1. W3 C OUNTER F INDING OUT WHO IS VISITING YOUR WEB SITE IS EASY WITH …. W3 C OUNTER F IND OUT WHO ' S USING YOUR WEBSITE, HOW THEY FOUND YOU, AND WHICH PART OF YOUR CONTENT ATTRACTS THEM.

2. I have recently chosen the web tool called W3counter. I have chosen this tool because the company which i will be helping is my family business which is tourism orientated. Since the company is selling a PRODUCT it is great to know certain things about the demographics of customers.

3. A lot of customers do not like participating in questionaries and it can often be quite hard to find out certain details about the customers. With the W3 counter we can find out a lot about the customers but more importantly we can find out exactly what we want to know about the customer such as Where the customer is from, what the customer was searching for when they found our page. ( which can help with future product marketing). and also certain other little aspects like how many times they clicked on a particular link and how long they spent on the page.

4. I know this is not a particularly technical tool but if you are managing a web page for a customer your main income can often come from site management and maintenance. With this tool in your inventory you could potentially charge the customer for marketing research and other useful information that most businesses would be very interested in finding out. On the other hand you could also give the customer access to this feature without letting them into the control panel feature where they can do damage.

5. Installation

9. A HISTORICAL SUMMARY OF TRAFFIC TO YOUR SITE ON A DAILY, WEEKLY OR MONTHLY BASIS. V IEW THE UNIQUE VISITS, RETURN VISITS AND PAGE VIEW COUNTS FOR YOUR SITE OVER ANY DATE RANGE.

10. R ECENT V ISITORS A REAL - TIME SPY FOR YOUR WEBSITE — SEE THE RECENT VISITORS TO YOUR SITE, THEIR IP ADDRESS AND COMPUTER INFORMATION, AND FOLLOW THEIR PATH THROUGH YOUR SITE.

11. R ECENT R EFERRERS S EE WHAT SITES ARE SENDING YOU TRAFFIC TODAY WITH A LIST OF THE MOST RECENT REFERRING URL S.

12. R ECENT S EARCHES R ECENT SEARCHES SHOWS EXACTLY WHAT KEYWORDS PEOPLE ARE SEARCHING FOR WHEN THEY FIND YOUR SITE.

13. T WITTER M ENTIONS F IND OUT WHO ' S TALKING ABOUT YOU ON T WITTER. W E AUTOMATICALLY MONITOR T WITTER FOR MENTIONS OF YOUR WEBSITE URL IN TWEETS AROUND THE WORLD.

14. L OCATIONS M AP D ISCOVER WHERE YOUR WEBSITE VISITORS ARE LOCATED WITH THIS TOP COUNTRIES REPORT AND G OOGLE M APS OF RECENT VISITORS ' LOCATIONS.

15. T IME Z ONES M AKE BETTER DECISIONS ABOUT WHEN TO PUBLISH NEW CONTENT AND DISCOVER WHEN YOUR SITE IS MORE ACTIVE WITH THIS MAP SHOWING THE TIME ZONE DISTRIBUTION OF YOUR TRAFFIC.

16. L ANGUAGES K NOW WHEN IT ' S TIME TO INVEST IN ALTERNATE LANGUAGE VERSIONS OF YOUR SITE WITH THIS REPORT DETAILING THE LANGUAGES YOUR VISITORS PREFER.

17. W EB B ROWSERS S EE HOW THE BROWSER WARS ARE RAGING ON YOUR OWN SITE — WHICH BROWSERS ARE MOST POPULAR, BOTH BY FAMILY ( I. E. I NTERNET E XPLORER OR F IREFOX ) AND BY SPECIFIC VERSIONS.

18. O PERATING S YSTEMS A N INTERACTIVE PIE CHART AND TABLE OF THE TOP OPERATING SYSTEMS YOUR SITE VISITORS USE.

19. S CREEN R ESOLUTIONS D ETERMINE HOW WIDE YOUR SITE DESIGN SHOULD BE TO FIT ON YOUR TRAFFIC ' S MONITORS, OR WHAT PORTION OF THE PAGE IS ABOVE THE FOLD, WITH THIS REPORT OF THE TOP MONITOR SCREEN RESOLUTIONS.

20. C OLOUR D EPTHS A REPORT OF THE TOP COLOUR DEPTHS USED BY YOUR VISITORS ' MONITORS.

21. J AVA S CRIPT S UPPORT S EE WHAT PERCENTAGE OF YOUR VISITORS WILL ENCOUNTER PROBLEMS USING J AVA S CRIPT CODE ON YOUR WEBSITE BECAUSE IT ' S DISABLED IN THEIR BROWSERS

22. T OP P AGES L EARN WHICH OF YOUR CONTENT IS MOST ENGAGING WITH THIS REPORT OF THE MOST VIEWED PAGES.

23. E NTRANCE P AGES F IND OUT WHAT PAGES ARE BRINGING IN NEW VISITORS MORE THAN OTHERS — THE ENTRANCE PAGE REPORT TEACHES YOU WHAT PAGES ARE MOST OFTEN THE FIRST VIEWED WHEN A VISITOR FIRST FINDS YOUR SITE.

24. E XIT P AGES K NOW WHAT PAGES OF YOUR SITE NEEDS THE MOST WORK WITH THE EXIT PAGES REPORT. I T ' S YOUR CONTENT ORDERED BY THE HIGHEST BOUNCE RATE — THE PAGES PEOPLE VIEW MOST OFTEN RIGHT BEFORE LEAVING YOUR SITE

25. C LICK O VERLAY S EE YOUR OWN WEBPAGE WITH CLICK - THROUGH DATA OVERLAID ON TOP OF ALL THE LINKS AS COLOR - CODED INFORMATION MARKERS.

26. C LICK L IST A LIST OF THE TOP LINKS CLICKED ON ANY PAGE OF YOUR WEBSITE

27. V ISIT L ENGTH T HE VISIT LENGTH REPORT WILL SHOW YOU HOW MANY MINUTES VISITORS ARE SPENDING ON YOUR SITE.

28. V ISIT D EPTH V ISIT DEPTH SHOWS YOU HOW DEEP — HOW MANY LINK CLICKS — YOUR VISITORS ARE EXPLORING INTO YOUR SITE.

29. T OP R EFERRERS F IND OUT WHAT THE TOP SOURCES OF TRAFFIC TO YOUR SITE ARE WITH THIS REPORT OF TOP REFERRING URL S AND REFERRING DOMAINS.

30. T OP S EARCH E NGINES S EE THE SEARCH ENGINE WAR BEING WAGED WITH THIS REPORT BREAKING DOWN HOW MUCH TRAFFIC TOP SEARCH ENGINES ARE SENDING TO YOUR SITE.

31. T OP S EARCHES D ISCOVER THE ACTUAL SEARCHES PEOPLE ARE MAKING AT SEARCH ENGINES WHEN THEY FIND AND CLICK THROUGH TO YOUR SITE.

32. F EED B URNER S TATS T RACK READERSHIP OF YOUR RSS FEEDS WITH F EED B URNER, AND VIEW YOUR LATEST CIRCULATION, REACH AND FEED ITEM HITS IN W3C OUNTER AS WELL

33. C OMPETITOR C OMPARISON