tele Atlas. All rights reserved.8 Our Accuracy Advantage  The world changes constantly  We use proven technologies and techniques to track and anticipate change, rapidly process change Techniques and Technologies

9 Copyright © 2007 Tele Atlas. All rights reserved.9 Driven By Intelligence Drivers and Source Network Anticipate and Verify Change Web Crawler Tools Zoning board approves new subdivision Consumer Adds adjusted house number Satellite Image Shows a discrepancy Tele Atlas Partner Submits new street information Cars Drivers and testers Mobile Mapping Vans Faster, more accurate Gov. Partner State DOT approves new highway

10 Copyright © 2007 Tele Atlas. All rights reserved.10 A Superior Map Update Process Unique “Driven by Intelligence” Approach Vehicles Resources Map Insight Tele Atlas uses a fleet of survey vehicles to collect detailed road information, including our unique Mobile Mapping Vans That data is supported with information from a global network of authoritative resources The industry’s most innovative, efficient, and cost- effective method to collect and verify detailed road information

11 Copyright © 2007 Tele Atlas. All rights reserved.11 Tele Atlas Global Coverage Our Coverage Advantage New Coverage Areas

12 Copyright © 2007 Tele Atlas. All rights reserved.12 Our Data Advantage Worldwide Country Coverage64+ Countries Worldwide Road Coverage 21.3 million KM/13.2 million miles North and South America Road Coverage 12.3 million KM/ 7.7 million miles EMEA Road Coverage 8.2 million KM/ 5.1 million miles Asia Pacific Road Coverage 814k KM/ 505k miles Worldwide Addresses845 million Worldwide Points of Interest (POIs)20+ million

13 Copyright © 2007 Tele Atlas. All rights reserved.13 Tele Atlas Coverage Europe, Middle East and Africa

14 Copyright © 2007 Tele Atlas. All rights reserved.14 Tele Atlas MultiNet Delivers Comprehensive Functionality Guide Be guided from A to B Find Find what you are looking for Display See clearly where you are now Generate accurate and customizable routes in real time with clear, audible and/or visual instructions. Help end users easily link to the world through the map. Optimally visualize reality. Definitions

15 Copyright © 2007 Tele Atlas. All rights reserved. Tele Atlas Coverage Advantage TA World Connect TM

16 Copyright © 2007 Tele Atlas. All rights reserved.16 Tele Atlas Global Coverage Our Coverage Advantage Current coverage reflects availability of maps. Coverage and attribution detail varies from country to country.

17 Copyright © 2007 Tele Atlas. All rights reserved.17 Tele Atlas Connect ™ Countries In Summary Africa57 Oceania8 Central and Eastern Europe14 Central and South America47 Asia40 Additional countries/territories25 Summary191  Connect Country count includes countries where data is combined with Tele Atlas data (Turkey, Russia, Malaysia, Indonesia)  Connect countries contain at a minimum major road data; additional areas/territories are available with administrative boundary information only

18 Copyright © 2007 Tele Atlas. All rights reserved. Tele Atlas Content Advantage

19 Copyright © 2007 Tele Atlas. All rights reserved.19 A Full Range Of Enhancements Enhanced Guide Enhanced Find Enhanced Display  Speed Traps*  Dynamic Data  Phonemes  Premium Points of Interest  Address Points  Locality Index  2D City Maps  3D Landmarks*  3D Terrain Model* Enhancements * Currently available in European data

20 Copyright © 2007 Tele Atlas. All rights reserved.20 Current situation requires changes  Increasing demand for mobility but …  Worsening congestion  High fuel prices  Poor quality services  Safety issues  Environmental damages  Isolation of some regions  Increasing Eastern European Competition Tracking & Security Asset monitoring Effective maintenance Efficiency Cut costs Increase productivity Customer Service Arrival times Higher quality Health & Safety European regulations Avoid incidents

21 Copyright © 2007 Tele Atlas. All rights reserved.21 Applications EfficiencyCustomer Service Tracking & Security Health & Safety Vehicle Tracking & Tracing √√ User Management √√ Vehicle / Trailer Management √√ Route Management √ Resource Management √√ Integrated Fleet Management Solutions √√√

22 Copyright © 2007 Tele Atlas. All rights reserved.22 Tele Atlas Logistics Europe  Height, weight, length and axle weight  Major and Interconnecting Network (MRNW & ICNW)  Local Street Network and Addresses  Truck specific preferred/ restricted traffic flow on segments in MRNW and ICNW

23 EXTERNAL USE PERMITTED. Copyright © 2007 Tele Atlas. All rights reserved. CONFIDENTIAL. Why partner with Tele Atlas

24 Copyright © 2007 Tele Atlas. All rights reserved.24 Why partner with Tele Atlas Meeting Partners’ Needs and Consumers’ Demands  Fresher, richer, more accurate digital maps and local search content worldwide  Unwavering partner focus  Unmatched experience across multiple markets  Strong financial foundation The Enabling Principle:

25 EXTERNAL USE PERMITTED. Copyright © 2007 Tele Atlas. All rights reserved. CONFIDENTIAL. 25 A Vision for Tomorrow Meeting Partners’ Needs and Consumers’ Demands We create opportunities for our partners to enhance and extend their product offerings

26 Copyright © 2007 Tele Atlas. All rights reserved.26 Unmatched Experience Across Multiple Markets Automotive Enterprise/ Public Sector PNAV Internet Mapping Consumer Wireless

27 Copyright © 2007 Tele Atlas. All rights reserved. Thank you! Norbert Hackner-Jaklin norbert.hackner@teleatlas.com


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